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About this event

InfoComm Asia 2026 (15–17 July 2026) — Deep Research Buyer Profile & Event Intelligence

InfoComm Asia 2026 is Asia-Pacific’s leading professional audiovisual (Pro AV) and integrated experience platform. The event takes place 15–17 July 2026 in Bangkok, Thailand at the Queen Sirikit National Convention Center (QSNCC). It brings together thousands of technology leaders, system integrators, enterprise decision-makers, and innovators who shape how AV and integrated experience solutions are deployed across Asia-Pacific.

From the official event positioning, InfoComm Asia is not only a tradeshow—it’s a regional business marketplace connecting global innovation with real-world, deployment-ready opportunities in Southeast Asia and beyond.

At-a-Glance Event Facts (from official sources)

  • Dates: 15–17 July 2026
  • Venue: Queen Sirikit National Convention Center (QSNCC)
  • City / Country: Bangkok, Thailand
  • Positioning: Pro AV & Integrated Experience solutions marketplace
  • Business attendees (official stated): 7,900+ (business attendees)
  • Countries represented (official stated): 58
  • Decision-maker share (official stated): 60%

1️⃣ Who attends (BUYERS / ATTENDEES)

InfoComm Asia is designed for professional buyers and senior stakeholders across the Pro AV ecosystem. The attendee mix is typically dominated by people who influence or execute AV and integrated experience projects—meaning we should prioritize exhibitors’ commercial stakeholders and enterprise buyers rather than casual students or low-involvement footfall.

Buyer-led attendee groups we expect to find:

  • Enterprise decision-makers for collaboration spaces, command-and-control environments, digital signage deployments, and experience-driven facilities.
  • System integrators and solution providers (design/build, installation, managed services, and project delivery).
  • IT, unified communications, and workplace technology leaders who validate conferencing and collaboration stacks, integration requirements, and user adoption.
  • AV engineering and technical presales teams working on requirements definition, interoperability, and system design.
  • Digital signage operators / network & content operations for deployments that connect content workflows, playback, device management, and operational governance.
  • Live events / entertainment technology stakeholders focused on immersive presentation, routing, production workflows, and audience experience.
  • Public sector / smart infrastructure teams involved in urban planning, smart spaces, and experience-driven public environments.

Best “buyer” intent signals for attendee-list targeting: system-integration titles, AV technology leadership, workplace technology leadership, collaboration infrastructure roles, digital signage/network operations, and enterprise procurement/project delivery decision-makers.

2️⃣ Where the show is happening + attendee geographic origin

Location: Queen Sirikit National Convention Center (QSNCC), Bangkok, Thailand.

Geographic origin: The event is explicitly positioned as a regional business platform for Asia-Pacific, with 58 countries represented among participants. That indicates a multi-country buyer presence across Southeast Asia and the wider Asia-Pacific region.

Practical targeting implication (what we would prioritize):

  • Southeast Asia buyer concentration (Thailand, Singapore, Malaysia, Indonesia, Vietnam, Philippines, etc.) for fastest deal cycles.
  • Cross-border buyer participation for integrators and enterprise deployers serving multiple markets.
  • APAC-wide decision-maker representation because the event claims regional relevance and broad country representation.

3️⃣ Audience reach (Local / National / Global)

InfoComm Asia is best characterized as regional (multi-country APAC) with meaningful global participation through international solution providers. The official data indicates 58 countries represented, while the positioning centers on Asia-Pacific’s Premier Professional Audiovisual & Integrated Experience Platform.

Reach classification for our attendee-list strategy:

  • Primary reach: APAC / multi-country regional
  • Scale signal: 7,900+ business attendees
  • Decision influence: 60% key decision-makers (high commercial signal)

4️⃣ Sample buyer company names (BUYERS ONLY) + websites

Below is a sample buyer shortlist we would normally validate against attendee/intent indicators for InfoComm Asia. These companies are representative of the types of organizations that sponsor, exhibit, or participate as buyers and solution implementers in enterprise and large venue Pro AV ecosystems (system integrators, enterprise collaboration & signage solution providers, live/immersive technology operators, and workplace tech ecosystem leaders).

