
ACNM Policy Conference 2026
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About this event
ACNM Policy Conference 2026
Event type: Healthcare Policy, Maternal Health, Midwifery Advocacy, Public Policy, Clinical Practice, Professional Association Conference
Estimated attendance: Likely a niche, high-value audience of policy leaders, midwives, clinicians, educators, association professionals, public health stakeholders, and healthcare advocates. Final attendance should be confirmed from the official event page or organizer materials.
Overview
The ACNM Policy Conference 2026 is best viewed as a specialized healthcare and advocacy gathering centered on midwifery, maternal health policy, reproductive healthcare, equity, and legislative engagement. Unlike a broad healthcare tradeshow, this event is more focused on decision-makers, practitioners, policy influencers, professional association leaders, and organizations that support maternal and newborn care systems.
For attendee-list marketing and buyer research, this event is valuable when your client sells products or services related to: healthcare technology, practice management, credentialing, continuing education, research tools, medical devices, maternal health programs, advocacy platforms, insurance services, workforce solutions, education services, or public health support solutions.
1️⃣ Who attends: Buyers / Attendees
This conference is not a mass-market consumer event. It is a professional policy and healthcare ecosystem event. The strongest buyer groups are people who influence purchasing, partnership decisions, program selection, clinical operations, education, and advocacy funding. The audience is likely to include both direct buyers and strong referral influencers.
Main attendee groups likely include:
- Certified nurse-midwives and certified midwives
- Midwifery educators and program directors
- Maternal health policy advocates
- Healthcare administrators and clinical operations leaders
- Hospital and birth center leadership
- Public health professionals
- Reproductive health and women’s health specialists
- Insurance, reimbursement, and payer strategy professionals
- Nonprofit and association executives
- Legislative, regulatory, and government affairs staff
- Researchers and evidence-based practice leaders
- Workforce development and training organizations in maternal health
If your client is looking to buy attendee data, the most valuable records are not just “attendees” in general, but attendees with titles tied to policy, operations, education, clinical leadership, and professional purchasing influence.
2️⃣ Where the show is happening + attendee geographic origin
The exact venue and city for ACNM Policy Conference 2026 should be confirmed from the official event listing. Once the location is verified, the attendee geographic analysis should focus on the policy and professional reach around that host city.
In general, this kind of conference usually attracts a mix of:
- Local attendees: professionals from the host city and surrounding state or region
- National attendees: association members, midwifery professionals, and policy advocates from across the country
- Some international visibility: depending on speakers, research participation, and partner organizations
For buyer-list strategy, the strongest geographic targeting would usually be:
- United States national audience
- Regional healthcare systems and public health bodies near the event location
- State-level maternal health programs and midwifery networks
- Policy and advocacy organizations operating at national or multi-state level
3️⃣ Audience reach: Local / National / Global
Reach type: Primarily National, with selective Global relevance.
This is not a global mega-expo. It is best categorized as a national professional conference with strong relevance to the U.S. maternal health and midwifery community. Some international interest may exist if global speakers, research, or policy comparisons are included, but the core commercial and attendee value is national.
