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About this event

QazPack — Detailed Event Research & Buyer Targeting Analysis (Global / Kazakhstan)

QazPack is a business-facing packaging and packaging-technology focused trade event in Kazakhstan. Events under “QazPack” positioning typically bring together packaging manufacturers, packaging materials suppliers, brand owners, converters, logistics players, and solution providers across food & beverage, FMCG, pharmaceuticals, chemicals, and industrial manufacturing. Because packaging is a cross-industry enabler (protection, compliance, branding, cost optimization, and supply-chain efficiency), the attendee composition usually includes both manufacturing-side buyers and procurement/sourcing decision-makers from major producing sectors.

Event Snapshot

  • Event Title: QazPack
  • Primary Industry Theme: Packaging solutions, packaging materials, packaging equipment & lines, flexible packaging, labeling & branding substrates, warehousing/logistics packaging, and packaging sustainability/efficiency
  • Typical Event Type: Packaging trade show / industry expo with B2B meetings, exhibitor demos, and supplier discovery
  • Key Buyer Intent: Source packaging materials, evaluate packaging machinery/lines, compare suppliers, and initiate repeatable procurement relationships

1️⃣ Who Attends (BUYERS / ATTENDEES)

QazPack is best understood as a procurement + sourcing + technical evaluation environment. Attendees generally include both direct buyers (brand owners and manufacturers) and decision-influencers (engineering, production, supply chain, quality, and compliance teams).

A. Buyer / decision-maker attendee groups (highest value)

  • Packaging Procurement & Sourcing: Procurement managers, category managers, supplier development, indirect spend buyers (packaging is often managed under procurement or operations)
  • Production & Operations: Operations directors, plant managers, production managers, packaging-line supervisors, operations engineering teams
  • Quality, Regulatory & Compliance: Quality managers, QA/QC engineers, regulatory affairs, compliance specialists (especially relevant for food, pharma, and cosmetics)
  • Supply Chain & Logistics: Logistics directors, warehouse & distribution managers, packaging engineers focused on transport damage reduction
  • Brand & Marketing Operations (where relevant): Marketing procurement, brand managers, trade marketing teams (labeling, corrugate, design substrates, sustainable packaging claims)

B. Exhibitor-side and ecosystem attendees (also valuable for partnerships)

  • Packaging material manufacturers (paperboard, corrugated, flexible films, glass/plastic, closure components)
  • Packaging machinery providers (filling/labeling/sealing, thermoforming, carton erectors, case packers)
  • Converters, system integrators, and engineering contractors (end-to-end line integration)
  • Testing, inspection, and labeling compliance solution providers
  • Distributors/resellers focused on packaging equipment and materials

Buyer fit note: If the client product is packaging materials (paper, carton, film), the best targets skew toward procurement/supply chain/plant ops. If the client product is packaging machinery, the best targets skew toward engineering, production tech, and operations leadership. If the client product is labeling, inks, or compliance solutions, quality/regulatory and brand operations become more prominent.

2️⃣ Where the show is happening + attendee geographic origin

QazPack is a Kazakhstan-based event (typically hosted in major business cities within the country, with strong emphasis on regional industry supply chains). The attendee pool usually includes a mix of local Kazakhstani companies plus suppliers and buyers from the wider region where Kazakhstan has active import/export flows.

Where the show is typically happening

The show venue is typically selected to maximize access for industrial and commercial buyers across Kazakhstan (often in large metro venues with exhibition capacity). Because we don’t want to guess the exact venue details without confirming the official event page, we will treat this section as “Kazakhstan host city / major expo center” until we can validate the exact city and venue for the specific edition.

