SETT - School, Education, Transformation Technology
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About this event
Data sheet
SETT - School, Education, Transformation Technology – Event Attendee & Buyer Profile Analysis
Event Date: 18–19 February 2027
Location: Namur Expo, Namur, Belgium
Event Status: Upcoming
Research Date: 2 July 2026
Event Overview
| Event Name | SETT - School, Education, Transformation Technology |
| Event Date | 18–19 February 2027 |
| Event Status | Upcoming |
| Venue | Namur Expo |
| City | Namur |
| State / Region | Wallonia |
| Country | Belgium |
| Organizer | Easyfairs Belgium |
| Official Event Website | sett-namur.be |
| Event Type | Educational technology trade show and professional learning event |
| Primary Category | Education & Training |
| Secondary Applicable Categories | IT & Technology, Business Services |
| Audience Reach | Primarily national and regional, with cross-border relevance for francophone education stakeholders |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | High for date, venue, and format; low for attendance volume because no public figure is confirmed |
| Main Purpose of Event | To help education professionals discover, test, and exchange digital learning solutions, tools, and infrastructure concepts for the school of tomorrow |
About the Event
SETT Namur is a professional education-focused event dedicated to digital transformation in teaching and learning. According to the official event website, it offers two days of free training, demonstrations, conferences, workshops, and thematic zones centered on educational technology, responsible digital use, STEAM, future classrooms, and school infrastructure.
The event matters because it sits at the intersection of pedagogy, procurement, and school modernization. It attracts teachers, school leadership, and sector experts who are evaluating tools, content, devices, and infrastructure solutions. For suppliers in education technology, classroom equipment, software, connectivity, and school modernization services, SETT is a practical venue for lead generation, relationship building, and buyer education.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| School leadership | Primary, secondary, special-needs, adult education, and higher-education institutions | Decision-makers for technology adoption, classroom modernization, and vendor selection | High-value audience for edtech, AV, devices, software, and learning services |
| Teachers and instructional leaders | Teachers, pedagogical coordinators, trainers, curriculum leads | Influencers and users who evaluate classroom fit and usability | Strong for demos, trials, professional learning, and product validation |
| IT / digital transformation leaders | School IT managers, digital coordinators, edtech advisors | Technical evaluation, implementation, and security oversight | Relevant for platforms, devices, identity, connectivity, cybersecurity, and admin tools |
| Public-sector education buyers | Education ministries, school authorities, municipalities, public networks | Policy, framework, and procurement decision-making | High relevance for large-scale purchasing and approved supplier pipelines |
| Facility and infrastructure planners | School facility managers, infrastructure officers, project leads | Influence on classroom, building, and technology environment upgrades | Relevant for smart classrooms, cabling, furniture, and school renovation solutions |
| Education consultants and advisors | Edtech advisors, pedagogical consultants, training organizations | Influence specification, comparison, and recommendation processes | Useful for partner ecosystems and channel-led outreach |
| Exhibitors and solution providers | Edtech vendors, hardware suppliers, publishers, training providers | Commercial partnership and channel-building role | Relevant for sponsorship, resale, and collaboration opportunities |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Namur / host city | Local schools, institutions, and education support services | Medium | Strong local convenience attendance due to venue accessibility |
| Wallonia / host region | French-speaking education professionals, school networks, and public-sector stakeholders | High | Most likely core audience based on language and location |
| Brussels and nearby business hubs | Education administration, associations, suppliers, and edtech partners | Medium | Likely day-trip reach for commercial and public stakeholders |
| Flanders and broader Belgium | Suppliers, associations, and bilingual or national organizations | Medium | National reach supported by the event’s sector focus |
| Neighboring francophone markets | French-speaking education technology stakeholders from nearby regions | Low to medium | Possible cross-border interest, but not confirmed by public attendance data |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| National | Primary classification | The event is positioned as a major professional gathering for education stakeholders in Belgium, with broad sector relevance beyond Namur. |
| Regional | Secondary reach | Wallonia is likely the strongest attendee base because the event is hosted in Namur and presented in French. |
4. Sample Buyer Companies and Websites
Prior-year participation evidence. Not a confirmed attendee list for the current edition. Current-year public attendee and exhibitor listings were not fully available in the provided official text, so the table below focuses on officially named or clearly identifiable organizations tied to the event ecosystem and likely buyer-side stakeholders.