4️⃣ Sample buyer company names + websites
Below is a sample buyer table with 15 potential targets. These are examples of organizations and company types that may be a good fit depending on your client’s offering. The “Best Title to Target” column is especially important for attendee-list selection.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | March of Dimes | marchofdimes.org | Program Director, Maternal Health / Partnerships Manager | Strong alignment with maternal health, advocacy, education, and policy engagement. |
| 2 | AMCHP | amchp.org | Policy Director / Program Manager | Maternal and child health policy organization with direct relevance to conference themes. |
| 3 | Johnson & Johnson | jnj.com | Women’s Health Marketing Manager / Public Affairs Manager | Large healthcare brand with interest in maternal health, education, and advocacy partnerships. |
| 4 | Merck | merck.com | Medical Affairs Manager / Public Policy Lead | Healthcare policy and women’s health initiatives can align well with this audience. |
| 5 | Medela | medela.com | Clinical Education Manager / Market Development Manager | Relevant to maternity care, lactation support, and hospital or birth-center education. |
| 6 | Philips | philips.com | Healthcare Partnerships Manager / Product Marketing Manager | Can target maternal care, patient monitoring, and healthcare system decision-makers. |
| 7 | GE HealthCare | gehealthcare.com | Clinical Partnerships Director / Healthcare Marketing Lead | Relevant for hospital systems, clinical workflow, and women’s health technology. |
| 8 | Atrium Health | atriumhealth.org | Director of Women’s Health / Director of Clinical Operations | Hospital network with direct maternal care, OB, and clinical leadership relevance. |
| 9 | Blue Cross Blue Shield Association | bcbs.com | Healthcare Strategy Manager / Population Health Lead | Insurance and payer teams may be interested in maternal health outcomes and care coordination. |
| 10 | UnitedHealth Group | unitedhealthgroup.com | Population Health Program Manager / Women’s Health Strategy Lead | Strong payer-side interest in maternal health access, cost, and care management. |
| 11 | Hologic | hologic.com | Women’s Health Sales Manager / Clinical Education Lead | Focus on women’s health products, education, and clinical adoption. |
| 12 | AWHONN | awhonn.org | Education Manager / Policy and Advocacy Lead | Professional nursing organization closely related to maternal and newborn health. |
| 13 | National WIC Association | nwica.org | Policy Director / Program Partnerships Manager | Nutrition, maternal support, and family health programming make this a strong fit. |
| 14 | Babylist | babylist.com | Partnerships Manager / Brand Marketing Lead | Consumer-facing but still relevant for maternal, prenatal, and postpartum engagement. |
| 15 | American College of Obstetricians and Gynecologists | acog.org | Policy Director / Education Program Manager | Highly relevant professional association for women’s health policy and education. |
Best first targets to show a client: March of Dimes, AMCHP, ACOG, AWHONN, Medela, Philips, GE HealthCare, and major hospital or payer organizations. These are the strongest “policy + clinical + education” combinations.
5️⃣ Job profiles, industries & event type
This event is ideal for targeting senior and mid-level professionals who influence policy, clinical strategy, education, procurement, partnerships, and outreach. It is not mainly for entry-level buyers.
Best job profiles to target:
- Policy Director
- Government Affairs Manager
- Maternal Health Program Manager
- Women’s Health Marketing Manager
- Clinical Education Manager
- Healthcare Partnerships Director
- Director of Clinical Operations
- Director of Nursing / Nurse Leader
- Midwifery Program Director
- Public Health Program Manager
- Research Director
- Population Health Manager
- Benefits / Payer Strategy Lead
- Association Executive Director
- Training and Development Manager
Recommended industry categories to use for targeting:
- Hospital & Health Care
- Medical Practice
- Health, Wellness & Fitness
- Public Policy
- Government Relations
- Nonprofit Organization Management
- Pharmaceuticals
- Medical Devices
- Insurance
- Research
- Education Management
- Higher Education
- Professional Training & Coaching
- Management Consulting
- Public Relations & Communications
Event type classification: Healthcare policy conference, maternal health professional conference, advocacy event, association meeting, education and leadership forum.
6️⃣ Estimated attendance: Expected total footfall
Because this is a specialized policy conference, attendance is likely smaller than a major national expo but higher in quality for targeted outreach. If the organizer does not publish a number, a cautious estimate should be used until confirmed.
Estimated attendance range: likely a few hundred to low thousands, depending on the scale of the 2026 program, speaker lineup, and whether it includes a broader membership meeting, policy summit, or pre-conference sessions.
For list-selling purposes, the most important metric is not total footfall alone. It is the density of decision-makers and the likelihood that attendees are influencers in maternal health, policy, training, or institutional purchasing.
7️⃣ Key focus areas & buyer engagement
The conference is likely centered around maternal health policy, equitable care access, midwifery practice, legislative advocacy, workforce development, and systems-level improvement. That gives you a strong message framework for buyer engagement.
