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Jakarta International Premium Product Fair - JIPREMIUM
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About this event
Jakarta International Premium Products Fair (JIPREMIUM)
Jakarta International Premium Products Fair (JIPREMIUM) is a premium consumer goods exhibition held in Jakarta, Indonesia, taking place from 3 - 6 September 2026 at JICC (Jakarta International Convention Center). The fair is positioned as a dedicated marketplace for premium lifestyle products, designed to connect brands with buyers from Indonesia as well as buyers across Southeast Asia.
Premium products for premium life
JIPREMIUM’s theme, “Premium products for premium life,” reflects the event’s focus on higher-value consumer categories and lifestyle-oriented product positioning. The show brings together a curated audience of buyers and brand representatives to explore, evaluate, and source premium offerings—supporting commercial discussions that go beyond local exposure.
Who the event is built to attract
The event is presented as the one and only exhibition for premium consumer goods in Indonesia, and it offers opportunities to meet with local buyers as well as buyers throughout Southeast Asia, explicitly including Thailand and Vietnam.
Concurrent show: IMKIDS JIPREMIUM
Alongside the main fair, JIPREMIUM features a concurrent exhibition called IMKIDS JIPREMIUM. The IMKIDS segment is described as a family-focused show with a motherhood theme: “The show for mommies: both for yourself and for your babies.”
IMKIDS JIPREMIUM highlights product areas including:
- Beauty and wellness for mothers
- Baby care products
- Kids’ products
- Educational tools for children
Event location and timing
- Event name: Jakarta International Premium Products Fair (JIPREMIUM)
- Date: 3 - 6 September 2026
- Venue: JICC (Jakarta International Convention Center)
- City & country: Jakarta, Indonesia
Why brands and buyers engage at JIPREMIUM
JIPREMIUM is structured to support direct commercial discovery between premium brands and the buyer ecosystem that values quality positioning. With the event’s emphasis on premium consumer goods and its regional buyer reach across Southeast Asia, it offers a platform for meeting decision-makers and expanding sourcing and product distribution opportunities.
If needed, we can tailor buyer and attendee-focused research for your specific product category and business model (e.g., beauty & wellness, baby care, premium lifestyle consumer goods, or educational kids’ products) using the event’s positioning as a premium category marketplace in Jakarta.
Data sheet
Jakarta International Premium Product Fair - JIPREMIUM – Event Attendee & Buyer Profile Analysis
Event date: 3–6 September 2026 |
Location: JICC, Jakarta, Indonesia |
Event status: Upcoming |
Research date: 2 July 2026
Client website / product details: Not provided
Event Overview
| Event Name | Jakarta International Premium Product Fair - JIPREMIUM |
|---|---|
| Event Date | 3–6 September 2026 |
| Event Status | Upcoming |
| Venue | JICC (Jakarta International Convention Center) |
| City | Jakarta |
| State / Region | Special Capital Region of Jakarta |
| Country | Indonesia |
| Organizer | COEX (official website content) |
| Official Event Website | jipremium.com |
| Event Type | Trade show / premium consumer goods fair / sourcing exhibition |
| Primary Category | Apparel & Clothing |
| Secondary Applicable Categories | Home & Office; Baby, Kids & Maternity; Fashion & Beauty; Food & Beverages; Hospitality |
| Audience Reach | Regional with international buyer reach across Southeast Asia |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Low for headcount; high for event positioning, venue, dates, and buyer geography from official website. |
| Main Purpose of Event | Showcase premium consumer products and connect exhibitors with local buyers and regional buyers across Southeast Asia for sourcing, retail distribution, and commercial partnerships. |
About the Event
JIPREMIUM is positioned as a premium consumer goods exhibition in Jakarta, centered on stylish, higher-value lifestyle products. The official website describes it as a platform for “premium products for premium life” and states that it connects exhibitors not only with local buyers but also with buyers across Southeast Asia, including Thailand and Vietnam.