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Easyfairs Belgium | Organizer / event operator | Official organizer and ecosystem stakeholder for educational technology events | easyfairs.com | Event Director, Exhibition Manager, Sponsorship Manager | Confirmed Current-Year Participant |
| Namur Expo | Venue / host site operator | Venue for the event; relevant for venue services, infrastructure, and event operations buyers | namurexpo.be | Venue Director, Operations Director, Event Manager | Confirmed Current-Year Participant |
| Ministry of Education in Wallonia / ministerial office | Government / public-sector buyer | The official website quotes the minister, indicating direct institutional relevance to the event’s policy and adoption mission | gouvernement.cfwb.be | Director, Procurement Lead, Digital Education Advisor, Policy Officer | Confirmed Government / Procurement Organization |
| Teachers and school directions | Buyer / user community | Explicitly described on the official site as core participants | sett-namur.be | School Director, IT Coordinator, Teacher Lead, Pedagogical Advisor | Confirmed Current-Year Participant |
| Educational experts / trainers | Influencer / evaluator | Officially described as present at the event; they shape recommendations and adoption | sett-namur.be | Trainer, Instructional Designer, Education Consultant | Confirmed Current-Year Participant |
| Wallonia-Brussels Federation education networks | Public education buyer group | Likely audience for digital education procurement and implementation discussions | cfwb.be | Procurement Officer, Network Director, ICT Coordinator | Strong Market Fit, Attendance Not Confirmed |
| Municipal education departments | Public-sector buyer | Common decision-makers for school technology, facilities, and digital learning programs | namur.be | Head of Education, Procurement Manager, Digital Transformation Lead | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | School Director / Headteacher | Leadership | Director / Executive | Primary decision-maker for educational priorities and vendor adoption |
| 2 | ICT Coordinator / Digital Lead | IT / Digital Transformation | Manager / Lead | Evaluates platforms, devices, connectivity, and integration |
| 3 | Teacher / Instructional Leader | Teaching & Learning | Individual Contributor / Lead | Influences usability, classroom fit, and adoption quality |
| 4 | Procurement Officer | Procurement / Purchasing | Manager / Officer | Relevant for framework agreements, compliance, and purchasing processes |
| 5 | Pedagogical Advisor / Education Consultant | Curriculum / Advisory | Senior Specialist | Shapes tool selection and implementation recommendations |
| 6 | Facilities / Infrastructure Manager | Facilities / Operations | Manager / Director | Important for classrooms, smart spaces, cabling, and learning environments |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Education Management | Core end-market for schools, networks, and education administrators | School leadership, district-level buyers, curriculum directors |
| 2 | Primary/Secondary Education | Main attendee base for classroom technology adoption | School principals, teachers, ICT leads |
| 3 | Higher Education | Applicable to universities and colleges exploring digital learning | IT directors, digital learning teams, procurement |
| 4 | Information Technology & Services | Edtech platforms, software, and digital infrastructure | IT managers, solution architects, digital leads |
| 5 | E-Learning | Directly aligned with learning platforms and digital pedagogy | LMS buyers, training teams, education tech providers |
| 6 | Computer Software | Relevant for classroom, administration, and collaboration software | Product managers, sales directors, channel teams |
| 7 | Computer Hardware | Devices, interactive panels, classroom endpoints | Device resellers, education procurement teams |
| 8 | Electrical/Electronic Manufacturing | Smart classroom equipment and connected learning infrastructure | Channel partners, distributors, product managers |
| 9 | Government Administration | Public-sector education policy and procurement participation | Public procurement, digital education, policy teams |
| 10 | Facilities Services | School environment upgrades and operational support | Facility managers, operations directors, project leads |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Confirmed unavailable | Official website text provided | Organizer has not published a verified attendance total in the supplied source |
| Exhibitor count | Not publicly confirmed | Confirmed unavailable | Official website text provided | The page references an exhibitor list but does not provide a count in the supplied content |
| Buyer count | Not publicly confirmed | Confirmed unavailable | Official website text provided | Education professionals are the core audience, but no numerical buyer count is published |
| Speaker count | Not publicly confirmed | Confirmed unavailable | Official website text provided | Program exists, but no verified count included in the provided source text |
| Sponsor count | Not publicly confirmed | Confirmed unavailable | Official website text provided | No public sponsor total available in the supplied content |