Likely focus areas:
- Maternal mortality and morbidity reduction
- Midwifery policy and scope of practice
- Access to reproductive and prenatal care
- Birth equity and health disparities
- Insurance coverage and reimbursement
- Workforce shortages in maternal health
- Clinical education and training standards
- Public health advocacy and legislative priorities
- Hospital and birth center quality improvement
- Community-based care models and referral networks
Best buyer engagement angles:
- “Reach maternal health policy decision-makers and advocacy leaders.”
- “Connect with midwifery and women’s health professionals shaping care delivery.”
- “Engage organizations invested in education, clinical improvement, and equitable outcomes.”
- “Target healthcare partners, educators, and public policy influencers in one place.”
This is a much stronger positioning than simply saying “attendee list.” For this event, the commercial value lies in professional roles, institutional influence, and alignment with women’s health priorities.
8️⃣ Client-product fit note
To recommend the best buyers accurately, I need your client website or product page. The ideal buyer list changes significantly depending on what your client sells.
Examples of how the buyer list changes by product:
- If your client sells healthcare software, EHR tools, scheduling, or practice management: target midwifery practices, hospital women’s health leaders, clinical operations directors, and maternal health program managers.
- If your client sells medical devices or maternity products: target hospital procurement, clinical education teams, birth center leaders, and women’s health specialists.
- If your client sells training, education, or certification services: target program directors, educators, association leaders, and workforce development professionals.
- If your client sells advocacy, research, or policy-related services: target public policy directors, nonprofit executives, and government affairs teams.
- If your client sells insurance, benefits, or population health solutions: target payer strategy leads, employer health teams, and health system administrators.
Recommended next step: share your client website, product summary, and ideal customer profile so I can review it and return the best buyer targets for this event.
9️⃣ Final recommendation
ACNM Policy Conference 2026 looks like a strong niche opportunity for high-intent healthcare and policy outreach, especially if your client serves maternal health, women’s health, education, advocacy, clinical operations, or healthcare partnerships.
It is not a broad-volume show, but it can be a very valuable list source because the audience is specialized and likely includes decision-makers, influencers, and program leaders. If your client’s product aligns with maternal health, healthcare delivery, or policy-driven professional services, this event could be a high-quality source for buyer data.
Quality rating for attendee-list sales: 8/10 for niche B2B targeting, especially for healthcare and policy-related offers.
Best buyer segments to collect:
- Maternal health policy leaders
- Midwifery educators and program directors
- Hospital women’s health leaders
- Clinical education managers
- Public health and advocacy organizations
- Insurance and population health teams
- Healthcare association executives
Client input needed
Please share your client website so I can review the offering and tell you the best buyers to target for this conference based on actual product-market fit.
Data sheet
| Event Name | ACNM Policy Conference 2026 |
| Event Date | May 4–5, 2026 |
| Event Status | Completed |
| Venue | Washington, D.C. venue not publicly confirmed in the reviewed materials. |
| City | Washington, D.C. |
| State / Region | District of Columbia / Mid-Atlantic |
| Country | United States |
| Organizer | American College of Nurse-Midwives (ACNM) |
| Official Event Website | midwife.org |
| Event Type | Professional association policy conference focused on maternal health, midwifery advocacy, public policy, and clinical practice issues. |
| Primary Category | Medical & Pharma |
| Secondary Applicable Categories | Education & Training; Business Services |
| Audience Reach | Primarily national, with some regional and advocacy-network participation linked to U.S. maternal health policy and federal legislative engagement. |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Low for total headcount; high for event theme, organizer identity, and policy-oriented audience profile. |
| Main Purpose of Event | To convene midwives, maternal health leaders, educators, advocates, and policy stakeholders for federal advocacy, legislative engagement, maternal health policy discussion, and professional alignment on priorities affecting midwifery practice and care delivery. |
ACNM Policy Conference 2026 is a specialized healthcare policy and advocacy event led by the American College of Nurse-Midwives. Rather than functioning as a broad trade show, the conference centers on federal policy education, maternal and reproductive health advocacy, legislative priorities, and the role of midwives in care access, quality, equity, and workforce development.
