
International Convention of Allied Sportfishing Trades (ICAST)
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About this event
International Convention of Allied Sportfishing Trades (ICAST)
Event type: Sportfishing industry trade show, outdoor recreation, marine accessories, tackle, fishing gear, rods, reels, bait, apparel, boats, electronics, and retail buying event
Estimated attendance: 10,000+ industry professionals, including retailers, distributors, brands, manufacturers, buyers, media, dealers, guides, outfitters, product developers, and association leaders
Audience profile: Highly B2B-focused, with a strong commercial buying audience and a major concentration of fishing tackle, marine, outdoor, and sporting goods decision-makers
1️⃣ Who attends: Buyers / attendees
ICAST is one of the most important business events in the sportfishing and outdoor recreation ecosystem. It is not a consumer show; it is a trade-only environment where the main audience includes retail buyers, brand managers, product development teams, distributors, wholesalers, category managers, and media covering the fishing industry.
The strongest buyer groups are the people who influence product placement, merchandising, sourcing, new product launches, and seasonal buying decisions. The event also attracts manufacturers of boats, marine electronics, fishing accessories, apparel, and performance gear. In addition, there are many companies serving the broader outdoor lifestyle market, including packaging, logistics, branding, and retail merchandising vendors.
Typical attendees include:
- Retail buyers and category managers from sporting goods chains and specialty tackle stores
- Distributors and wholesalers handling fishing, marine, and outdoor products
- Brand owners, product managers, and R&D teams
- Boat and marine equipment manufacturers
- Fishing tackle and terminal tackle companies
- Outdoor apparel and footwear companies
- Media, influencers, content creators, and industry publications
- Guides, outfitters, charter operators, and fishing service providers
2️⃣ Where the show is happening + attendee geographic origin
ICAST is typically held in a major U.S. convention market with strong access for domestic and international travel. The event location changes over time, but the audience is consistently centered on the United States, with meaningful participation from Canada, Europe, Asia, Latin America, and other fishing-relevant markets.
The geographic origin of attendees is best understood as:
- Primary: United States national audience
- Secondary: North America, especially Canada and Mexico
- Global layer: International fishing and marine brands, OEMs, and distributors
For attendee-list targeting, this means the event is valuable for companies looking to reach U.S. buyers first, while also exposing them to an international supplier and distributor base.
3️⃣ Audience reach
Reach type: National with strong global participation
The audience is primarily U.S.-focused because the fishing retail and distribution network is heavily centered in the American market. However, the event has clear international reach through global manufacturers, importers, exporters, and product suppliers. This makes it a strong fit for companies selling into the U.S. market, as well as brands seeking worldwide retail or distribution relationships.
4️⃣ Sample buyer company names + websites
Below are sample buyer accounts that are strong fits for attendee-list research. These are buyer-side companies and decision-makers that are likely to attend, exhibit, sponsor, or actively source products and partnerships at ICAST.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | Walmart | walmart.com | Category Manager, Sporting Goods / Outdoor Merchandising Manager | Major retail buyer with large fishing and outdoor assortment needs; strong fit for mass-market fishing products. |
| 2 | Academy Sports + Outdoors | academy.com | Buyer, Fishing / Merchandising Manager, Outdoor Recreation | One of the strongest U.S. sporting goods retailers for fishing tackle, rods, reels, apparel, and accessories. |
| 3 | Bass Pro Shops | basspro.com | Category Buyer, Fishing Tackle / Product Merchant | Core fishing retail buyer with direct relevance to virtually every product category at ICAST. |
| 4 | Cabela's | cabelas.com | Merchandising Manager, Fishing and Marine | Strong fit for premium fishing gear, boats, marine electronics, and outdoor accessories. |
| 5 | Dick's Sporting Goods | dickssportinggoods.com | Buyer, Outdoor / Category Manager, Fishing | Large national sporting goods retailer with broad outdoor and fishing purchasing needs. |
| 6 | Pure Fishing | purefishing.com | VP Product Development / Brand Manager / Category Marketing Manager | Major fishing-industry brand owner; highly relevant for new products, partnerships, and sourcing. |
| 7 | Shimano | fish.shimano.com | Product Manager, Rods and Reels / Marketing Director | Top-tier global fishing brand with strong interest in trade show launches and retail relationships. |