Important: We will tailor the final buyer list once We have the client’s product/website, because the “best buyers” differ dramatically depending on whether the offering is conferencing/collaboration, digital signage, command-and-control, live production, integrated experience, smart learning spaces, or managed services.

Priority Company Website Best Title to Target Why This is a Good Buyer Fit
1 AVI-SPL https://www.avi-spl.com Director of AV Solutions / Workplace Collaboration Sales / Solutions Engineering Lead Global workplace collaboration and integrated AV deployments; strong fit for enterprise conferencing and collaboration ecosystems.
2 Integrators / Managed Services (Regionally Active) https://www.systemintegrator.example Regional Business Development Manager / AV Managed Services Lead Managed services buyers typically attend to find scalable partner technologies and vendor-certified solutions for ongoing support.
2 Barco https://www.barco.com APAC Product Marketing / Enterprise Solutions Director / Channel Partner Manager Enterprise display and visual collaboration platforms; frequently aligned to digital signage, command-and-control, and integrated experiences.
3 Harman Professional https://www.harman.com Director, Channel Sales (APAC) / Pro AV Solutions Sales Lead Pro audio and unified solutions ecosystem; strong match for venues needing end-to-end AV standardization.
4 Disguise (APAC presence) https://www.disguise.one Regional Sales Manager / Enterprise Visual Solutions Manager Immersive real-time graphics and virtual production-adjacent platforms are relevant to live events and integrated experiences.
5 Cisco (Collaboration ecosystem buyers) https://www.cisco.com Collaboration Solutions Program Manager / Workplace Technology Lead Enterprise collaboration stack alignment; buyers validate interoperability with AV systems and conferencing environments.
6 Poly (Collaboration devices) https://www.poly.com APAC Enterprise Sales / Partner Alliances Manager Collaboration endpoint and meeting-room ecosystems often targeted by integrators and enterprise buyers.
7 Samsung Electronics (Enterprise display & solutions) https://www.samsung.com Enterprise Display Solutions Manager / Digital Signage Business Lead Digital signage and enterprise display deployments rely on enterprise decision-makers and integrator ecosystems.
8 LG Business Solutions (Enterprise display ecosystem) https://www.lg.com Enterprise Solutions Director / Digital Signage Partner Manager Enterprise visual platforms and digital signage ecosystem buyers fit digital transformation initiatives in APAC.
9 Schneider Electric (Smart building experience adjacency) https://www.se.com Smart Infrastructure Solutions Manager / Workplace Experience Program Lead For smart learning spaces and integrated facility tech programs, decision-makers often attend to connect AV with building systems.
10 Microsoft https://www.microsoft.com Modern Work Partnerships Manager / Workplace Technology Strategist Collaboration transformation programs intersect with AV conferencing, meeting room experience, and enterprise deployment partners.
11 Zoom https://zoom.com APAC Partnerships / Enterprise Solutions Sales Director Enterprise video collaboration buyers align strongly with Pro AV workplace deployments and integration requirements.
12 Tribe Systems / AV control ecosystem (Category) https://www.example.com AV/Control Solutions Sales / System Integrations Director Control, automation, and experience orchestration roles align directly with integrated experience platform themes.
13 Ross Video (live production / routing ecosystem) https://www.rossvideo.com APAC Sales Manager / Broadcast & Live Production Solutions Lead Relevant where live events, broadcast AV, and command-and-control systems require production-grade workflows.
14 Blackmagic Design (Pro workflow buyers) https://www.blackmagicdesign.com Regional Sales Manager / Pro Video Solutions Lead Strong fit for live events and production-adjacent Pro AV buyers who evaluate integrated workflows.
15 Siemens (Industrial enterprise experience adjacency) https://www.siemens.com Digital Workplace / Smart Infrastructure Program Manager Enterprises deploying modern collaboration and integrated experiences may evaluate partner technologies at regional tech events.
16 Ricoh (Workplace & signage services ecosystems) https://www.ricoh.com Workplace Solutions Sales Director / Managed Services Lead Workplace and enterprise experience solutions align to digital signage, managed communications, and collaboration deployments.
17 Ascent / Venue Tech Integrators (Category) https://www.example.com Venue Technology Procurement / AV Project Director Venue and enterprise AV project owners are the operational buyers behind large installations and upgrades.
18 Christie (Visual systems) https://www.christiedigital.com APAC Enterprise Sales / Visual Solutions Channel Manager Projection and large-format visual solutions align with immersive venues, command-and-control rooms, and integrated environments.
19 Crestron (Experience control ecosystem) https://www.crestron.com Regional Sales Director / Integration Solutions Manager Control and integration are central to integrated experience platforms; buyers evaluate ecosystems and certified partners.
20 NEC Display Solutions / Enterprise Visuals (Category) https://www.necdisplay.com Enterprise Visual Solutions Manager / Digital Signage Sales Lead Enterprise-grade display and signage buyers are typical InfoComm Asia attendees due to digital transformation initiatives.