From a commercial and lead-generation perspective, the event matters because it attracts a concentrated audience of professionals and organizations that influence maternal health programs, clinical practice policy, public health funding, education, partnerships, and care delivery models. It is especially relevant for suppliers offering maternal health solutions, practice support tools, healthcare technology, continuing education, workforce services, policy support, research platforms, insurance-related solutions, and public health partnership programs.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Midwifery practice leaders | Independent midwifery practices, birth centers, hospital-employed midwifery groups | Influence practice tools, clinical workflows, education, credentialing, and patient support solutions | High relevance for practice management, clinical tools, telehealth, EHR add-ons, and training vendors |
| Maternal health policy advocates | Professional associations, advocacy groups, public health coalitions | Shape policy positions, partnerships, campaign priorities, and grant-aligned initiatives | Strong fit for advocacy platforms, communications tools, research support, and coalition services |
| Public health program leaders | Federal agencies, state health departments, maternal and child health offices | Influence program design, funding pathways, pilots, data systems, and community health purchasing | High relevance for public health technology, data, training, consulting, and maternal care initiatives |
| Hospital and health system women’s health leaders | Hospitals, academic medical centers, integrated delivery networks | Evaluate workforce models, service line strategy, quality initiatives, and care access programs | Relevant for staffing, digital health, care coordination, maternal safety, and quality reporting solutions |
| Academic and training program leaders | Universities, nursing schools, nurse-midwifery education programs | Select curriculum tools, simulation, certification prep, and continuing education resources | Good fit for education technology, publishing, LMS, credentialing, and recruitment services |
| Government affairs and legislative teams | Associations, nonprofits, national coalitions, healthcare systems | Drive advocacy strategy, federal outreach, and policy tracking | Relevant for policy intelligence, stakeholder engagement tools, and communications services |
| Payer and reimbursement stakeholders | Medicaid programs, managed care organizations, health insurers | Assess reimbursement policy, maternal health outcomes, and network strategy | Relevant for value-based care, analytics, member engagement, and maternal support solutions |
| Research and equity-focused organizations | Think tanks, research institutes, maternal equity organizations | Influence evidence generation, grants, program design, and policy recommendations | Useful for data partners, survey/research platforms, grant support, and evaluation services |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Washington, D.C. | Federal policy stakeholders, association executives, advocacy leaders, public affairs teams | Very high for policy and government-facing buyers | Ideal location for Hill meetings, agency engagement, and national advocacy coordination |
| Mid-Atlantic region | Maryland, Virginia, Pennsylvania, and nearby academic/health systems | High | Likely strong representation from nearby universities, agencies, and health systems |
| National U.S. attendance | Midwives, maternal health leaders, educators, public health departments, nonprofits, payer stakeholders | Very high | Most relevant because ACNM is a national professional association |
| Select international observers | Possible limited participation from global maternal health or midwifery networks | Low | International reach is possible but not publicly confirmed as a primary audience component |
| Reach Level | Assessment | Explanation |
|---|---|---|
| National | Primary classification | The organizer is a U.S. national association and the Washington, D.C. setting strongly supports attendance from national policy, clinical, educational, and advocacy stakeholders. |
| Regional | Secondary | The Mid-Atlantic region likely contributes a concentrated share of nearby attendees due to access and proximity to federal institutions. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| American College of Nurse-Midwives (ACNM) | Organizer / Association | Central convener of midwifery policy, education, advocacy, and professional services | midwife.org | Director of Government Affairs, Partnerships Director, Program Director, Education Director | Confirmed Current-Year Participant |
| Health Resources and Services Administration (HRSA) | Federal maternal and child health stakeholder | Relevant to maternal health workforce, grants, access, and community care programs | hrsa.gov | Program Director, Maternal Health Director, Grants Manager, Public Health Advisor | Strong Market Fit, Attendance Not Confirmed |
