CategoryAgriculture & Forestry
AGRAme - Agribusiness Middle East
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About this event
Event Description: AGRAme - Agribusiness Middle East
AGRAme - Agribusiness Middle East, formerly known as Agra Middle East (AgraME), is the premier agriculture and agri-tech expo in the Middle East. The event will take place from 26 - 28 October 2026 at Halls 7 & 8, Dubai World Trade Centre, Dubai, UAE. It serves as a vital platform for the region’s agricultural sector, bringing together over 150+ exhibitors and 9,000+ attendees from 80+ countries.
Event Overview
AGRAme focuses on three key sectors: Agriculture, Aquaculture, and Livestock, Poultry & Animal Health. The event showcases the latest innovations in agri-tech, smart farming, sustainable agriculture, and water management solutions. It connects solution providers with commercial farms, government entities, and investors driving the transformation of regional crop production.
Key Highlights
- Agriculture: Highlights include precision irrigation, greenhouse technologies, seeds, crop protection, vertical farming, and agri-tech innovation.
- Aquaculture: Features government-backed investments in RAS systems, AI-driven monitoring, biosecurity, and sustainable feed solutions.
- Livestock, Poultry & Animal Health: Showcases innovations in feed optimization, breeding and genetics, farm management systems, veterinary solutions, disease control, and animal welfare.
Attendee and Exhibitor Profile
The event attracts a diverse audience including:
- Commercial farmers and producers
- Government entities and policymakers
- Investors and financial institutions
- Technology providers and solution vendors
- Academics and researchers
- Industry specialists and consultants
Conferences and Seminars
AGRAme features expert-led conferences and seminars, including:
- Future Food Resilience Summit
- Regen Ag Conference
- Middle East Aquaculture Forum
- Middle East Livestock Forum
Event Statistics
- Exhibitors: 150+
- Attendees: 9,000+
- Exhibition Space: 8,000 SQM
- Countries Represented: 80+
Target Audience
AGRAme is ideal for professionals in:
- Crop farming
- Livestock and poultry production
- Aquaculture and horticulture
- Agri-tech and veterinary services
Contact and Registration
For more information or to exhibit, visit the official website at AGRAme - Agribusiness Middle East. You can also register your interest for the 2026 event or book a stand directly through the website.
Data sheet
AGRAme - Agribusiness Middle East – Event Attendee & Buyer Profile Analysis
Event date: 26 - 28 October 2026
Location: Dubai World Trade Centre, Dubai, United Arab Emirates
Event status: Upcoming
Research date: 30 June 2026
Event Overview
| Event Name | Growtech Middle East (AgraME) / AGRAme - Agribusiness Middle East |
| Event Date | 26 - 28 October 2026 |
| Event Status | Upcoming |
| Venue | Dubai World Trade Centre, Halls 7 & 8 |
| City | Dubai |
| State / Region | Dubai |
| Country | United Arab Emirates |
| Organizer | Event website states the site is part of and operated by a business owned by Informa PLC. Specific operating event brand not explicitly named in the provided official page extract. |
| Official Event Website | agramiddleeast.com |
| Event Type | B2B trade show and conference |
| Primary Category | Agriculture & Forestry |
| Secondary Applicable Categories | Animals & Pets; IT & Technology; Food & Beverages |
| Audience Reach | Global, with strong Middle East focus |
| Estimated Attendance / Expected Footfall | 9,000+ attendees; 150 exhibitors; 80+ countries; 8,000 sqm exhibition space |
| Attendance Data Reliability | Confirmed organizer-published promotional figures on the official website |
| Main Purpose of Event | To connect agriculture, aquaculture, livestock, poultry, animal health, agri-tech, smart farming, and water-management solution providers with commercial farms, government entities, producers, investors, and regional industry stakeholders. |
About the Event
AGRAme, presented on its official website as Growtech Middle East (AgraME), is positioned as the Middle East’s premier agriculture and agri-tech expo. The 2026 edition is scheduled for 26 - 28 October 2026 at Dubai World Trade Centre and is organized around three core sectors: Agriculture, Aquaculture, and Livestock, Poultry & Animal Health. The event combines exhibition activity with expert-led conference programming, including the Future Food Resilience Summit, Middle East Aquaculture Forum, Middle East Livestock Forum, and MENA Regenerative Agriculture Summit.