Note: The table includes representative buyer-type companies. Once We receive the client website, We will produce a precise list that matches the client’s product category and the most likely buyer titles, region coverage, and engagement intent at InfoComm Asia.

5️⃣ Job profiles, industries & event type

Best job profiles to target (Apollo-like logic, but executed for your campaigns)

  • AV Director / Pro AV Solutions Director / Head of AV
  • Workplace Technology Manager / Enterprise Collaboration Manager
  • System Integration Director / Solution Architect (AV / Collaboration / Signage)
  • Technical Presales Engineer (AV, Collaboration, Digital Signage)
  • Project Director / AV Project Manager / Delivery Lead
  • Digital Signage Manager / Content & Playback Operations Manager
  • Command & Control Solutions Manager / Control Room Technology Lead
  • Live Events Technology Director / Production Systems Manager
  • Smart Learning Spaces Technology Lead / Educational Experience Solutions Manager
  • Channel Manager / Partner Alliances Manager (APAC)
  • Procurement Manager (IT/AV/Facilities Technology)
  • Facilities Technology / Workplace Experience Manager

Event type & why it matters for buyer intent

InfoComm Asia is an industry platform for professional Pro AV and integrated experiences across enterprise, education, public sector environments, and live/immersive use cases. The official site emphasizes themes such as:

  • Audio
  • Broadcast AV
  • Command and Control
  • Conferencing and Collaboration
  • Digital Signage
  • Live Events, Entertainment
  • Smart Learning Spaces
  • Urban Planning

6️⃣ Estimated attendance (expected total footfall)

The official website states 7,900+ business attendees. While total footfall (including exhibitors, media, guests, staff, and non-business visitors) is not explicitly stated in the provided text, we can confidently position it as a high-density business event with a strong decision-maker presence.

Buyer density expectation: With 60% key decision-makers indicated by the event, buyer-targeting works well when the list is segmented by job titles and organization type.

7️⃣ Key focus areas & buyer engagement

Buyer engagement at InfoComm Asia tends to cluster around deployment-ready solution categories and partner discovery:

  • Digital transformation in workplace and enterprise environments (meeting rooms, hybrid work, unified collaboration workflows)
  • Enterprise conferencing and collaboration enablement (compatibility, managed deployment, scale across sites)
  • Digital signage modernization (content operations, device management, governance, and network reliability)
  • Command-and-control and mission-critical environments (operational reliability, display/routing, monitoring)
  • Live events and entertainment technology (immersive systems, real-time workflows, production integration)
  • Smart learning spaces (interactive AV, classroom experiences, education infrastructure)
  • Urban planning and smart spaces (public deployment requirements, interoperability, and lifecycle planning)

What will convert best for outreach: If We align messaging to the buyer’s environment (enterprise workplace / command-and-control / signage / live production), and align the list to the right job functions (strategy, presales, project delivery, partner alliances), engagement rates increase significantly.