The event matters because it serves a buyer-facing sourcing and distribution function in a large import-driven consumer market. It is relevant for retail buyers, distributors, importers, category managers, gifting and lifestyle merchandisers, and companies seeking regional commercial exposure in Indonesia and neighboring ASEAN markets.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Retail buyers | Department stores, specialty retailers, lifestyle chains, concept stores | Category selection, assortment planning, vendor onboarding | High-fit for premium consumer goods, gifting, home, fashion, and beauty lines |
| Importers and distributors | Consumer goods importers, master distributors, wholesale agents | Brand sourcing, exclusive distribution, MOQ negotiation | Very strong for international brands seeking Indonesia and ASEAN coverage |
| E-commerce merchandisers | Marketplaces, online retail brands, omni-channel sellers | Assortment strategy, product listing approval, campaign selection | Relevant for fast-moving premium items and digital retail launches |
| Hospitality procurement teams | Hotels, resorts, serviced apartments, premium hospitality groups | Purchasing for amenities, gifts, room accessories, and lifestyle products | Relevant for premium home, bath, wellness, and gifting categories |
| Gift and premium shop operators | Gift stores, museum shops, airport retail, souvenir and specialty stores | Product curation and seasonal ordering | High relevance for premium lifestyle, novelty, and design-led items |
| Wholesale buyers | Wholesalers, regional resellers, trade channels | Bulk purchasing and downstream distribution | Important for scaling premium products across domestic and regional channels |
| Corporate gifting / procurement teams | Banks, insurers, real estate firms, corporates, agencies | Gift sourcing, event gifting, VIP client kits | Relevant for premium accessories, lifestyle goods, and seasonal programs |
| Baby and family retail buyers | Baby stores, maternity retailers, family lifestyle brands | Category and vendor selection for baby and parent-focused products | Relevant because the official site highlights the IMKIDS concurrent show |
| Brand owners and licensing teams | Consumer brands, regional licensees, franchise groups | Co-branding, licensing, distribution, and channel strategy | Useful for premium brand expansion and regional partnerships |
| Industry consultants and sourcing agents | Trade consultants, sourcing agents, buying offices | Supplier qualification and transaction facilitation | Help exhibitors open new accounts across Indonesia and ASEAN |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Jakarta host city | High | Very high | Jakarta is the main commercial and import hub in Indonesia. |
| Greater Jakarta / Jabodetabek | High | Very high | Strong concentration of retail HQs, importers, distributors, and corporate procurement teams. |
| Other major Indonesian cities | Medium to high | High | Surabaya, Bandung, Medan, Bali, and other regional trade centers are likely feeder markets. |
| Southeast Asia | Medium | High | Official website explicitly mentions buyers from Thailand and Vietnam. |
| International sourcing markets | Medium | Medium | Potential participation from ASEAN trade buyers and brand agents seeking entry into Indonesia. |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Regional | Primary classification | Official positioning indicates reach across Southeast Asia, with Indonesia as the core market. |
| Global | Secondary reach | International supplier participation is plausible for premium consumer goods sourcing, but the event is not primarily global in scale. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| MAP Active | Lifestyle retail group | Operates premium lifestyle and sports retail formats; relevant for sourcing and assortment expansion. | mapactive.co.id | Merchandising Director; Buying Manager; Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Matahari Department Store | Department store buyer | Large Indonesian retail platform for fashion, accessories, and lifestyle products. | matahari.com | VP Merchandising; Buyer; Category Manager | Strong Market Fit, Attendance Not Confirmed |
| Central Department Store | Department store / premium retail | Premium retail buyer base aligned to stylish consumer goods and gifting. | central.co.id | Merchandise Manager; Buyer; Store Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Gramedia | Retail chain / specialty retail | Potential buyer for premium stationery, gifts, books, toys, and lifestyle products. | gramedia.com | Category Manager; Purchasing Manager; Merchandising Director | Strong Market Fit, Attendance Not Confirmed |
| Alfamart | Mass retail buyer | Relevant for small premium gifting, seasonal items, and branded consumer accessories. | alfamart.co.id | Category Manager; Procurement Manager; Commercial Director | Strong Market Fit, Attendance Not Confirmed |
| Indomaret | Mass retail buyer | Large-scale retail channel with gift, accessories, and convenience-based product opportunities. | indomaret.co.id | Category Buyer; Merchandising Manager; Procurement Head | Strong Market Fit, Attendance Not Confirmed |