Attendee geographic origin (practical expectation)

  • Core: Kazakhstan (Almaty, Astana/Astana region, and other industrial regions)
  • Regional spillover: Central Asia and nearby markets (where packaging suppliers and importers maintain distribution networks)
  • International presence: Exhibiting brands and equipment/material suppliers that operate through Kazakhstan distributors or regional sales offices

Best geographic targeting: Kazakhstan-wide first; then expand to buyers with regional operations or distribution networks (companies that sell packaging materials/equipment into multiple countries). For maximum buyer relevance, we recommend focusing on companies with manufacturing plants, distribution hubs, or active procurement teams inside Kazakhstan.

3️⃣ Audience reach (Local / National / Global)

QazPack is primarily a national / regional B2B trade expo with international supplier engagement.

  • Local (within Kazakhstan): Strong concentration around major industrial corridors and consumer markets
  • National: Buyers and exhibitors often represent multiple Kazakhstani regions and supply networks
  • Global: Not a “worldwide mega trade show,” but international suppliers and solution providers frequently participate via equipment/material exhibitions and regional sales

Practical implication for buyer lists: We can build a high-fit buyer segment by prioritizing procurement/operations leaders from packaging-intensive industries in Kazakhstan, and then layer in internationally oriented suppliers’ Kazakhstan entities/distributors.

4️⃣ Sample buyer company names (BUYERS ONLY) + Websites

Below are buyer-side company examples that typically align with packaging sourcing needs. These are intended as starter accounts for buyer-list research and targeting frameworks.
Important: For the most accurate “best buyer” shortlist, we need the client product website (see point 8). Packaging is extremely dependent on material type, compliance requirements, line integration needs, and industry segment.

Buyer Target List (Sample — 15 to 20)

Priority Company Website Best Title to Target Why This is a Good Buyer Fit
1 Fazer (food manufacturing/packaging ecosystem) https://www.fazer.com Packaging Procurement Manager / Procurement Category Manager Food manufacturing companies consume high volumes of corrugated, flexible packaging, paperboard, and branded wrappers—ideal for packaging sourcing and quality-compliance requirements.
2 Nestlé (consumer goods / FMCG packaging) https://www.nestle.com Packaging Engineering Manager / Supply Chain Packaging Lead FMCG brands require consistent packaging specs, line compatibility, labeling compliance, and sustainable packaging options—strong fit for technical evaluation at an expo.
3 PepsiCo (beverages / packaging) https://www.pepsico.com Packaging Procurement Lead / Logistics Packaging Manager Beverage supply chains need transit-safe packaging, case packing, labeling, and durable material selection—high procurement intent.
4 Unilever (FMCG / label & packaging) https://www.unilever.com Packaging Operations Manager / Brand Compliance Packaging Lead Multi-category FMCG has recurring packaging upgrades, compliance requirements, and vendor evaluation cycles—ideal for meetings and sourcing conversations.
5 Sanofi (pharma / compliance packaging) https://www.sanofi.com Regulatory Affairs Packaging Specialist / Quality Systems Manager Pharma packaging requires strict compliance, labeling accuracy, traceability, and quality controls—buyers are directly involved in supplier selection.
6 GSK (pharma / packaging compliance) https://www.gsk.com Quality Assurance (Packaging) / Compliance Program Manager Quality and compliance roles are highly involved in packaging qualification, defect prevention, and supplier audits.
7 Novartis (pharma / packaging & labels) https://www.novartis.com Packaging Quality Manager / Supplier Quality Lead Supplier quality and packaging qualification are critical—ideal fit for events emphasizing packaging solutions and compliance processes.
8 Procter & Gamble (consumer goods / packaging efficiency) https://www.pg.com Packaging Innovation Manager / Operations Engineering Manager P&G-style operations prioritize packaging innovation, cost optimization, and line efficiency—excellent for technical expo engagement.
9 Carlsberg (beverages / secondary packaging) https://www.carlsberg.com Packaging Procurement Manager / Brewery Supply Chain Packaging Lead Beverage companies rely on corrugated crates, protective cartons, labeling, and distribution packaging—strong buying alignment.
10 Coca-Cola (beverages / labeling and case pack) https://www.coca-colacompany.com Packaging Engineering / Category Procurement Manager High-volume beverage packaging drives continual vendor sourcing, line optimization, and labeling compliance improvements.
11 Danone (food & dairy packaging) https://www.danone.com Packaging Quality Manager / Procurement Category Lead Dairy/food packaging has strict quality needs, consumer safety standards, and consistent material performance—strong buyer fit.
12 AB InBev (packaging intensity / logistics protection) https://www.ab-inbev.com Packaging Operations Manager / Logistics Packaging Specialist Large-format packaging operations require robust secondary packaging and efficient case packing solutions.
13 Mondelez International (snacks / flexible packaging) https://www.mondelezinternational.com Packaging Procurement / Supply Chain Packaging Engineer Snacking brands heavily use flexible materials and require supplier evaluation for shelf-life and throughput—high relevance.
14 Colgate-Palmolive (personal care / labeling) https://www.colgatepalmolive.com Packaging Procurement Lead / QA Packaging Coordinator Personal care packaging involves frequent labeling and compliance review; procurement teams attend vendor events for improvements.
15 Heineken (beverage distribution packaging) https://www.theheinekencompany.com Packaging Procurement Manager / Warehouse & Distribution Packaging Lead Secondary packaging and distribution-safe solutions create ongoing procurement demand for materials and equipment.
16 Pepsico / Bottling & Distribution Operators (regional buyer entities) https://www.pepsico.com Procurement Manager (Packaging Materials) / Plant Ops Packaging Lead Even when HQ is international, regional bottling operations are the practical buyers for packaging specs, line components, and labeling.
17 KAZ Minerals (industrial manufacturing & supply-chain packaging needs) https://www.kazminerals.com Procurement Manager / Supply Chain Specialist (Materials & Logistics) Industrial buyers may require specialized packaging for components, transport protection, and logistics—relevant if the client sells industrial packaging systems.
18 Qazaqstan (regional distributors / packaging supply chain buyers) https://www.gov.kz Procurement Officer / Supply Chain Manager Where relevant, public or quasi-public procurement entities can participate depending on the edition’s scope—useful when the client product supports procurement tenders.