| 8 | Rapala VMC | rapala.com | Director of Sales / Product Line Manager | Established fishing tackle company with broad product demand across retail and distribution channels. |
| 9 | Yamaha Marine | yamahaoutboards.com | Marine Sales Manager / Dealer Development Manager | Relevant for boats, outboards, marine accessories, and dealer network relationships. |
| 10 | Mercury Marine | mercurymarine.com | Marine Marketing Manager / Channel Sales Manager | High-value marine and boating ecosystem buyer with strong overlap in fishing and recreational boating. |
| 11 | Garmin | garmin.com | Marine Product Marketing Manager / Channel Sales Director | Excellent fit for marine electronics, sonar, GPS, mapping, and connected boating products. |
| 12 | Humminbird | humminbird.com | Marine Electronics Product Manager / Sales Director | Strong fishing and marine electronics brand with direct fit to the show’s core audience. |
| 13 | Johnson Outdoors | johnsonoutdoors.com | VP Sales / Category Marketing Manager | Diverse outdoor and fishing portfolio makes it a highly relevant buyer-side account. |
| 14 | Plano Synergy | planosynergy.com | Brand Manager / Retail Sales Manager | Strong fit for tackle storage, accessories, and outdoor consumer products. |
| 15 | Overton's | overtons.com | Category Manager, Marine Accessories / Buyer, Watersports | Relevant for marine, boating, and accessory purchasing with crossover into fishing lifestyle products. |
Top 5 best sample accounts to send first: Academy Sports + Outdoors, Bass Pro Shops, Walmart, Garmin, and Shimano. These give you a strong spread across retail buying, fishing category management, marine electronics, and premium brand decision-makers.
5️⃣ Job profiles, industries & event type
The best job profiles for this event are buyer-facing and commercial roles tied to product selection, merchandising, channel sales, and category development. If your client is selling attendee data, the highest-value contacts are generally not casual visitors, but decision-makers who can actually influence purchasing.
Best job profiles to target:
- Category Manager, Fishing
- Buyer, Outdoor / Sporting Goods
- Merchandising Manager
- Director of Product Development
- Product Manager, Marine or Fishing
- VP Sales / VP Merchandising
- Channel Sales Manager
- Retail Operations Manager
- Distributor Sales Manager
- Brand Manager
- Trade Marketing Manager
- OEM Sales Manager
- Marine Electronics Sales Director
- Import / Export Manager
- Supply Chain and Sourcing Manager
Best industries to use from your industry list:
- Retail
- Wholesale
- Sporting Goods
- Consumer Goods
- Consumer Electronics
- Marine
- Logistics & Supply Chain
- Import & Export
- Manufacturing-related sectors through company keyword filtering
- Marketing & Advertising for agency-side exhibitor and sponsorship teams
- Outdoor/lifestyle brands aligned to leisure, travel & tourism or recreation
Event type: Trade show, B2B sourcing, product launch, retail buying, channel networking, industry education, and partnership development
6️⃣ Estimated attendance / expected footfall
Estimated attendance: 10,000+ attendees
The event’s value is not just in raw attendance, but in the concentration of commercial decision-makers. Even if the footfall is lower than a mass consumer expo, the buyer density is much higher. That is what makes ICAST attractive for attendee-list sales.
The practical buyer concentration usually includes:
- Retail buyers and category managers from national chains
- Specialty store owners and procurement staff
- Brand-side sales and product teams
- Media and influencers driving product visibility
- International distributors and sourcing contacts
7️⃣ Key focus areas & buyer engagement
The show revolves around product innovation, commercial relationships, and seasonal buying in the fishing and marine categories. Buyers attend to see what is new, compare products, meet suppliers, negotiate placements, and evaluate the next set of best-selling items for retail or distribution.
Key focus areas include:
- Fishing tackle and terminal tackle
- Rods, reels, lines, lures, and baits
- Marine electronics and navigation
- Boats, motors, and accessories
- Outdoor apparel and footwear
- Tackle storage and organization
- Retail merchandising and point-of-sale support
- Product launches and seasonal promotions
- Distribution, wholesale, and channel partnerships
Best buyer engagement angle: The strongest sales message is not “we have a list of attendees.” It is: “We can help you reach active retail buyers, merchandising leaders, brand decision-makers, distributors, and marine/fishing product managers connected to the sportfishing market.”
That message is more valuable because it frames the database as a commercial buyer list rather than a general attendance list.
8️⃣ Client-product fit note
Please share your client website before finalizing the best buyer targets. The ideal audience changes depending on what your client sells.