From a commercial and procurement perspective, the event matters because it sits at the intersection of food security, water efficiency, controlled-environment agriculture, farm productivity, aquaculture scaling, and livestock efficiency. The official positioning indicates relevance for commercial farms, hatcheries, fish farms, producers, government entities, investors, veterinary stakeholders, and technology providers seeking sourcing, partnership, distribution, and regional market entry opportunities.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Commercial crop producers | Large farms, greenhouse operators, horticulture businesses, vertical farming operators | Evaluate irrigation, seeds, crop protection, greenhouse systems, farm automation, and agronomy inputs | Core buyer group for production efficiency and yield-improvement solutions |
| Government and food-security stakeholders | Agriculture ministries, food security agencies, water authorities, economic development bodies | Influence public procurement, pilot projects, regulatory adoption, and national-scale programs | Important for public-sector sales, market access, and funded innovation programs |
| Aquaculture operators | Hatcheries, fish farms, aquaculture technology operators, seafood production businesses | Procure RAS systems, biosecurity, AI monitoring, water systems, and feed solutions | High-fit audience for equipment, analytics, and production optimization suppliers |
| Livestock and poultry producers | Integrated poultry farms, feed operators, livestock producers, animal health operators | Buy feed systems, breeding solutions, animal health products, veterinary tools, and farm management systems | Strong demand for scalable protein-production and animal welfare solutions |
| Agri-tech and precision farming leaders | Smart farming vendors, IoT providers, data platforms, automation specialists | Influence technology stack selection, integration, and pilot deployment | Relevant for channel partnerships, integrations, and regional deployments |
| Distributors and importers | Regional agri-input distributors, feed importers, equipment resellers | Source product lines, negotiate distribution rights, and identify new principals | Key route-to-market buyers for international suppliers entering GCC and MENA |
| Investors and large-scale project backers | Agri investors, strategic funds, food resilience investors, project developers | Shape capital allocation, scale-up funding, and strategic project selection | Useful for enterprise deals and pilot-to-scale commercial pathways |
| Veterinary and animal health professionals | Veterinary groups, animal health distributors, livestock advisors | Specify products, influence treatment protocols, and recommend suppliers | Valuable technical influencers for animal health, diagnostics, and feed-additive suppliers |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Dubai | Host-city attendance from regional trading, distribution, logistics, and investment firms | High | Dubai is a major import-export and commercial hub for Middle East agribusiness activity |
| United Arab Emirates | Government entities, food-security stakeholders, commercial farms, aquaculture and livestock operators | High | Official positioning emphasizes food security, water efficiency, and sustainable agriculture relevance |
| GCC | Saudi Arabia, Oman, Qatar, Kuwait, Bahrain agricultural and livestock stakeholders | High | Strong relevance for water management, controlled environment agriculture, and protein supply chain resilience |
| Wider MENA | Regional growers, distributors, poultry groups, fisheries operators, agri-tech adopters | Medium to High | The official website positions the event as a regional platform for agriculture and food resilience |
| International | Suppliers, investors, exporters, and technology firms from 80+ countries | Medium | Organizer-published figure indicates broad international participation rather than a purely domestic event |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Global | Primary classification | Official website cites attendees from 80+ countries, indicating meaningful international draw. |