We will refine this list: The “best buyer” set for QazPack should strongly depend on the client’s exact offering (materials vs machinery vs labeling/compliance vs sustainability solutions).
Because we are building a buyer list that matches real buying roles, we recommend we validate the client product first (point 8 below).

5️⃣ Job profiles, industries & event type

A. Best job profiles to target (Apollo-style role mapping, without mentioning any tools)

  • Procurement & sourcing: Procurement Manager (Packaging), Category Manager (Packaging), Supplier Development Manager
  • Packaging engineering & line leadership: Packaging Engineering Manager, Packaging Line Manager, Technical Service / Packaging Systems Engineer
  • Operations leadership: Plant Manager, Operations Director, Production Manager
  • Quality & compliance: Quality Manager, QA/QC Engineer (Packaging), Regulatory Affairs Packaging Specialist
  • Supply chain: Logistics Director, Warehouse & Distribution Manager, Supply Chain Packaging Lead
  • Brand operations (labeling-heavy products): Brand Compliance Lead, Marketing Operations Procurement
  • R&D & sustainability: Sustainability Manager (Packaging), Packaging Innovation Manager

B. Best-fit industries for buyer targeting (using the provided industry categories)

We recommend prioritizing, depending on client product:

  • Food & Beverages (food packaging, beverage carton/case/label solutions)
  • Pharmaceuticals (compliance, tamper evidence, serialization-related packaging workflows)
  • Consumer Goods (FMCG packaging materials and labeling)
  • Cosmetics (labeling/packaging aesthetics & compliance)
  • Industrial Automation (if client sells packaging line automation systems)
  • Machinery (packaging machinery, forming, sealing, filling integration)
  • Logistics & Supply Chain (transit packaging optimization, warehousing protection)
  • Packaging & Containers (direct packaging category fit)
  • Environmental Services / Renewables & Environment (if client offers sustainable/recyclable solutions)
  • Medical Devices (if client sells medical packaging solutions)
  • Wholesale and Import & Export (where distributors/resellers are buyers of packaging inventories)

C. Event type alignment

QazPack can be approached as a supplier discovery + procurement evaluation event. The most effective buyer list usually includes: (1) category procurement leaders, (2) packaging-line decision-makers, (3) quality/compliance owners, (4) supply-chain packaging stakeholders.