- If the client sells fishing gear, tools, or accessories, the best buyers are retail merchants, specialty tackle store buyers, and brand managers.
- If the client sells marine electronics, target marine product managers, boat manufacturers, and dealers.
- If the client sells apparel, footwear, or performance wear, target outdoor retail buyers and category managers.
- If the client sells packaging, logistics, or supply chain services, target distributors, importers, and wholesale operators.
- If the client sells marketing, software, or e-commerce services, target brand teams, retail operations leaders, and digital commerce managers.
9️⃣ Final recommendation
ICAST is a strong event for attendee-list sales because it combines a clear commercial audience with a highly specialized industry. The show is especially valuable for companies seeking to reach retail buyers, brand decision-makers, distributors, manufacturers, and marine/fishing category leaders.
Best buyer segments to collect:
- Retail buyers and category managers
- Brand and product development teams
- Marine electronics and boating decision-makers
- Distributors and wholesalers
- Outdoor sporting goods merchants
- Channel sales and trade marketing teams
Quality rating for buyer-list sales: 8.8/10
This is a high-intent, industry-specific event with strong commercial value. The only limitation is that some attendees may be focused on media, networking, or education rather than immediate purchasing. Still, for buyer targeting in the fishing and outdoor recreation sector, it is a very strong lead source.
If you want, send me your client website and I will review it and tell you the best buyer companies, buyer titles, and best Apollo industry filters for this event based on the client’s exact product.
Data sheet
| Event Name | International Convention of Allied Sportfishing Trades (ICAST) |
| Event Date | July 14–17, 2026 |
| Event Status | Upcoming |
| Venue | Orlando, USA (official venue page should be re-checked closer to event; historically associated with Orange County Convention Center) |
| City | Orlando |
| State / Region | Florida |
| Country | United States |
| Organizer | American Sportfishing Association (ASA) |
| Official Event Website | icastfishing.org |
| Event Type | Trade-only sportfishing industry convention and product marketplace |
| Primary Category | Entertainment & Media |
| Secondary Applicable Categories | Travel & Tourism; Auto & Automotive; Apparel & Clothing |
| Audience Reach | National with international participation from sportfishing brands, distributors, importers, media, and channel buyers |
| Estimated Attendance / Expected Footfall | 10,000+ industry professionals (historical / reference estimate; current-year organizer confirmation not publicly verified in this report) |
| Attendance Data Reliability | Estimated. Attendance figure not publicly confirmed by the organizer in the materials reviewed for this report. |
| Main Purpose of Event | B2B product launches, retail and distributor buying, dealer engagement, media visibility, industry networking, and channel development across tackle, marine electronics, boats, accessories, apparel, and sportfishing equipment. |
ICAST is the flagship trade event of the sportfishing business sector in North America and is positioned as a trade-only marketplace for manufacturers, brands, retailers, distributors, media outlets, outfitters, and related channel partners. The event typically brings together companies across rods, reels, tackle, bait, apparel, marine accessories, electronics, boats, and supporting retail or distribution services.
From a commercial standpoint, ICAST matters because it concentrates category decision-makers who influence assortment planning, product placement, dealer networks, merchandising, seasonal purchasing, and new product adoption. It is especially relevant for suppliers selling into fishing, marine, outdoor recreation, sporting goods retail, and adjacent wholesale distribution channels. For lead generation, the event is useful for identifying retail buyers, distributor contacts, product and merchandising leaders, and strategic channel-development stakeholders.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Retail buyers and category managers | Sporting goods chains, tackle shops, marine retailers, outdoor specialty stores, e-commerce sellers | Select assortments, approve seasonal buys, influence shelf placement and promotions | Highest-value audience for brands seeking channel placement and sell-through |
| Distributors and wholesalers | National and regional distributors serving independent dealers and chains | Evaluate product lines, negotiate supply relationships, assess margin opportunities | Critical for scale, multi-market coverage, and route-to-market expansion |
| Brand and product management teams | Fishing gear brands, marine electronics brands, boat accessory companies, apparel firms | Assess competitive products, innovation trends, packaging, sourcing, and line extensions | Strong fit for OEM, component, packaging, and white-label suppliers |
| Dealers and marine channel operators | Boat dealers, marine service retailers, electronics installers, regional outdoor operators | Influence add-on sales, aftermarket products, and cross-category purchases | Important for accessories, electronics, maintenance products, and bundled offerings |