8️⃣ Client-product fit: We need your client website to identify the best buyer segments

We can recommend and prioritize the best buyer attendees for your requirement, but we must review your product first. Please share your client website URL (and if possible: product category, key differentiators, target region, and whether buyers should be enterprises, system integrators, or both).

Once We have the website, We will:

  • Map your product to the most relevant InfoComm Asia technology categories (Audio / Broadcast AV / Command & Control / Conferencing & Collaboration / Digital Signage / Live Events / Smart Learning Spaces / Urban Planning).
  • Select the highest-fit buyer job titles and seniority levels.
  • Prioritize the best countries and organization types among the 58 countries represented.
  • Deliver a refined shortlist for outreach with a prioritized “Top N” segment.

Please send the client website: (link)

9️⃣ Industry suggestions aligned to the event’s buyer ecosystem

Based on the official event categories (Pro AV, integrated experiences, conferencing/collaboration, digital signage, command-and-control, live/entertainment, smart learning spaces, urban planning), we would use these industry filters as the starting points for your buyer targeting:

  • Events Services
  • Information Technology & Services
  • Internet (where collaboration, content distribution, or signage platforms connect to network services)
  • Computer Software (signage software, AV management, analytics, integration platforms)
  • Broadcast Media (broadcast AV, routing, production workflows)
  • Media Production (live events/entertainment tech workflows)
  • Education Management and Higher Education (smart learning spaces)
  • Professional Training & Coaching (learning experience and training environments)
  • Security & Investigations (command-and-control adjacency where applicable)
  • Facilities Services (workplace and integrated building experiences)
  • Telecommunications (network backbone for signage and enterprise collaboration)

Final Buyer-Intent Recommendation (for your attendee-list research)

Yes—InfoComm Asia 2026 is a strong fit for attendee-list research because it has:

  • Large business audience: 7,900+ business attendees
  • High decision-maker share: 60%
  • Multi-country representation: 58 countries represented
  • Clear technology categories that map well to product-led buyer targeting

To produce the “best buyers” for your client, We require the client’s website and product category so We can segment by the right buyer type (enterprise workplace, integrators, signage operators, command-and-control teams, or live production stakeholders).

Data sheet

InfoComm Asia 2026 – Event Attendee & Buyer Profile Analysis
InfoComm Asia 2026 – Event Attendee & Buyer Profile Analysis
Event Date: 15–17 July 2026
Location: Queen Sirikit National Convention Center (QSNCC), Bangkok, Thailand
Event Status: Upcoming
Research Date: 1 July 2026
Event Overview
Event Name InfoComm Asia 2026
Event Date 15–17 July 2026
Event Status Upcoming
Venue Queen Sirikit National Convention Center (QSNCC)
City Bangkok
State / Region Bangkok Metropolitan Region
Country Thailand
Organizer Official organizer not explicitly named in the provided source text
Official Event Website infocomm-asia.com
Event Type Trade show / conference / business networking platform
Primary Category IT & Technology
Secondary Applicable Categories Business Services; Education & Training; Entertainment & Media
Audience Reach Regional with strong international draw across Asia-Pacific
Estimated Attendance / Expected Footfall 7,900+ business attendees (organizer-reported)
Attendance Data Reliability Confirmed by organizer on official website; marketing figure, not independently audited in the provided source text
Main Purpose of Event Business platform for professional audiovisual (Pro AV), integrated experience, enterprise collaboration, digital transformation solutions, networking, and sourcing
About the Event

InfoComm Asia 2026 is positioned as Asia-Pacific’s premier professional audiovisual and integrated experience platform, bringing together solution providers, integrators, enterprise buyers, and innovators in Bangkok. The official website highlights Pro AV innovation, deployment-ready technologies, enterprise collaboration, digital transformation, and regional growth across Southeast Asia.

The event matters because it concentrates high-value B2B demand around AV, collaboration, digital signage, broadcast AV, command-and-control, smart learning spaces, and live experience solutions. It is especially relevant for sales teams seeking enterprise, education, government, venues, and systems-integration decision-makers, as well as suppliers looking for regional partnership, distributor, and channel-development opportunities across Asia-Pacific.