6️⃣ Estimated attendance (expected total footfall)

For an expo focused specifically on packaging, the expected footfall is typically in the hundreds to low thousands per edition for a mid-size market, and can extend higher if co-located with broader manufacturing/industrial events.

Since we are not provided the exact official attendance count for the edition you want, we recommend using a planning range:

  • Expected total footfall (planning estimate): 800–3,000+ visitors
  • Buyer density (typical): 30–55% of attendees are decision-makers or strong influencers in procurement/operations/quality
  • Exhibitor team footprint: additional “ecosystem” staff from supplier companies

Why buyer density matters: Packaging events can be technical, so even when the number of visitors is moderate, the meeting quality can be high if we target the right roles.

7️⃣ Key focus areas & buyer engagement

The buyer engagement theme for QazPack typically revolves around practical packaging outcomes: protecting product integrity, improving throughput and efficiency, reducing cost per unit, ensuring compliance/label accuracy, and increasing sustainability.

A. Key focus areas likely present at the show

  • Material sourcing: corrugated paperboard, flexible films, cartons, closures, and labeling substrates
  • Packaging line optimization: sealing, labeling, form-fill-pack, carton/pallet packing, machinery upgrades
  • Quality & compliance: labeling accuracy, traceability alignment, food/pharma packaging compliance needs
  • Cost efficiency: lightweighting, right-sizing packaging, reducing waste and rejects
  • Sustainability: recyclable materials, reduced material usage, packaging circularity narratives
  • Logistics resilience: damage reduction in transit, warehousing protection, palletization improvements

B. Best buyer engagement angle (message framing We recommend)

  • For materials buyers: “We help you reduce packaging cost per unit while maintaining compliance and quality—through validated specifications and procurement-ready sourcing.”
  • For machinery buyers: “We support packaging-line upgrades and integration so your production throughput and defect rate improve measurably.”
  • For labeling/compliance buyers: “We provide compliant labeling/traceability-ready solutions that reduce labeling errors and audit risk.”
  • For supply chain buyers: “We optimize secondary packaging and distribution protection to reduce transit damage and improve warehouse productivity.”

8️⃣ Client-product fit: we need the client website to select the best buyers

To deliver the best buyers for QazPack “based on our client requirements,” we need your client website (and ideally a 2–3 sentence summary of what the product does, the target material/equipment category, and the industries you sell into).

Please share:

  • Client website URL: (required)
  • Product category: packaging materials / packaging machinery / labeling & compliance / sustainability solutions / logistics packaging
  • Target industries: food & beverage, FMCG, pharma, cosmetics, industrial manufacturing, etc.
  • Geographies served: Kazakhstan only vs regional exports (if applicable)

How We will identify “best buyers” once we have the website

  • Map buyer roles: Procurement, packaging engineering, quality/regulatory, and supply chain roles matched to your solution’s technical and compliance profile
  • Map industries: Select the highest-probability industries from the provided industry category list
  • Map buying triggers: Identify which events/meeting agendas typically attract your buyers (line upgrades, supplier qualification, compliance refresh, packaging sustainability projects)
  • Build a priority shortlist: 20–50 “Top Fit” buyers first, then 100–300 expansion buyers using the same match logic

Until we receive the client website: We can only provide starter buyer archetypes and role targets (like above). Once the website is provided, We will produce a refined buyer list with stronger fit and higher outreach response rates.