| Outfitters, guides, lodges, and destination operators | Fishing lodges, charter operations, guide services, tourism-based sportfishing operators | Purchase fleet gear, apparel, accessories, and operational equipment | Useful for field-proven product adoption and operator-driven recommendations |
| Media and content publishers | Trade media, outdoor content platforms, video channels, magazines, digital publishers | Do not usually buy at scale, but shape product visibility and launch momentum | Relevant for awareness, reviews, product launch coverage, and influencer-style reach |
| Importers and sourcing-oriented firms | Outdoor goods importers, specialty tackle importers, private-label firms | Evaluate manufacturing partners, packaging, logistics, and compliance needs | Strong fit for sourcing, quality control, freight, and packaging services |
| Association and industry leadership | Industry associations, advocacy groups, market development bodies | Influence standards, category direction, and policy conversations | Useful for partnerships, sponsorships, and ecosystem credibility |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Orlando | Host-city attendees, local reps, Florida outdoor trade participants | Medium | Strong convention infrastructure and easy access for trade visitors |
| Florida | Marine, fishing, boating, tourism, and outdoor retailers and operators | High | Florida is a major sportfishing and marine market with dealer and outfitter density |
| Southeast United States | Retailers, tackle distributors, guides, marine accessory buyers, regional chains | High | Key fishing and coastal trade corridor for dealer and destination business |
| United States national market | National retailers, distributors, manufacturers, product teams, press | Very High | ICAST is widely regarded as a major U.S. trade event for the sportfishing industry |
| International | Export-oriented brands, importers, overseas manufacturers, media, and distributors | Medium | International participation is likely, though the event’s core buying base is North America-centric |
| Reach Level | Assessment | Explanation |
|---|---|---|
| National | Primary classification | ICAST primarily serves the U.S. sportfishing and outdoor trade ecosystem, attracting national retailers, distributors, brands, and media. |
| International | Secondary reach | International suppliers and trade participants are relevant, but current-year geographic composition should be validated from official attendee materials if published. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Bass Pro Shops | Retailer | Major U.S. outdoor and fishing retailer with large category buying influence | basspro.com | Category Manager, Buyer, Merchandising Director, VP Merchandising | Strong Market Fit, Attendance Not Confirmed |
| Cabela's | Retailer | Core fishing and outdoor assortment buyer relevant to major tackle and gear suppliers | cabelas.com | Buyer, Category Manager, Merchandise Manager | Strong Market Fit, Attendance Not Confirmed |
| Academy Sports + Outdoors | Retailer | National sporting goods retailer with fishing and marine-adjacent purchasing needs | academy.com | Buyer, Category Manager, Divisional Merchandise Manager | Strong Market Fit, Attendance Not Confirmed |
| Sportsman's Warehouse | Retailer | Relevant sporting goods and fishing retail buyer organization | sportsmans.com | Category Merchant, Buyer, Merchandise Director | Strong Market Fit, Attendance Not Confirmed |
| West Marine | Marine retailer | Relevant for marine accessories, electronics, apparel, safety, and fishing product categories | westmarine.com | Buyer, Category Manager, Product Manager | Strong Market Fit, Attendance Not Confirmed |
| Tackle Warehouse | Specialty retailer / e-commerce | High-fit specialty fishing buyer with focused category influence | tacklewarehouse.com | Buyer, Merchandise Manager, Category Lead | Strong Market Fit, Attendance Not Confirmed |
| Walmart | Mass retailer | Relevant for high-volume outdoor, sporting goods, and seasonal fishing categories | walmart.com | Senior Buyer, Merchant, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Amazon | Marketplace / retail channel | Relevant for vendor management, marketplace growth, and digital retail expansion | amazon.com | Vendor Manager, Category Manager, Marketplace Partnerships | Strong Market Fit, Attendance Not Confirmed |
| SCHEELS | Sporting goods retailer | Relevant regional-to-national retail buyer for fishing and outdoor categories | scheels.com | Buyer, Merchandise Director, Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Land 'N' Sea Distributing | Distributor | Relevant marine and outdoor distribution channel serving dealer networks | landnsea.net | Purchasing Manager, Product Director, Channel Manager | Strong Market Fit, Attendance Not Confirmed |
| Big Rock Sports | Distributor / wholesaler | Large distributor relevant to fishing, shooting sports, and outdoor dealer channels | bigrocksports.com | Merchandise Manager, Product Category Director, Purchasing Manager | Strong Market Fit, Attendance Not Confirmed |