1. Who Attends: Buyers / Attendees
Buyer / Attendee Segment Typical Organizations Buying Role or Influence Relevance to Exhibitors / Suppliers
Enterprise technology buyers Large corporations, headquarters offices, regional business units Evaluate collaboration, conferencing, meeting-room, and workplace technology High-value buyers for AV, UC, integration, and digital workplace suppliers
System integrators AV integrators, IT integrators, workplace technology firms Specify, bundle, and resell technologies into customer projects Core channel partners and project buyers
Procurement and sourcing teams Enterprise procurement, public-sector procurement, sourcing offices Own vendor selection, tendering, and commercial negotiations Critical for supplier qualification and large account conversion
Facilities and workplace leaders Corporate facilities, workplace experience, campus operations Influence room upgrades, digital signage, occupancy, and meeting tech Strong fit for smart workplace and integration suppliers
Education buyers Universities, colleges, schools, training providers Purchase smart classroom, lecture capture, and collaboration systems Relevant for edtech, AV, and learning-space solution providers
Government and public-sector buyers Ministries, agencies, municipal offices, public institutions Procure conferencing, command-and-control, and civic communication systems High relevance for compliant, long-cycle B2G sales
Broadcast and media technology buyers Media companies, studios, broadcasters, content producers Source production, broadcast AV, and immersive media workflows Relevant for live production, video, and content infrastructure vendors
Venue and event operators Convention centers, stadiums, hotels, exhibition venues Buy AV, signage, control, and guest-experience systems Useful for infrastructure and experience-tech suppliers
Distributors and resellers Regional AV distributors, IT channel partners, value-added resellers Expand product lines and market coverage Important for channel sales and market entry
Consultants and specifiers AV consultants, workplace strategists, ICT advisors, architects Influence product specifications and project awards Very important for early-stage pipeline creation
2. Event Location and Attendee Geographic Origin
Geographic Area Likely Attendee Origin Buyer Concentration Notes
Host city: Bangkok Local corporate, public-sector, venue, education, and integrator buyers High Thailand’s commercial hub and a major regional meetings destination
Host region: Thailand National buyers from Bangkok, Eastern Economic Corridor, Chiang Mai, Phuket, and major industrial zones High Strong domestic demand for AV modernization, training, and digital workplace upgrades
Nearby business hubs Singapore, Kuala Lumpur, Jakarta, Ho Chi Minh City, Manila High Regional APAC buying centers with active channel, enterprise, and integration ecosystems
National reach Thai enterprises, government bodies, education institutions, broadcasters, integrators High Likely strong attendance from procurement and project decision-makers
International reach Asia-Pacific buyers, distributors, consultants, and technology vendors Medium to High Official site states 58 countries represented, indicating strong cross-border reach
Trade corridor relevance ASEAN and broader APAC supply, channel, and project markets High Useful for regional account planning and distributor development
3. Audience Reach
Reach Level Assessment Explanation
Regional Primary classification Bangkok-hosted, ASEAN-centered, and strongly linked to Southeast Asian demand and partner ecosystems
Global Secondary reach description Official site indicates 58 countries represented and global technology leaders, giving the event meaningful international sourcing and partnership value
4. Sample Buyer Companies and Websites
Buyer Company / Organization Buyer Type Why It Is Relevant Website Best Job Titles to Target Evidence Level
Monash University MalaysiaEducation buyerSpeaker organization in 2025 source text; strong fit for smart learning and AV solutionsmonash.edu.myIT Director, Facilities Director, Procurement Manager, AV ManagerConfirmed Speaker Organization
The Loop LabMedia / production / innovation organizationSpeaker organization in 2025 source text; relevant for creative technology and experiential AVthelooplab.comCEO, Creative Director, Technology Director, Partnerships DirectorConfirmed Speaker Organization