| Centers for Disease Control and Prevention (CDC) | Federal public health organization | Relevant to maternal mortality, surveillance, public health guidance, and research collaboration | cdc.gov | Maternal Health Lead, Epidemiologist, Program Manager, Public Health Analyst | Strong Market Fit, Attendance Not Confirmed |
| Centers for Medicare & Medicaid Services (CMS) | Federal payer / reimbursement authority | Important for reimbursement policy, maternal health models, and care access financing | cms.gov | Program Analyst, Innovation Lead, Maternal Health Program Manager, Policy Advisor | Strong Market Fit, Attendance Not Confirmed |
| March of Dimes | Nonprofit maternal and infant health organization | Strong alignment on maternal health advocacy, program partnerships, and public awareness | marchofdimes.org | Policy Director, Program Director, Partnerships Director, Maternal Health Lead | Strong Market Fit, Attendance Not Confirmed |
| American College of Obstetricians and Gynecologists (ACOG) | Professional association | Closely related professional and policy stakeholder in women’s health and maternal care | acog.org | Government Affairs Director, Clinical Policy Director, Partnerships Director | Strong Market Fit, Attendance Not Confirmed |
| Association of Women’s Health, Obstetric and Neonatal Nurses (AWHONN) | Professional association | Relevant nursing and maternal care stakeholder with educational and policy overlap | awhonn.org | Education Director, Policy Director, Program Director, Partnerships Manager | Strong Market Fit, Attendance Not Confirmed |
| National Birth Equity Collaborative | Advocacy / equity-focused nonprofit | Relevant to equity, community maternal health initiatives, and policy advocacy | birthequity.org | Executive Director, Program Director, Policy Manager, Partnerships Lead | Strong Market Fit, Attendance Not Confirmed |
| National Partnership for Women & Families | Policy and advocacy organization | Relevant for maternal health policy, family policy, and advocacy ecosystem collaboration | nationalpartnership.org | Policy Director, Government Affairs Manager, Maternal Health Lead | Strong Market Fit, Attendance Not Confirmed |
| Kaiser Permanente | Integrated health system / payer-provider | Relevant due to women’s health services, maternal care pathways, and care model innovation | kp.org | Director Women’s Health, Clinical Operations Director, Maternal Health Program Lead | Strong Market Fit, Attendance Not Confirmed |
| University of California, San Francisco | Academic health institution | Relevant for midwifery education, research, and maternal health leadership | ucsf.edu | Program Director, Faculty Lead, Clinical Education Director, Research Director | Strong Market Fit, Attendance Not Confirmed |
| Georgetown University School of Nursing | Higher education | D.C.-area academic institution relevant to nursing, women’s health, and policy engagement | nursing.georgetown.edu | Dean, Program Director, Faculty Lead, Clinical Education Director | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Director of Government Affairs | Government Affairs / Advocacy | Director | Directly engaged in legislative priorities, stakeholder meetings, and policy partnerships |
| 2 | Maternal Health Program Director | Programs / Clinical Strategy | Director | Owns program design, partnerships, and implementation priorities in maternal care |
| 3 | Clinical Operations Director | Operations / Clinical Services | Director | Influences care delivery, workforce workflows, and implementation of new tools |
| 4 | Director of Midwifery / Chief Midwife | Clinical Leadership | Director / Executive | Highly relevant for clinical adoption, workforce planning, and practice-level solutions |
| 5 | Policy Advisor / Public Health Analyst | Policy / Public Health | Manager / Senior IC | Important for evidence-based policy, grants, program recommendations, and evaluation |
| 6 | Partnerships Director | Partnerships / External Affairs | Director | Key buyer/influencer for joint programs, sponsorship, coalition activity, and vendor relationships |
| 7 | Continuing Education Director | Education / Professional Development | Director / Manager | Relevant for CE content, learning platforms, certification support, and training procurement |
| 8 | Grants Manager | Programs / Finance | Manager | Important where purchases are tied to grant funding, public health initiatives, or pilot programs |
| 9 | Faculty Program Director | Academic / Clinical Education | Director | Useful for academic adoption, curriculum partnerships, and education products |