9️⃣ Final recommendation (buyer list strategy for QazPack)

QazPack is a strong fit for buyer-list research when the client product supports any of the following: packaging supply sourcing, packaging machinery evaluation, labeling/compliance needs, packaging sustainability programs, or distribution protection improvements.

Recommended priorities for building the list:

  1. Packaging procurement & sourcing decision-makers (highest direct buying intent)
  2. Packaging engineering / production operations managers (technical evaluation owners)
  3. Quality, QA/QC, regulatory packaging specialists (compliance gatekeepers)
  4. Supply chain & logistics packaging leads (secondary packaging and transit outcomes)
  5. Brand operations / marketing procurement (labeling and packaging aesthetics compliance)

Quality rating for attendee-list research for this event (planning): 7.5/10
Why not 10/10: Buyer density is strong, but accuracy depends heavily on your product category and the industries it serves.
What increases the score: providing the client website so We can narrow roles and company segments precisely.

Next Step

Please send the client website and We will confirm the exact “Best Title to Target” set and return a refined buyer shortlist for QazPack aligned to your requirements.

Data sheet

QazPack – Event Attendee & Buyer Profile Analysis
Event date: 11–13 November 2026
Location: Almaty, Kazakhstan | Atakent ICE
Event status: Upcoming
Research date: 2 July 2026
Event Overview
Event Name QazPack
Event Date 11–13 November 2026
Event Status Upcoming
Venue Atakent ICE
City Almaty
State / Region Almaty Region / City of Almaty
Country Kazakhstan
Organizer Iteca / ITECA Kazakhstan (official website branding and contact references)
Official Event Website qazpack.kz/en/
Event Type Trade exhibition / B2B industry show
Primary Category Packing & Packaging
Secondary Applicable Categories Industrial Engineering; Printing; Food & Beverages; Logistics & Transportation; Business Services
Audience Reach Regional with international trade participation potential
Estimated Attendance / Expected Footfall Attendance figure not publicly confirmed by the organizer.
Attendance Data Reliability Medium. Official website confirms the event identity, venue, and sector focus; public attendance totals were not verified in the provided official text.
Main Purpose of Event B2B sourcing, supplier discovery, packaging technology showcase, label and printing solutions, and business networking for the packaging value chain.
About the Event

QazPack is the 23rd Kazakhstan International Exhibition dedicated to packaging, containers, labels, and printing. The official website positions it as the country’s only specialized event for the packaging and packaging equipment industry, making it a focused B2B environment for manufacturers, suppliers, converters, and buyers across the packaging supply chain.

The event matters because packaging is a cross-industry purchasing category that serves food and beverage, industrial goods, retail, logistics, and consumer products. For exhibitors and sales teams, QazPack is a practical venue for meeting procurement teams, production managers, distributors, technology buyers, and packaging decision-makers seeking machinery, materials, print solutions, and operational improvements.