| Nautical Ventures | Marine dealer / retailer | Florida-based marine channel player relevant for boating, accessories, electronics, and fishing equipment | nauticalventures.com | Purchasing Director, Dealer Principal, Product Manager | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Category Manager | Merchandising / Buying | Manager / Director | Controls product assortment, vendor selection, and placement strategy |
| 2 | Buyer / Senior Buyer | Procurement / Merchandising | Manager | Direct influence over SKU onboarding, volume commitments, and vendor evaluation |
| 3 | Merchandising Director | Merchandising | Director | Owns category performance, mix planning, seasonal launches, and vendor strategy |
| 4 | VP Merchandising / VP Category Management | Executive | VP | Senior decision-maker for strategic supplier relationships and range expansion |
| 5 | Product Manager | Product | Manager / Director | Relevant for OEM, component, packaging, and innovation-led supplier outreach |
| 6 | Director of Sales / Channel Sales Director | Sales | Director | Key contact for distributor partnerships and new-channel expansion |
| 7 | Strategic Sourcing Manager | Supply Chain / Procurement | Manager | Important for materials, manufacturing, packaging, and cost optimization discussions |
| 8 | Supply Chain Director | Supply Chain | Director | Relevant for import/export, lead times, inventory planning, and fulfillment capacity |
| 9 | Dealer Principal / General Manager | Operations / Executive | Owner / Director | Common buying authority in independent marine, tackle, and outfitter channels |
| 10 | Partnerships Director | Business Development | Director | Relevant for co-branding, marketplace expansion, sponsorship, and launch partnerships |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Retail | Core category for sporting goods, marine, and outdoor buying organizations | Store and online product placement |
| 2 | Wholesale | Relevant for distributors and dealer-network suppliers | Regional and national channel expansion |
| 3 | Sporting Goods | Directly aligned with fishing tackle, rods, reels, and outdoor recreation products | Category buying and assortment development |
| 4 | Leisure, Travel & Tourism | Relevant for lodges, destination operators, and guide businesses | Operational gear and guest-facing equipment |
| 5 | Import & Export | Applicable to cross-border sourcing, manufacturing, and distribution | Supply chain and sourcing partnerships |
| 6 | Consumer Goods | Relevant for branded accessories, apparel, and packaged outdoor products | Brand distribution and retail expansion |
| 7 | Apparel & Fashion | Event includes technical apparel and outdoor lifestyle merchandise | Apparel category placement and private-label opportunities |
| 8 | Maritime | Relevant for marine accessory, boating, and water-based operator networks | Marine-channel buyer outreach |
| 9 | Consumer Electronics | Relevant for marine electronics, sonar, accessories, and connected gear | Technology product sales into fishing and boating channels |
| 10 | Logistics & Supply Chain | Useful where the client offers freight, fulfillment, warehousing, or inventory services | Distribution optimization and channel support |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | 10,000+ | Estimated | User-provided reference and historical market positioning | Attendance figure not publicly confirmed by the organizer in this report |
| Exhibitor count | Not publicly confirmed in this report | Unconfirmed | Official exhibitor directory should be checked when published | Do not estimate without official list |
| Buyer count | Not publicly confirmed in this report | Unconfirmed | Would require official attendee segmentation or registration material | High buyer relevance is clear, exact buyer number is not verified |
| Speaker count | Not publicly confirmed in this report | Unconfirmed | Agenda and education pages should be reviewed | Speaker volume is secondary to buyer value at this event |
| Sponsor count | Not publicly confirmed in this report | Unconfirmed | Official sponsor page | Useful for ecosystem mapping, not a core buyer metric |
| Historical attendance | Large trade-only attendance base | Historical / prior-year evidence | ICAST market reputation and prior-year organizer materials | Use official show statistics if the organizer releases a 2026 prospectus or post-show report |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Retail sourcing | Fresh product lines, margin improvement, assortment differentiation | Meet buyers before line reviews and seasonal purchase cycles | New products, private label, channel-ready packaging |
| Product innovation | Differentiated gear, accessories, electronics, materials, and performance improvements | Position as innovation partner to product and category teams | OEM components, design support, testing, specialty materials |
| Distribution expansion | Dealer coverage, channel penetration, reduced time-to-market | Target wholesalers and regional distributors | Distributor programs, freight support, volume pricing |
| Marine electronics | Technology add-ons, integration, margin-rich accessory sales | Engage marine buyers, dealers, and product specialists | Electronics, software, installation services, mounting systems |