| Tokopedia | E-commerce marketplace | Useful for seller acquisition, brand partnerships, and category expansion in premium consumer goods. | tokopedia.com | Category Lead; Seller Acquisition Manager; Partnerships Manager | Strong Market Fit, Attendance Not Confirmed |
| Blibli | E-commerce / omnichannel retail | Relevant for premium consumer brands, home goods, fashion, and gifting categories. | blibli.com | Merchandising Lead; Category Manager; Business Development Director | Strong Market Fit, Attendance Not Confirmed |
| Lazada Indonesia | E-commerce marketplace | Strong fit for regional sellers and premium goods suppliers targeting digital commerce. | lazada.co.id | Category Manager; Commercial Lead; Seller Partnerships | Strong Market Fit, Attendance Not Confirmed |
| Hotel Indonesia Group | Hospitality buyer | Potential procurement channel for premium amenities, gifts, and lifestyle products. | hotelindonesiagroup.com | Procurement Manager; Facilities Director; Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Accor Indonesia | Hospitality group buyer | Useful for hospitality procurement across amenities, gifting, and premium room accessories. | group.accor.com | Procurement Director; Category Manager; Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Mandiri Bank | Corporate procurement / gifting | Large corporate with recurring needs for executive gifting and event merchandise. | bankmandiri.co.id | Procurement Manager; Sourcing Manager; Executive Office | Strong Market Fit, Attendance Not Confirmed |
| Pertamina | Enterprise / procurement buyer | Potential source of corporate gift, retail, and hospitality-adjacent procurement needs. | pertamina.com | Procurement Director; Strategic Sourcing Manager; Supplier Diversity Manager | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer / Head of Procurement | Procurement | C-level / VP | Owns sourcing strategy and vendor approvals for large organizations. |
| 2 | Buying Manager / Merchandising Manager | Merchandising / Buying | Manager / Director | Directly responsible for assortment decisions and supplier selection. |
| 3 | Category Manager | Commercial / Retail | Manager / Senior Manager | Evaluates products, pricing, and brand fit within specific categories. |
| 4 | Strategic Sourcing Manager | Procurement / Supply Chain | Manager / Director | Assesses suppliers, contracts, and cost-to-value opportunities. |
| 5 | Import Manager / Distributor Principal | Import / Distribution | Owner / Manager | Responsible for channel expansion and brand acquisition. |
| 6 | Business Development Director / Partnerships Director | Partnerships / Commercial | Director / VP | Seeks new brands, licensing, and distribution partnerships. |
| 7 | Procurement Manager | Procurement | Manager | Handles sourcing of recurring product needs and supplier onboarding. |
| 8 | Operations Director | Operations | Director | Influences purchasing for hospitality, retail, and multi-site operations. |
| 9 | Supplier Diversity / Vendor Management Lead | Procurement / ESG | Manager / Director | Important for corporate purchasing, supplier qualification, and channel diversity. |
| 10 | E-commerce Category Lead | Digital Commerce | Manager / Senior Manager | Manages online assortment, promotions, and seller relations. |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Retail | Core channel for premium consumer goods, lifestyle products, and category buying. | Retail buyers, category managers, merchandising teams |
| 2 | Import & Export | Directly aligned with cross-border sourcing and distribution. | Importers, agents, trading companies |
| 3 | Wholesale | Relevant for bulk purchase and reseller distribution. | Wholesalers, distributors, trade buyers |
| 4 | Consumer Goods | Primary product universe for premium lifestyle and home categories. | Brand owners, product managers, channel partners |
| 5 | Apparel & Fashion | Relevant for stylish premium products, accessories, and giftable items. | Fashion buyers, accessory merchandisers |
| 6 | Hospitality | Hotels and resorts buy premium amenities, gifts, and lifestyle products. | Hospitality procurement, F&B, operations |
| 7 | Consumer Services | Covers retail services, gifting, customer experience, and premium service providers. | Premium service operators and buying teams |
| 8 | Food & Beverages | Relevant where premium packaged goods, gifting, and specialty products overlap. | Food importers, gourmet retailers |
| 9 | Furniture | Relevant for premium home and office lifestyle products. | Home goods buyers, interior sourcing teams |
| 10 | Design | Useful for trend-led, design-forward premium products. | Creative procurement, product innovation, branding teams |
| 11 | E-commerce | Fast channel for premium consumer products and new brand launches. | Marketplace category, seller acquisition, partnerships |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Unconfirmed | Organizer website does not publish a current attendance number | Use attendee list sales and account targeting rather than headcount claims |
| Exhibitor count | Not publicly confirmed | Unconfirmed | Official site shows exhibitor items, but not a full count | Partial exhibitor visibility only |
| Buyer count | Not publicly confirmed | Unconfirmed | No buyer directory published on the official page excerpt | Buyer profiling should rely on category and geography |
| Speaker count | Not publicly confirmed | Unconfirmed | No speaker agenda provided in the supplied official content | Not suitable for speaker-based targeting at this stage |