1. Who Attends: Buyers / Attendees
Buyer / Attendee Segment Typical Organizations Buying Role or Influence Relevance to Exhibitors / Suppliers
Procurement and sourcing teams Manufacturers, FMCG brands, food processors, packaging converters, retailers Specify suppliers, negotiate price, assess quality and lead times High-value leads for packaging materials, machinery, labels, and printing services
Production and operations leaders Factories, co-packers, bottlers, plants, filling operations Influence equipment selection, throughput, waste reduction, and line efficiency Strong fit for packaging machinery, automation, and consumables suppliers
Packaging engineers / technical managers Brand owners, industrial manufacturers, converters, R&D teams Evaluate formats, substrates, material performance, compliance, and shelf-life Ideal for technical demos, product trials, and specification-led selling
Food and beverage buyers Dairy, beverages, meat, snacks, confectionery, ready meals Select packaging that protects product integrity and supports branding Very relevant for primary, secondary, and transport packaging suppliers
Retail and private label teams Supermarkets, pharmacy chains, e-commerce brands, household goods retailers Drive packaging standards, shelf impact, and supply continuity Relevant for carton, label, print, and sustainability-focused vendors
Distributors and wholesalers Packaging distributors, industrial supplies distributors, importers Resell, stock, and source packaging products for downstream customers Useful for channel sales, territory partners, and regional market expansion
Print and labeling decision-makers Label printers, commercial printers, package graphics firms Buy presses, inks, consumables, finishing systems, and software High relevance for print technology and finishing suppliers
Consultants and industry advisors Packaging consultants, manufacturing advisors, sustainability specialists Shape vendor recommendations and project specifications Influence referral pipeline and solution positioning
2. Event Location and Attendee Geographic Origin
Geographic Area Likely Attendee Origin Buyer Concentration Notes
Host city: Almaty Local manufacturers, distributors, printers, retailers, and service providers High Almaty is Kazakhstan’s commercial center and strongest buyer hub for the show
Host region / Kazakhstan national market Buyers from major industrial and consumer markets across Kazakhstan High Likely attendance from food, beverage, industrial, and retail sectors
Nearby business hubs Astana, Shymkent, Karaganda, Oskemen, Aktobe, Atyrau Medium to High Industrial buyers from across Kazakhstan may travel for sourcing and networking
Central Asia Uzbekistan, Kyrgyzstan, Tajikistan, Turkmenistan buyers and distributors Medium Cross-border trade potential for packaging and print suppliers
Broader international reach Regional exporters, equipment brands, and distributors from Europe and Asia Medium The event’s sector and venue support international commercial participation
3. Audience Reach
Reach Level Assessment Explanation
Regional Primary classification The event is anchored in Almaty and primarily attracts Kazakhstan and Central Asia packaging and print stakeholders.
4. Sample Buyer Companies and Websites
Buyer Company / Organization Buyer Type Why It Is Relevant Website Best Job Titles to Target Evidence Level
FoodMaster Food manufacturer / packager Potential buyer of food-safe packaging, labels, and line equipment foodmaster.kz Procurement Manager, Packaging Engineer, Operations Director Strong Market Fit, Attendance Not Confirmed
RG Brands Beverage and consumer goods manufacturer Uses bottles, labels, cartons, film, and packaging machinery rgbrands.com Head of Procurement, Supply Chain Director, Category Manager Strong Market Fit, Attendance Not Confirmed
Galanz Bottlers Bottled beverage producer Relevant for PET, closure, label, shrink sleeve, and packaging line solutions galanz.kz Plant Manager, Procurement Lead, Packaging Development Manager Strong Market Fit, Attendance Not Confirmed
Shin-Line Food manufacturer Needs packaging for frozen foods, consumer products, and distribution shin-line.kz Procurement Director, Production Director, Quality Manager Strong Market Fit, Attendance Not Confirmed
Food Contracting Company / co-packers in Kazakhstan Co-pack / contract manufacturer Frequent buyers of flexible packaging, cartons, inks, and coding systems n/a Managing Director, Procurement Manager, Operations Manager Strong Market Fit, Attendance Not Confirmed
Magnum Cash & Carry Retail / grocery chain Potential buyer of private label packaging and retail-ready packs magnum.kz Category Manager, Packaging Buyer, Private Label Manager Strong Market Fit, Attendance Not Confirmed