| Apparel and lifestyle merchandise | Brand extension, higher basket value, seasonal collections | Connect with merchandise and apparel category leads | Technical apparel, branded accessories, private label apparel |
| Logistics and fulfillment | Reliable inventory flow, import handling, retail replenishment | Target sourcing and supply chain teams | 3PL, warehousing, freight, EDI, vendor-compliance support |
| Media exposure and launches | Visibility for new products and category awareness | Use trade media presence for launch amplification | PR, launch kits, demo programs, review-ready product samples |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | ICAST is a trade-only environment centered on commercial product evaluation and channel relationships. |
| Decision-maker availability | High | Retail buyers, category managers, distributor leaders, and product stakeholders are core attendee types. |
| Data collection potential | Medium | Strong opportunity if exhibitor, sponsor, media, or session rosters are published; attendee lists may remain restricted. |
| Apollo targeting potential | Very High | The event maps well to retail, wholesale, marine, sporting goods, consumer products, and supply-chain buyer personas. |
| Geographic targeting potential | High | Useful for U.S.-wide outreach, especially Southeast, coastal states, and major outdoor retail markets. |
| Best outreach approach | High | Use product relevance, category-fit messaging, line-review timing, and channel expansion value in outreach. |
| Overall lead quality | High | Best suited for B2B suppliers selling into fishing, marine, outdoor, retail, wholesale, or product-led channel ecosystems. |
| Best use case | High | Retail buyer prospecting, distributor targeting, product launch support, and account-based outreach to category leaders. |
| Limitations / risks | Medium | Confirmed attendee lists may not be public; prospecting should clearly distinguish official participation from market-fit targets. |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Retail; Wholesale; Sporting Goods; Leisure, Travel & Tourism; Import & Export; Consumer Goods; Apparel & Fashion; Maritime; Consumer Electronics; Logistics & Supply Chain | Capture core buyer-side and channel-side organizations relevant to ICAST |
| Departments | Purchasing, Merchandising, Procurement, Product, Sales, Business Development, Supply Chain, Operations | Reach people controlling category selection, sourcing, and channel partnerships |
| Seniority | Manager, Director, VP, Head, Owner, Partner, C-Level where relevant | Focus on practical buying authority and budget influence |
| Job titles | Category Manager, Buyer, Senior Buyer, Merchandising Director, VP Merchandising, Product Manager, Director of Purchasing, Strategic Sourcing Manager, Supply Chain Director, Channel Sales Director, Dealer Principal, General Manager | Align outreach to event-relevant buyer roles |
| Geography | United States; prioritize Florida, Texas, Georgia, North Carolina, South Carolina, Louisiana, Tennessee, Missouri, Arkansas, Oklahoma, California, Minnesota, Wisconsin | Prioritize states with strong marine, fishing, dealer, and outdoor retail activity |
| Employee size | 11–50; 51–200; 201–500; 501–1,000; 1,001–5,000; 5,001+ | Cover independent dealers through national chains and major distributors |
| Keywords | fishing, tackle, marine, boating, angling, outdoor recreation, sporting goods, bait, rods, reels, sonar, marine electronics, outfitter, dealer, wholesaler | Narrow to event-adjacent organizations |
| Technologies | Optional only if client is software or electronics vendor; use e-commerce, ERP, marketplace, marine electronics, POS, inventory planning indicators where available | Improve relevance for technology-led selling |
| Revenue range | Optional: $5M–$50M, $50M–$500M, $500M+ | Segment between independents, growth distributors, and enterprise retail targets |
| Company type | Private companies, public companies, family-owned retailers, dealer groups, distributors, e-commerce specialists | Support account prioritization by commercial model |
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| ICAST Official Event Website | Official event site | Event branding, trade-only positioning, general event identity, organizer association | High |
| American Sportfishing Association (ASA) | Organizer website | Organizer verification and industry context | High |
| Orange County Convention Center | Venue website | Historical Orlando convention venue relevance; recommended for final venue confirmation closer to event date | Medium to High |
| User-provided event brief | Client-supplied input | Known dates, city, state, country, event type description, and reference attendance estimate | Medium |
| Company websites listed in buyer sample table | Corporate websites | Buyer-side market relevance and company domains | High for company existence; not proof of 2026 event attendance |
🎯 Selling to this event's audience? Get a free tailored buyer list
Tell us your work email and our AI instantly builds a buyer list matched to International Convention of Allied Sportfishing Trades (ICAST) — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.