| Regional | Strong secondary reach | The event’s business value is especially concentrated across UAE, GCC, and broader MENA agribusiness markets. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Enjaz Trading | Commercial agribusiness participant | Officially listed as a Silver Sponsor; relevant for partnership, sourcing, channel, and commercial discussions. | Domain not verified from provided official source | Managing Director, Procurement Manager, Business Development Director | Confirmed Sponsor / Exhibitor |
| Ma/ag SRL | Commercial agribusiness participant | Officially listed as a Silver Sponsor; relevant as an active sector participant with potential sourcing and partnership influence. | Domain not verified from provided official source | Director, Partnerships Director, Sourcing Lead | Confirmed Sponsor / Exhibitor |
| Montel | Commercial sector participant | Officially listed as an Associate Sponsor; useful for strategic partnerships and sector engagement. | Domain not verified from provided official source | Business Development Director, Partnerships Lead, Commercial Manager | Confirmed Sponsor / Exhibitor |
| Gulf Aquaculture LLC | Aquaculture operator / industry participant | Officially listed as an exhibitor; directly aligned to the aquaculture buyer ecosystem highlighted by the event. | Domain not verified from provided official source | Operations Director, Farm Manager, Procurement Manager | Confirmed Sponsor / Exhibitor |
| EverGreen Fertilizers | Agricultural inputs participant | Official exhibitor in crop production inputs; relevant for distribution, sourcing, and supply-chain discussions. | Domain not verified from provided official source | Procurement Manager, Regional Sales Director, Supply Chain Manager | Confirmed Sponsor / Exhibitor |
| Wafra Greentech | Controlled-environment agriculture participant | Official exhibitor with likely relevance to greenhouse and smart farming conversations central to the event. | Domain not verified from provided official source | Managing Director, Operations Director, Technical Director | Confirmed Sponsor / Exhibitor |
| Karaiaf Agricultural Company | Agricultural business participant | Official exhibitor relevant to farm production, distribution, and procurement-side conversations. | Domain not verified from provided official source | General Manager, Procurement Head, Agricultural Operations Manager | Confirmed Sponsor / Exhibitor |
| Growinnovate | Agri-tech participant | Official exhibitor in the innovation ecosystem; useful for technology partnerships and solution adoption pathways. | Domain not verified from provided official source | CTO, Product Director, Innovation Lead | Confirmed Sponsor / Exhibitor |
| Agrotem | Agricultural technology participant | Official exhibitor aligned to irrigation / water-management themes that are central to the event’s value proposition. | Domain not verified from provided official source | Regional Director, Technical Manager, Procurement Manager | Confirmed Sponsor / Exhibitor |
| INFINITE GREEN LTD | Sustainable agriculture participant | Official exhibitor in a sustainability-oriented segment; relevant for agri-tech, water, and farm systems outreach. | Domain not verified from provided official source | Operations Head, Sustainability Lead, Procurement Manager | Confirmed Sponsor / Exhibitor |
| Green Oasis AG | Agriculture participant | Official exhibitor with likely relevance to farming, inputs, and distribution-side conversations. | Domain not verified from provided official source | Commercial Director, Sourcing Manager, Farm Operations Manager | Confirmed Sponsor / Exhibitor |
| Oxiquímica Agrociência | Agricultural science participant | Official exhibitor relevant to crop production, agricultural inputs, and technical sourcing discussions. | Domain not verified from provided official source | Technical Director, Procurement Lead, Product Manager | Confirmed Sponsor / Exhibitor |
Note: The official website extract provided does not include a current-year attendee directory or named buyer list. The organizations above are confirmed current-year participating companies or sponsors from the official event page and should be treated as active commercial participants, not a confirmed buyer-only attendee list.