Small Format Retail Chains in Kazakhstan Retail buyer organization Could source labels, packaging, display-ready cartons, and consumables n/a Category Manager, Procurement Lead, Commercial Director Strong Market Fit, Attendance Not Confirmed
Almaty-based printing houses Print service providers Buy presses, inks, finishing, labels, and workflow software n/a Owner, Production Manager, Purchasing Manager Strong Market Fit, Attendance Not Confirmed
Kazakhstan distributors of packaging machinery Distributor / reseller Likely to source machinery and consumables from exhibitors n/a Business Development Director, Sales Director, Product Manager Strong Market Fit, Attendance Not Confirmed
Logistics and warehousing operators 3PL / packaging logistics Need packaging materials for fulfillment, export, storage, and transport protection n/a Operations Director, Supply Chain Manager, Procurement Lead Strong Market Fit, Attendance Not Confirmed
Export-oriented agribusinesses Food exporter / producer Require packaging that meets export, branding, and durability needs n/a Export Director, Procurement Manager, Packaging Specialist Strong Market Fit, Attendance Not Confirmed
5. Job Profiles, Industries and Event Type
Priority Job Title / Function Department Seniority Level Why This Role Matters
1Chief Procurement OfficerProcurementC-levelOwns strategic sourcing and vendor selection for packaging spend
2Director of ProcurementProcurementDirectorApproves supplier panels, RFQs, and contract awards
3Strategic Sourcing ManagerSourcingManagerDirectly compares packaging suppliers and pricing models
4Packaging EngineerEngineering / R&DSpecialist / ManagerEvaluates technical fit, material performance, and compliance
5Supply Chain DirectorSupply ChainDirectorInfluences packaging availability, inventory, and supplier resilience
6Operations DirectorOperationsDirectorCares about line speed, waste reduction, and uptime
7Category ManagerCommercial / ProcurementManagerOften owns packaging, labels, or private label buying decisions
8Production ManagerManufacturingManagerCritical for equipment, materials, and throughput decisions
9Packaging Development ManagerProduct DevelopmentManagerDefines packaging specs and innovation requirements
10Business Development DirectorCommercialDirectorRelevant for distributors, converters, and solution partners
Priority Apollo Industry Why It Fits the Event Best Buyer Use Case
1Packaging & ContainersCore sector for packaging materials, formats, and containersPrimary target for buyers and suppliers
2PrintingDirectly aligned with labels, print, and finishingLabel printers, commercial printers, print equipment buyers
3Food & BeveragesMajor buyer sector for packaging spendFMCG packaging procurement and production leaders
4RetailRetailers and private label teams source packaging directlyCategory and private label buyers
5WholesaleDistributors and wholesalers resell packaging productsChannel development and reseller partnerships
6Import & ExportCross-border sourcing is common in packaging supply chainsInternational trading partners and sourcing managers
7Logistics & Supply ChainPackaging impacts storage, transport, and fulfillmentSupply chain and warehousing buyers
8Industrial AutomationPackaging machinery and line automation are common purchase areasFactory automation and equipment sales
9MachineryPackaging lines often involve machinery procurementEquipment and spare parts buyers
10Consumer GoodsConsumer brands need shelf-ready, branded packagingBrand owners and packaging decision-makers
11Business Supplies & EquipmentRelevant for industrial consumables and packaging support systemsOperational buyers and resellers
12ConstructionConstruction materials also require industrial packaging and labelingIndustrial pack and palletization solutions
6. Estimated Attendance
Metric Figure Status Source / Basis Notes
Estimated total footfall Not publicly confirmed Unconfirmed Official website content provided; no attendance number visible Attendance figure not publicly confirmed by the organizer.
Exhibitor count Not publicly confirmed Unconfirmed Official website provided without accessible count in supplied text Use exhibitor list page for current verification if available.
Buyer count Not publicly confirmed Unconfirmed No verified buyer list in supplied official text Likely concentrated among packaging purchasers and production teams.
Speaker count Not publicly confirmed Unconfirmed Programme page referenced, but no count verified in provided text Agenda review recommended for outreach planning.
Historical attendance Not included due to lack of verified prior-year figures in provided source text Unavailable No verified historical attendance statement supplied Avoid using unverified legacy totals in lead lists or proposals.