| Historical attendance | Not publicly confirmed | Historical / unavailable | No verified prior-year attendance figure available in the provided primary source text | Do not use unverified historical numbers in outreach |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Premium consumer sourcing | New products, differentiated design, reliable supply | Showcase assortment and sample packs for buying teams | Consumer goods, lifestyle, home, accessories, gifts |
| Retail channel expansion | New brands and margin-friendly product lines | Target retail buyers and distributors with line sheets and catalogs | Wholesale-ready premium SKUs |
| Regional distribution | Cross-border import and resale opportunities | Engage importers and ASEAN distributors | Exclusive distribution, regional agency agreements |
| Baby and family products | Safe, attractive, parent-friendly products | Use the IMKIDS concurrent show as a targeting angle | Baby care, kids products, educational tools |
| Corporate gifting | Premium, customizable, small-run products | Target procurement and executive office buyers | Gift sets, branded accessories, lifestyle premiums |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | Strong alignment to retail, distribution, import, and premium consumer purchasing roles. |
| Decision-maker availability | High | Category and procurement leaders are likely target attendees for sourcing-focused trade shows. |
| Data collection potential | Medium | Official website confirms event positioning but does not publish a full current attendee list in the supplied content. |
| Apollo targeting potential | High | Strong industry and title mapping for retail, wholesale, import/export, and hospitality buyers. |
| Geographic targeting potential | High | Clear Jakarta, Indonesia, and Southeast Asia buyer focus supports location-based targeting. |
| Best outreach approach | High-touch outbound | Use buyer-role-based outreach with category-specific samples and regional distribution angle. |
| Overall lead quality | High | Good event for B2B attendee list building, especially for retail and distribution prospecting. |
| Best use case | Buyer profiling and account-based outreach | Best used for identifying buyer-side retail, wholesale, import, and hospitality accounts. |
| Limitations / risks | Medium | Current-year attendee and exhibitor counts are not publicly confirmed in the supplied source text. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Retail; Wholesale; Import & Export; Consumer Goods; Hospitality; E-commerce; Food & Beverages; Furniture; Design; Apparel & Fashion | Focus on buyer-side and channel-side organizations most likely to source premium products. |
| Departments | Procurement; Purchasing; Merchandising; Category Management; Supply Chain; Operations; Partnerships; Business Development | Targets commercial decision-makers and sourcing influencers. |
| Seniority | Manager; Senior Manager; Director; VP; C-level where applicable | Prioritize people who can evaluate vendors or approve sourcing decisions. |
| Job titles | Buyer; Buying Manager; Category Manager; Procurement Manager; Strategic Sourcing Manager; Merchandising Director; Commercial Director; Import Manager; Partnerships Manager; Operations Director | Capture the most relevant commercial and buying functions. |
| Geography | Indonesia; Singapore; Malaysia; Thailand; Vietnam; Philippines | Align with official regional buyer positioning and Southeast Asia trade flows. |
| Employee size | 11–50; 51–200; 201–500; 501–1,000; 1,001–5,000; 5,001+ | Covers SMEs, regional distributors, and large retail groups. |
| Keywords | premium products, sourcing, buying, merchandising, distributor, importer, retail, lifestyle, gift, home goods, baby products, Southeast Asia | Refine prospects around trade show buying intent. |
| Company type | Public company; Private company; Subsidiary; Franchise; Multi-location retailer; Distributor | Prioritize organizations with active procurement and channel expansion. |
Suggested Apollo Search Logic: (Retail OR Wholesale OR Import & Export OR E-commerce OR Hospitality) AND (Buyer OR Category Manager OR Procurement Manager OR Merchandising Director OR Strategic Sourcing Manager OR Commercial Director) AND (Indonesia OR Singapore OR Malaysia OR Thailand OR Vietnam)
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| JIPREMIUM Official Website | Official organizer / event website | Event name, date, venue, city, country, organizer branding, buyer geography positioning, concurrent IMKIDS show | High |
| COEX | Organizer website | Organizer identity and corporate association with the event branding | Medium to high |
| Jakarta Convention Center (JICC) | Venue website | Venue naming and location context for Jakarta convention hosting | High |
| Official event page excerpt supplied by user | Primary source text | Regional buyer language, premium consumer goods positioning, IMKIDS concurrent show, exhibitor item examples | High |
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Tell us your work email and our AI instantly builds a buyer list matched to Jakarta International Premium Product Fair - JIPREMIUM — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
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