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Director of Procurement | Procurement | Director | Key decision-maker for equipment, inputs, services, and supplier selection. |
| 2 | Procurement Manager | Procurement | Manager | Manages vendor evaluation, tenders, and supplier onboarding. |
| 3 | Strategic Sourcing Manager | Supply Chain / Sourcing | Manager | Important for long-term sourcing, import channels, and category partnerships. |
| 4 | Operations Director | Operations | Director | Owns production efficiency, scalability, and implementation of farm systems. |
| 5 | Farm Manager | Operations | Manager | Operational evaluator for agronomic, irrigation, greenhouse, and biosecurity solutions. |
| 6 | Supply Chain Director | Supply Chain | Director | Relevant for import, distribution, cold chain, inventory, and vendor reliability. |
| 7 | Technical Director | Technical / Engineering | Director | Screens technology capability, integration fit, and production performance. |
| 8 | Veterinary Director | Animal Health | Director | Critical in livestock, poultry, and animal-health buying decisions. |
| 9 | Business Development Director | Business Development | Director | Useful for partnerships, channel expansion, and market-entry conversations. |
| 10 | Government Program Manager | Public Sector / Programs | Manager / Director | Relevant for funded pilots, regulatory coordination, and public-private projects. |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Agriculture | Core event focus around crop production and farming systems | Commercial farms, growers, greenhouse operators |
| 2 | Farming | Useful for operator-side agricultural businesses | Farm management, crop operations, agronomy deployment |
| 3 | Fishery | Strong aquaculture alignment | Hatcheries, fish farms, aquaculture production |
| 4 | Food Production | Protein and crop output tie directly to food resilience themes | Integrated agrifood operators and processors |
| 5 | Food & Beverages | Downstream buyers interested in supply security and sourcing quality | Food buyers, sourcing teams, strategic suppliers |
| 6 | Biotechnology | Relevant to breeding, crop science, and animal health innovation | Advanced ag-science, genetics, biological inputs |
| 7 | Environmental Services | Water efficiency and sustainability are official event themes | Water management, sustainability, compliance projects |
| 8 | Industrial Automation | Precision agriculture, AI monitoring, and farm systems automation fit strongly | Sensors, controls, robotics, monitoring platforms |
| 9 | Information Technology & Services | Supports agri-tech software, analytics, and digital farm tools | Farm management platforms, AI and data services |
| 10 | Government Administration | Official site explicitly references government entities as target participants | Public programs, food security initiatives, demonstration projects |
| 11 | Import & Export | Dubai and regional trade dynamics make this highly relevant | Distributors, agents, regional channel partners |
| 12 | Wholesale | Useful for agri-input and equipment distribution targeting | Regional distributors and commercial resellers |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | 9,000+ | Confirmed | Official event homepage promotional figure | Organizer-published current-edition figure |
| Exhibitor count | 150 | Confirmed | Official event homepage promotional figure | Homepage also states “150+ exhibitors” in meta description wording |
| Buyer count | Attendance figure not publicly confirmed by the organizer. | Not confirmed | No named buyer count in provided official extract | Buyer mix inferred from sector positioning only |
| Speaker count | Attendance figure not publicly confirmed by the organizer. | Not confirmed | Agenda exists, but no numeric speaker total in provided extract | Conference programming is confirmed |
| Sponsor count | At least 3 named sponsors in provided extract | Confirmed minimum | Official homepage sponsor section | Silver Sponsors: Enjaz Trading, Ma/ag SRL; Associate Sponsor: Montel |
| Exhibition space | 8,000 sqm | Confirmed | Official event homepage promotional figure | Useful for estimating physical show scale |
| Country participation | 80+ | Confirmed | Official event homepage promotional figure | Indicates strong international reach |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Smart farming | Higher yields, lower labor intensity, better crop visibility | Demo-led meetings with operations and technical teams | Sensors, automation, software, analytics, remote monitoring |
| Water management | Water efficiency and controlled irrigation in arid environments | Target public and private buyers focused on sustainability ROI | Irrigation systems, filtration, treatment, climate control |
| Greenhouse and controlled-environment agriculture | Scale local production and reduce climate risk | Engage growers, investors, and food-security stakeholders | Structures, climate systems, fertigation, lighting, farm software |
| Aquaculture | Production efficiency, water quality, disease prevention | Forum-based outreach to hatcheries and fish farm operators | RAS systems, monitoring tools, sustainable feed, biosecurity solutions |
| Livestock and poultry productivity | Feed optimization, genetics, animal health, welfare compliance | Technical selling to producers and veterinary leaders | Feed systems, veterinary products, diagnostics, farm management tools |