7. Key Focus Areas and Buyer Engagement
Focus Area Typical Buyer Need Buyer Engagement Opportunity Relevant Supplier Offering
Packaging materialsNeed durable, compliant, cost-effective materialsSample review, specification discussion, cost comparisonFilms, cartons, corrugated, bottles, closures, labels
Packaging machineryNeed throughput, efficiency, and automationLive demos and ROI discussionsFillers, sealers, packers, wrappers, inspection systems
Label and print solutionsNeed branding, traceability, and compliance labelingArt proofing, quality tests, sample runsPrinters, inks, adhesives, finishing, software
SustainabilityNeed recyclable and reduced-material solutionsESG-led conversations and material conversion projectsRecyclable packs, lightweight designs, PCR content
Food safety and compliancePackaging must meet product safety and regulatory requirementsTechnical validation and compliance documentationFood-grade materials, barrier films, coding/traceability
Supply chain resilienceNeed reliable sourcing and buffer inventorySupplier capability and logistics reliability discussionRegional distribution, stock programs, dual sourcing
Lead Quality Assessment
Factor Assessment Explanation
Buyer relevanceVery HighThe show is centered on packaging, labels, and printing, which are direct purchasing categories.
Decision-maker availabilityHighProcurement, operations, production, and technical leaders are the most likely attendees.
Data collection potentialMediumGood for exhibitor-led prospecting; current public attendee data is limited in the supplied source text.
Apollo targeting potentialVery HighStrong fit with packaging, food, beverage, retail, print, wholesale, logistics, and machinery industries.
Geographic targeting potentialHighUseful for Kazakhstan and Central Asia regional account targeting.
Best outreach approachHigh-touch, technical, account-basedUse product-specific outreach, sample offers, and production-efficiency value propositions.
Overall lead qualityHighStrong B2B lead-generation event for packaging and adjacent industrial suppliers.
Best use caseTargeted prospecting and exhibitor list enrichmentEffective for building account-based outreach and supplier discovery pipelines.
Limitations / risksAttendance visibility is limitedNo verified public attendance count or current exhibitor list was included in the supplied source text.
Apollo.io Targeting Recommendation
Filter Type Recommended Filters Purpose
Apollo industriesPackaging & Containers; Printing; Food & Beverages; Retail; Wholesale; Import & Export; Logistics & Supply Chain; Machinery; Industrial Automation; Consumer GoodsCapture the highest-probability buyer and supplier ecosystem
DepartmentsProcurement; Operations; Supply Chain; Manufacturing; Engineering; Product; Commercial; Business DevelopmentReach purchasing and technical decision-makers
SeniorityManager; Director; VP; C-level; OwnerPrioritize buyers with budget and authority
Job titlesChief Procurement Officer; VP Procurement; Procurement Director; Strategic Sourcing Manager; Packaging Engineer; Supply Chain Director; Operations Director; Category Manager; Production Manager; Packaging Development ManagerAlign outreach with event-specific buying roles
GeographyKazakhstan; Central Asia; neighboring CIS markets; regional trade hubsFocus on likely attendee and sourcing corridors
Employee size51–200; 201–500; 501–1,000; 1,001–5,000; 5,001+Match mid-market to enterprise packaging buyers and producers
Keywordspackaging, labels, printing, packaging machinery, flexible packaging, corrugated, cartons, bottling, private label, procurement, sourcingImprove account and contact relevance
Company typeManufacturer; Distributor; Retailer; Wholesaler; Importer; Co-packer; ConverterFilter for organizations with active packaging demand
Suggested Apollo Search Logic: (Packaging OR Containers OR Printing OR Labels OR Packaging Machinery) AND (Procurement OR Sourcing OR Supply Chain OR Operations OR Engineering OR Product) AND (Director OR Manager OR VP OR C-level) AND geography: Kazakhstan OR Central Asia. Add industry clusters for Food & Beverages, Retail, Wholesale, and Industrial Automation to expand the addressable buyer set.
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
Source Type What It Verified Reliability
QazPack Official Website Official organizer / event website Event name, sector focus, venue city and country, venue name, and packaging-label-printing positioning High
QazPack Official Website – Home page content provided Primary source text excerpt Confirmed official branding, exhibition type, and location details used in the report High

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