Disguise Systems (APAC) LimitedTechnology vendor / buyer-side ecosystemSpeaker organization in 2025 source text; relevant to immersive and experiential workflowsdisguise.oneRegional Sales Manager, Technical Director, Solutions ArchitectConfirmed Speaker Organization
Harman Professional SolutionsTechnology vendor / channel buyerSpeaker organization in 2025 source text; strong regional Pro AV ecosystem relevanceharman.comDirector Channel Sales, Business Development Director, Product ManagerConfirmed Speaker Organization
SafegateAIAI / safety technology organizationSpeaker organization in 2025 source text; relevant for intelligent vision, safety, and command applicationssafegate.aiFounder, CTO, Partnerships Director, Enterprise Sales LeadConfirmed Speaker Organization
Queen Sirikit National Convention Center (QSNCC)Venue operatorHost venue; likely AV, signage, control, and event-tech stakeholderqsncc.comOperations Director, Facilities Director, Procurement Manager, Event Technology ManagerConfirmed Government / Procurement Organization
Thailand Convention and Exhibition Bureau (TCEB)Government / industry promotion bodyRelevant to convention, MICE, venue technology, and destination infrastructure buying influencetceb.or.thDirector, Procurement, Partnerships, Industry DevelopmentConfirmed Government / Procurement Organization
King Mongkut's University of Technology Thonburi (KMUTT)Education buyerStrong fit for smart learning, lecture capture, and campus AV modernizationkmutt.ac.thCIO, IT Director, Procurement Director, Facilities DirectorStrong Market Fit, Attendance Not Confirmed
Chulalongkorn UniversityEducation buyerMajor Thai institution with strong potential for campus AV, digital learning, and collaboration systemschula.ac.thCIO, IT Director, Procurement Manager, AV/Media Services LeadStrong Market Fit, Attendance Not Confirmed
Siam PiwatRetail / venue operatorPotential buyer for digital signage, experiential retail, and event technologysiampiwat.comDigital Transformation Director, Procurement, Marketing Technology LeadStrong Market Fit, Attendance Not Confirmed
Central PattanaRetail / property operatorRelevant for digital signage, AV, and smart venue upgradescentralpattana.co.thFacilities Director, Procurement Manager, IT DirectorStrong Market Fit, Attendance Not Confirmed
True CorporationTelecommunications / enterprise buyerPotential enterprise user of collaboration, command center, and digital experience systemstruecorp.co.thCIO, IT Director, Procurement Director, Operations DirectorStrong Market Fit, Attendance Not Confirmed
Siam Cement Group (SCG)Industrial enterprise buyerLarge multi-site enterprise with likely needs for meeting, training, and control-room technologyscg.comProcurement Director, CIO, Facilities Director, Operations DirectorStrong Market Fit, Attendance Not Confirmed
Bangkok Mass Transit System (BTS)Transport / infrastructure operatorPotential buyer for station signage, control-room, communications, and passenger-experience systemsbtsskytrain.comOperations Director, Procurement Manager, IT Director, Facilities DirectorStrong Market Fit, Attendance Not Confirmed
5. Job Profiles, Industries and Event Type
Priority Job Profiles
Priority Job Title / Function Department Seniority Level Why This Role Matters
1Chief Information Officer (CIO)IT / DigitalC-LevelOwns technology strategy and approvals for collaboration, AV, and workplace modernization
2CTO / Head of TechnologyTechnologyC-Level / VPEvaluates technical fit for integrated experience and digital infrastructure solutions
3Director of ProcurementProcurement / SourcingDirectorCritical for supplier selection, RFPs, and large contracts
4Strategic Sourcing ManagerProcurement / Supply ChainManagerIdentifies vendors and manages commercial evaluation
5AV Manager / Unified Communications ManagerIT / Workplace TechnologyManagerDirectly responsible for collaboration, room systems, and support standards
6Facilities DirectorFacilities / Real EstateDirectorInfluences building upgrades, meeting spaces, signage, and venue tech
7Operations DirectorOperationsDirectorCares about uptime, workflow efficiency, and event/customer experience systems
8Director of Partnerships / Channel SalesBusiness DevelopmentDirectorBuilds regional reseller, distributor, and integration partnerships
9Program Manager / Project ManagerPMO / DeliveryManagerCoordinates deployments, timelines, and stakeholder requirements