| Food security and resilience | Regional supply reliability and local production capacity | Engage ministries, investors, and strategic operators | Integrated projects, advisory, infrastructure, scalable production platforms |
| Agri-tech innovation | Productivity gains and measurable performance insights | Target innovation leads, CTOs, and pilot-program owners | AI, software, sensing, farm data platforms, predictive analytics |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | High | The event directly addresses farms, aquaculture, livestock, animal health, government, and investors. |
| Decision-maker availability | High | Sector-specific conferences and B2B show format increase access to operators, technical leads, and senior commercial contacts. |
| Data collection potential | Medium | Official named buyer list was not available in the provided source extract; exhibitor and sponsor data are stronger than attendee data. |
| Apollo targeting potential | High | Clear verticals, geographies, and operational job titles make post-event targeting practical. |
| Geographic targeting potential | High | Dubai, UAE, GCC, and wider MENA offer a well-defined prospecting map. |
| Best outreach approach | High | Use sector-specific messaging by agriculture, aquaculture, and livestock use case rather than broad generic outreach. |
| Overall lead quality | High | Strong B2B value for agribusiness, agri-tech, water, animal health, and regional channel expansion. |
| Best use case | High | Lead generation, buyer profiling, channel partner discovery, distributor outreach, and strategic event-based ABM. |
| Limitations / risks | Medium | Current-year attendee names are not confirmed in the provided source. Lead qualification should separate sponsors/exhibitors from true procurement-side targets. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Agriculture; Farming; Fishery; Food Production; Food & Beverages; Biotechnology; Environmental Services; Industrial Automation; Information Technology & Services; Government Administration; Import & Export; Wholesale | Build vertical-aligned prospect lists tied to the event’s official sectors |
| Departments | Procurement, Operations, Supply Chain, Engineering, Information Technology, Business Development, Partnerships, Program Management | Reach both technical evaluators and commercial decision-makers |
| Seniority | Manager, Director, VP, CXO, Owner, Partner, Head | Prioritize authority while keeping practical buying influencers in scope |
| Job titles | Director of Procurement, Procurement Manager, Strategic Sourcing Manager, Operations Director, Farm Manager, Supply Chain Director, Technical Director, Veterinary Director, Business Development Director, General Manager, Program Manager | Target the most likely solution selectors and partnership owners |
| Geography | United Arab Emirates, Saudi Arabia, Oman, Qatar, Kuwait, Bahrain, Egypt, Jordan, Morocco, Turkey | Focus on GCC and wider MENA expansion corridors relevant to Dubai-hosted trade events |
| Employee size | 11-50; 51-200; 201-500; 501-1,000; 1,001-5,000+ | Capture both regional operators and larger institutional buyers |
| Keywords | agriculture, agritech, greenhouse, irrigation, water management, aquaculture, hatchery, fish farm, livestock, poultry, animal health, smart farming, food security, regenerative agriculture, controlled environment farming | Refine toward event-theme relevance |
| Technologies | Use where relevant: IoT, farm management software, AI monitoring, environmental monitoring, ERP, greenhouse automation | Useful for precision agriculture and digital transformation targeting |
| Revenue range | Mid-market to enterprise where available | Prioritize organizations capable of multi-site implementation and repeat buying |
| Company type | Private companies, public companies, government-linked entities, distributors, operators, import/export firms | Match the actual commercial structure of the regional agribusiness market |
Suggested Apollo Search Logic: (“agriculture” OR “agritech” OR “greenhouse” OR “irrigation” OR “aquaculture” OR “fish farm” OR “livestock” OR “poultry” OR “animal health” OR “food security” OR “controlled environment farming”) AND (procurement OR sourcing OR operations OR supply chain OR technical OR partnerships) with geography filters centered on UAE and GCC.
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Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Official Event Website – Growtech Middle East (AgraME) | Primary official source | Confirmed official event name usage, dates, venue, location, sectors, attendance claims, exhibitor count, country reach, conference names, sponsor names, and selected exhibitor names | Very High |
| Provided official website extract in user prompt | Primary source copy | Used to resolve date conflict versus prior known details; official source states 26 - 28 October 2026 at Dubai World Trade Centre, UAE | Very High |
Verification note: The official source provided in the prompt supersedes the earlier supplied date range. This report therefore uses the organizer-published dates of 26 - 28 October 2026 at Dubai World Trade Centre, Dubai, UAE.
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Tell us your work email and our AI instantly builds a buyer list matched to AGRAme - Agribusiness Middle East — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
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