| 10 | Procurement Manager / Purchasing Manager | Procurement | Manager | Less visible than policy roles but essential when solutions move into institutional purchase cycles |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Hospital & Health Care | Core event audience includes maternal care and clinical delivery stakeholders | Women’s health programs, midwifery services, maternal safety initiatives |
| 2 | Government Administration | Federal and state public health agencies are highly relevant | Public health programs, maternal grants, policy implementation |
| 3 | Nonprofit Organization Management | Advocacy groups and maternal health nonprofits are key ecosystem participants | Program partnerships, outreach tools, policy campaigns |
| 4 | Higher Education | Nurse-midwifery programs and clinical education leaders are relevant attendees | Curriculum tools, CE, simulation, research collaboration |
| 5 | Health, Wellness & Fitness | Broader maternal wellness and patient support organizations may fit | Maternal wellness programs, patient engagement, community support services |
| 6 | Insurance | Payer stakeholders matter in maternal care reimbursement and outcomes | Maternal care models, care coordination, member support |
| 7 | Medical Practice | Independent and group clinical practices are relevant buyer accounts | Practice operations, patient engagement, billing, credentialing |
| 8 | Research | Maternal health evidence and policy research are central to the event theme | Data tools, survey platforms, evaluation services |
| 9 | Information Technology & Services | Relevant for digital health, interoperability, data platforms, and workflow support | Maternal health technology, telehealth, analytics, patient communication |
| 10 | E-Learning | Continuing education and professional development are relevant buying areas | Clinical training, certification prep, online CME/CE systems |
| 11 | Management Consulting | Policy, quality improvement, and healthcare transformation consultants may engage this audience | Program design, strategy support, maternal health improvement projects |
| 12 | Government Relations | Advocacy and policy engagement are fundamental to the conference | Legislative monitoring, coalition work, policy communications |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Attendance figure not publicly confirmed by the organizer. | Unconfirmed | No public organizer headcount located in reviewed materials | Niche association policy event; likely quality over scale |
| Exhibitor count | Not publicly confirmed | Unconfirmed | No verified exhibitor prospectus or roster reviewed | Event appears more policy-conference oriented than expo-floor oriented |
| Buyer count | Not publicly confirmed | Unconfirmed | No official buyer program count located | Buyer quality likely concentrated in policy, program, clinical, and partnerships roles |
| Speaker count | Not publicly confirmed | Unconfirmed | No complete agenda roster verified in reviewed materials | Likely includes association leaders, policy experts, and maternal health advocates |
| Sponsor count | Not publicly confirmed | Unconfirmed | No verified sponsor list reviewed | Sponsorship may be limited and mission-aligned rather than broad commercial expo sponsorship |
| Historical attendance | Historical attendance not publicly confirmed in reviewed organizer materials | Historical / prior-year evidence unavailable | Public attendance benchmark not located | Use attendee quality and role concentration as the primary value indicator |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Maternal health policy | Policy intelligence, legislative tracking, evidence-based advocacy support | Government affairs briefings, stakeholder engagement, policy partnerships | Policy software, advocacy platforms, consulting, research support |
| Clinical practice and care delivery | Workflow improvement, patient communication, documentation, quality tools | Demonstrations to practice leaders and hospital women’s health teams | Practice management, telehealth, EHR tools, patient engagement platforms |
| Workforce development | Recruitment, retention, training, continuing education, credential support | Education leaders and program directors are practical entry points | LMS, CE platforms, staffing solutions, certification services |
| Health equity and community access | Outreach, culturally responsive care, community partnerships, data tracking | Engage nonprofits, public health agencies, and equity-focused groups | Community health platforms, analytics, translation/localization, program support |
| Research and outcomes measurement | Program evaluation, maternal outcomes data, survey tools, evidence generation | Research institutes and public health leaders can influence broader system adoption | Analytics platforms, research databases, survey tools, advisory services |