10Merchandising / Digital Signage LeadRetail / Marketing TechnologyManager / DirectorImportant for customer experience, display networks, and content systems
5. Job Profiles, Industries and Event Type – Apollo Industries
Priority Apollo Industry Why It Fits the Event Best Buyer Use Case
1Information Technology & ServicesCore technology and digital workplace buyers attend AV and collaboration eventsEnterprise collaboration, unified communications, AV integration
2Computer SoftwareSoftware platforms power conferencing, signage, streaming, and control workflowsUC software, signage CMS, workflow platforms
3Electrical/Electronic ManufacturingAV hardware, display, audio, and control equipment suppliers are central to the marketOEM sourcing, channel sales, product launches
4Events ServicesLive events, staging, and experiential technology are named categories on the showEvent production, rental/staging, experience design
5Education ManagementSmart learning spaces are a listed category; universities and schools are likely buyersClassroom AV, lecture capture, campus collaboration
6Broadcast MediaBroadcast AV is an official categoryProduction tools, video workflows, studio infrastructure
7RetailDigital signage and customer experience buyers are relevant to retail environmentsRetail display networks, in-store communications
8HospitalityHotels and venues buy AV and guest-experience technologiesHospitality AV, conferencing, signage
9Government AdministrationPublic-sector collaboration, control-room, and communication buyers are relevantGovernment AV, command centers, civic tech
10ConstructionBuilding projects often specify AV, digital signage, and control systems earlySpecifiers, consultants, project-based system sales
11TelecommunicationsConnectivity and collaboration infrastructure are adjacent to Pro AVNetworked AV, collaboration platforms, UCaaS
12Marketing & AdvertisingExperience design and digital signage have marketing applicationsBrand activations, media walls, experiential installations
6. Estimated Attendance
Metric Figure Status Source / Basis Notes
Estimated total footfall7,900+ConfirmedOfficial website marketing statisticOrganizer-reported figure on the official event page
Countries represented58ConfirmedOfficial website marketing statisticIndicates international sourcing and partnership reach
Key decision makers60%ConfirmedOfficial website marketing statisticSuggests strong lead quality for senior-targeted outreach
Exhibitor countNot publicly confirmed by the organizerUnavailableNo verified count in provided source textUse official exhibitor directory for current-year validation
Buyer countNot publicly confirmed by the organizerUnavailableNo verified count in provided source textLikely significant based on decision-maker share
Speaker countNot publicly confirmed by the organizerUnavailablePartial speaker names visible in provided source textSpeaker list page recommended for exact validation
Sponsor countNot publicly confirmed by the organizerUnavailableSponsor section referenced, but no count providedReview sponsorship page for verification
Historical attendancePrior-year evidence available on official siteHistorical“Companies That Attended InfoComm Asia 2025” referenced on official siteUseful for prospecting, but not a current confirmed attendee list
7. Key Focus Areas and Buyer Engagement
Focus Area Typical Buyer Need Buyer Engagement Opportunity Relevant Supplier Offering
Enterprise collaborationMeeting-room and hybrid-work upgradesDemo room systems, integrations, and ROI-driven workplace messagingUC devices, conferencing platforms, room analytics
Digital signageCustomer communication and wayfindingRetail, venue, campus, and transit use-case sellingDisplays, CMS, media players, content services
Smart learning spacesLecture capture, hybrid classrooms, campus AVEducation-focused seminars and proof-of-value case studiesClassroom AV, LMS integration, collaboration tools
Command and controlOperational visibility and incident responsePublic-sector, transportation, and enterprise security conversationsVideo walls, control software, situational awareness systems
Broadcast AVProduction and distribution workflowsContent-creator, media, and studio buyer engagementCapture, switching, streaming, and playout solutions
Live events and entertainmentImmersive audience experiencesDemo experiential technologies and rental/staging solutionsProjection, lighting control, media servers, audio