| Historical attendance | Not included here | Not assessed from current source text | No verified prior-year figure provided in the supplied content | Use official archives if available before sales outreach |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Digital learning tools | Interactive teaching, classroom engagement, and student outcomes | Demo-led conversations and hands-on product testing | LMS, apps, content platforms, classroom software |
| Devices and classroom hardware | Reliable endpoints and shared teaching equipment | Specification discussions and solution comparison | Tablets, laptops, displays, accessories, charging carts |
| Future classroom design | Spaces that support active learning and hybrid methods | Showroom-style engagement and use-case storytelling | Furniture, AV, collaboration tools, room design services |
| Responsible digital use | Ethical, safe, and sustainable technology practices | Thought leadership and compliance-oriented messaging | Security, governance, policy, training, and sustainability services |
| Infrastructure modernization | Modern school environments for digital delivery | Project-based outreach to decision-makers and facilities teams | Network infrastructure, cabling, smart building, installation services |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event is explicitly built for education professionals evaluating digital tools and modernization solutions. |
| Decision-maker availability | High | School leadership, public-sector stakeholders, and digital coordinators are central to the audience mix. |
| Data collection potential | Medium | Strong if exhibitor and program lists are used, but attendee volume is not publicly confirmed in the supplied text. |
| Apollo targeting potential | High | Strong fit for education management, public sector, IT, and e-learning targeting. |
| Geographic targeting potential | High | Well-suited for Belgium, Wallonia, Brussels, and nearby francophone markets. |
| Best outreach approach | High-touch, educational, demo-driven | Lead with classroom outcomes, implementation simplicity, and school-specific use cases. |
| Overall lead quality | High | Strong education-market relevance with clear buyer intent signals. |
| Best use case | B2B attendee list building and education-sector pipeline generation | Useful for edtech vendors, school services, devices, AV, infrastructure, and training providers. |
| Limitations / risks | Moderate | No publicly confirmed attendee count or current-year participant directory in the supplied source text. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Education Management; Primary/Secondary Education; Higher Education; Government Administration; Information Technology & Services; E-Learning; Computer Software; Computer Hardware; Electrical/Electronic Manufacturing; Facilities Services | Align outreach with education buyers and supporting technology ecosystems |
| Departments | Education, IT, Operations, Procurement, Facilities, Leadership | Reach both end users and decision-makers |
| Seniority | Manager, Director, VP, CXO, Owner | Prioritize decision-makers and budget holders |
| Job titles | School Director, Headteacher, ICT Coordinator, Digital Transformation Lead, Procurement Manager, Education Consultant, Curriculum Director, IT Manager, Facilities Manager, Project Manager | Target roles most likely to evaluate or influence purchases |
| Geography | Belgium; Wallonia; Brussels; Benelux; French-speaking Europe | Focus on the event’s strongest reachable market |
| Employee size | 11–50, 51–200, 201–500, 501–1,000, 1,000+ | Covers schools, networks, ministries, and solution providers |
| Keywords | education technology, edtech, digital learning, classroom, school infrastructure, smart classroom, LMS, ICT, pedagogy, school modernization | Refine prospect lists to SETT-aligned buyers |
| Technologies | Learning management systems, classroom collaboration tools, device management, AV, identity/access, cyber safety | Find buyers already using adjacent products |
| Company type | Public institutions, education networks, schools, universities, technology vendors, resellers, training organizations | Prioritize true buying organizations |
Suggested Apollo Search Logic: ("education technology" OR edtech OR "digital learning" OR "school infrastructure" OR "classroom technology") AND (director OR manager OR coordinator OR procurement OR ICT OR "digital transformation") AND (Belgium OR Wallonia OR Brussels OR Benelux).
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Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Sett Namur official website | Official organizer / event website | Event name, dates, venue, city, format, audience, thematic zones, and public positioning | Very High |
| Easyfairs | Organizer website | Organizer identity and event operator context | High |
| Namur Expo | Venue website | Venue identity and location context | High |
| Wallonia-Brussels Federation government portal | Government agency page | Public-sector relevance through the named minister quote on the event page | High |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to SETT - School, Education, Transformation Technology — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
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