| Partnerships and public programs | Coalition building, grant alignment, external affairs support | Partnerships directors and program leads are strategic contacts | Consulting, grant support, partnership management, communications services |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | High | Highly relevant for maternal health, public health, policy, education, and women’s care solution providers. |
| Decision-maker availability | High | Audience quality is likely concentrated in directors, program leads, advocacy leaders, and senior clinicians rather than general attendees. |
| Data collection potential | Medium | Value is strong, but public attendee list visibility appears limited compared with large expos. |
| Apollo targeting potential | High | Good fit for title-based and industry-based targeting across hospitals, nonprofits, agencies, and universities. |
| Geographic targeting potential | High | Washington, D.C. adds a concentrated federal and advocacy layer while ACNM expands the profile nationally. |
| Best outreach approach | High | Mission-led, policy-aware, and outcomes-focused messaging will perform better than broad product-pitch outreach. |
| Overall lead quality | High | Especially attractive for niche B2B solutions tied to maternal health, education, advocacy, public health, and clinical operations. |
| Best use case | High | Best for curated list building, account-based outreach, sponsorship targeting, and partner identification rather than high-volume badge collection. |
| Limitations / risks | Medium | Attendance count and current-year participant transparency appear limited; event is specialized and may be less suitable for broad horizontal products. |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Hospital & Health Care; Government Administration; Nonprofit Organization Management; Higher Education; Insurance; Medical Practice; Research; Information Technology & Services; E-Learning; Government Relations | Focus on the most relevant institutional buyer environments connected to maternal health policy and delivery. |
| Departments | Government Affairs; Operations; Clinical; Program Management; Education; Partnerships; Public Policy; Community Health; Procurement | Narrow toward practical buyers and influencers rather than general staff. |
| Seniority | Director; VP; Head; Manager; CXO where relevant | Best fit for decision-makers and program owners. |
| Job titles | Director of Government Affairs; Maternal Health Program Director; Director of Midwifery; Clinical Operations Director; Women’s Health Director; Public Health Program Manager; Policy Advisor; Partnerships Director; Continuing Education Director; Faculty Program Director; Grants Manager; Procurement Manager | Title-based segmentation is likely more effective than broad company filtering for this event niche. |
| Geography | United States; Washington, D.C.; Maryland; Virginia; national hospital systems; national nonprofits | Blend event-city relevance with national account reach. |
| Employee size | 11–50; 51–200; 201–500; 501–1,000; 1,001–5,000; 5,001+ | Covers associations, nonprofits, universities, public agencies, and large health systems. |
| Keywords | midwifery, maternal health, women’s health, reproductive health, perinatal, obstetric, neonatal, public health, health equity, birth equity, Medicaid, advocacy, workforce, community health | Improves precision in title and account discovery. |
| Technologies, if relevant | EHR, telehealth, care management, learning management, grant management, advocacy CRM | Useful when prospecting solutions tied to workflow modernization and program delivery. |
| Revenue range, if relevant | No strict revenue filter recommended | Sector fit and title relevance are stronger than revenue for this audience. |
| Company type | Nonprofit; Private; Public; Government; Educational Institution | Reflects the mixed institutional composition of the event’s buyer ecosystem. |
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| American College of Nurse-Midwives (ACNM) | Official organizer website | Organizer identity, association mission, and midwifery focus | High |
| ACNM Advocacy | Official organizer policy page | Policy orientation, advocacy positioning, and likely attendee policy interests | High if page is active; policy relevance confirmed from organizer domain |
| HRSA | Official government website | Maternal and child health program relevance in the buyer ecosystem | High |
| CDC | Official government website | Public health and maternal outcomes relevance for target-account selection | High |
| CMS | Official government website | Reimbursement and maternal health payment-policy relevance | High |
| March of Dimes | Official nonprofit website | Maternal and infant health policy and partnership relevance | High |
| User-provided event brief | Provided event details | Event title, city, country, and date range used where public venue detail was not confirmed | Medium; used with explicit caution labels |
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