Digital transformationModernization and workflow efficiencyBoard-level messaging and solution bundlingIntegrated hardware/software stacks and services
Channel developmentDistributor and reseller recruitmentMeet regional partners and integration firmsPartner programs, margin support, enablement
Lead Quality Assessment
Factor Assessment
Buyer relevanceVery High
Decision-maker availabilityHigh
Data collection potentialHigh
Apollo targeting potentialVery High
Geographic targeting potentialHigh
Best outreach approachTarget decision-makers by industry, role, and project need; use event-value messaging around collaboration, AV modernization, and digital transformation
Overall lead qualityHigh
Best use caseB2B attendee list building, channel development, enterprise prospecting, and account-based outreach
Limitations / risksCurrent-year attendee and exhibitor lists were not fully available in the provided source text; several buyer targets are fit-based rather than attendance-confirmed
Apollo.io Targeting Recommendation
Filter Type Recommended Filters Purpose
Apollo industriesInformation Technology & Services; Computer Software; Electrical/Electronic Manufacturing; Events Services; Education Management; Broadcast Media; Government Administration; Retail; Hospitality; Telecommunications; Construction; Marketing & AdvertisingFocus on organizations most likely to buy, specify, or influence Pro AV and integrated experience solutions
DepartmentsIT, Procurement, Operations, Facilities, Digital Transformation, Marketing, Partnerships, PMOReach both end users and commercial decision-makers
SeniorityManager, Director, VP, CXO, OwnerPrioritize budget owners and project influencers
Job titlesCIO, CTO, IT Director, Procurement Director, Procurement Manager, Strategic Sourcing Manager, Facilities Director, Operations Director, AV Manager, Collaboration Manager, Digital Transformation Director, Partnerships Director, Program ManagerCapture the most commercially relevant decision-makers and influencers
GeographyThailand; Bangkok; Singapore; Malaysia; Indonesia; Philippines; Vietnam; Hong Kong; India; Australia; APACAlign outreach to the event’s ASEAN and APAC reach
Employee size200–10,000+; prioritize 1,000+ for enterprise AV programsFocus on organizations with larger technology budgets and project scale
Keywords“audiovisual”, “AV”, “conferencing”, “collaboration”, “digital signage”, “smart classroom”, “command center”, “integrated experience”, “broadcast”, “hybrid workplace”, “systems integration”Increase relevance for event-related buying intent
Company typeEnterprise end users, public sector, higher education, integrators, distributors, venue operatorsAlign with both direct buyers and channel partners
Revenue rangeMid-market to enterprise; prioritize larger revenue bands where availableHigher purchase likelihood for complex AV and transformation projects
Suggested Apollo Search Logic
Target organizations using a combination of industries and role-based intent: (industry in IT & Services OR Computer Software OR Education Management OR Government Administration OR Retail OR Hospitality OR Broadcast Media) AND (title contains CIO OR CTO OR IT Director OR Procurement OR Facilities OR Operations OR AV OR Collaboration OR Digital Transformation). Add geography filters for Thailand and APAC, then refine by company size and keyword signals tied to AV, conferencing, signage, or smart learning.
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
Source Type What It Verified Reliability
InfoComm Asia official website Official organizer website Event name, date, Bangkok location, QSNCC venue, audience size claims, countries represented, decision-maker share, categories, and event positioning High
InfoComm Asia 2026 page sections Official event agenda / directory references Industry tech categories, program structure, exhibitor directory reference, speaker list reference, invited guest program reference, and 2025 attendee/speaker references High
Queen Sirikit National Convention Center Venue website Venue identity and event-host context for Bangkok convention-center positioning Medium to High
InfoComm Asia 2025 companies / speaker references on official site Prior-year participation evidence Names of several speaker organizations and prior-year participation context, useful for prospecting but not a current confirmed attendee list Medium

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