CategorySecurity & Defense
International Security Expo
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About this event
International Security Expo (ISE) — Event Research Description
Event title: International Security Expo (ISE)
Dates: 29–30 September 2026
Venue: Olympia London
City & Country: London, United Kingdom
1) Who attends (Buyers / Attendees)
International Security Expo is designed as a high-level security and resilience event that brings together decision-makers from multiple “end-user + industry” layers. While the attendee mix can include a broad range of visitors, the highest-value buyer-fit typically comes from roles that influence procurement, partnership decisions, evaluation, and deployment of security technologies and services.
Typical buyer/attendee categories we expect to see:
- Government and public-sector security stakeholders (security policy leads, protective security managers, emergency planning, border/counter-threat teams, and national/regional security governance representatives).
- Enterprise and critical infrastructure end-users (security directors, site security leaders, risk & resilience managers, and operational security teams responsible for safeguarding facilities, people, and assets).
- Industry solution providers (manufacturers and integrators of perimeter protection, counter-threat systems, secure communications, surveillance and detection technologies, drone/counter-UAV solutions, data centre security demonstrators, and cyber/security platforms).
- Delegations and institutional stakeholders connected through the “Global Meetings & Delegations Programme,” which commonly indicates curated meeting formats and international participation.
- Academia and research-adjacent participants (where the show positions “industry, academia, and the entire end-user community,” pointing to universities, applied research groups, and innovation-oriented contributors).
- Certification, assurance and testing ecosystem players suggested by “LPCB Live Testing Lab” programming—these audiences often include technical assurance and standards-aligned professionals who influence how products are validated and selected.
Most actionable buyer-fit segments are usually those who have direct responsibility for: security strategy, operational protection, counter-terror and counter-threat capabilities, resilience planning, evaluation/testing workflows, and vendor selection.
2) Where the show is happening + attendee geographic origin
The event is held at Olympia London in London, United Kingdom. The programming explicitly references global formats such as the Global Meetings & Delegations Programme, which strongly indicates international attendance and cross-border buyer participation.
Geographic origin (how to target effectively):
- Primary concentration: United Kingdom and broader European security, resilience, and critical infrastructure stakeholders—because the show is physically located in London and includes zones/trails that are typically attended by UK-focused end-users and government-aligned visitors.
- Strong secondary: International delegations and global delegations attracted by summit tracks and meeting programmes—especially for counter-terror, perimeter protection, drone/counter-UAV, border security and innovation awards/trails.
- Cross-regional interest: Organisations that operate multinational security environments (e.g., enterprises and critical infrastructure groups with operations across multiple countries) tend to send security directors and resilience leaders to London-based international security events.
Best buyer targeting approach: we recommend focusing on organizations with international operations, cross-border security requirements, and procurement cycles that support global vendor evaluation—not only local UK procurement.
3) Audience reach (Local / National / Global)
International Security Expo positions itself as an event that connects Government, industry, academia and the broader end-user community. The presence of summit programming and global delegation mechanics signals that the audience reach is best characterized as:
- Local: meaningful presence from London and the UK security/protective services ecosystem.
- National: strong UK participation across government security, critical infrastructure, and public-sector stakeholders.
- Global: curated international meetings and delegation programming plus summit/conference tracks that pull international industry and end-users seeking counter-threat and resilience solutions.
Practical implication for buyer outreach: even if the venue is London, the event theme and programme structure are strongly oriented toward cross-border discovery of technologies and solutions.
4) Sample buyer company names (Buyers ONLY) + websites
Below are starter buyer-style targets we would typically build for an event like International Security Expo. These are examples of organisations whose missions and procurement needs commonly align with perimeter protection, counter-threat, resilience, secure infrastructure, border security, and drone/counter-UAV use cases.
Important note: to finalize “best buyers” precisely for your requirements, we need your product website (see Section 8). Still, this list helps teams immediately short-list likely buyer organizations and the right job titles to target.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | G4S | https://www.g4s.com | Security Solutions Director / Bid Manager (Public Sector) / Head of Protective Services | Strong alignment with physical security services and solutions for government and enterprise end-users, often matching expo topics like protective security, perimeter protection, and counter-threat planning. |
| 2 | Serco | https://www.serco.com | Security & Resilience Programme Director / Government Contracts Lead / Operations Security Manager | Serco supports government and public-sector services where security, resilience, and operational protection frameworks are key; a good match for summit and delegation-led engagement. |
| 3 | DHL Supply Chain | https://www.dhl.com | Global Security Director / Head of Facility Security / Risk & Resilience Lead | Logistics operators are high-value buyers for perimeter protection, secure sites, incident resilience, and threat monitoring—especially around supply chain risk and protective security. |
| 4 | Network Rail | https://www.networkrail.co.uk | Head of Security / Senior Security Manager / Threat & Risk Manager | Transport and critical infrastructure security needs align with counter-threat and resilience themes, with frequent interest in testing, demonstrations, and operational deployment. |
| 5 | National Grid | https://www.nationalgrid.com | Head of Security & Resilience / Critical Infrastructure Protection Lead / Risk Director | Critical infrastructure operators are natural end-users for resilience and protective security solutions, including perimeter controls, surveillance, and threat response. |
| 6 | BAE Systems | https://www.baesystems.com | Counter-Threat Business Development Lead / Security Systems Director / Programme Manager | While industry-heavy, BAE Systems supports high-demand security and defence-adjacent solutions. Buyer targeting can focus on programme procurement and partnership decision-makers. |
| 7 | Thales | https://www.thalesgroup.com | Security Systems Director / Strategic Partnerships Manager / Solution Procurement Lead | Thales is strongly associated with security and resilience technologies; the expo’s counter-threat and drone/counter-UAV tracks often resonate with their end-to-end solution portfolios. |
| 8 | Leonardo | https://www.leonardo.com | Security & Defence Partnerships Lead / Counter-UAS Manager / Programme Procurement Lead | Drone/counter-UAV and counter-threat topics align with their defence/security focus. We typically target partnership and programme leaders for expo-driven engagement. |
| 9 | Atos | https://atos.net | Head of Cyber Security Solutions / Security Operations Transformation Lead / Resilience Programme Director | International Security & Resilience positioning + “International Cyber Expo” programming indicates strong relevance for cyber-resilience and security operations buyers. |
| 10 | BT Group | https://www.bt.com | Security Strategy Director / Enterprise Security Solutions Lead / Critical Infrastructure Security Manager | Telecom infrastructure and enterprise security are key crossovers with perimeter protection, threat detection, and resilience—ideal for multi-stakeholder summits. |
| 11 | Vodafone | https://www.vodafone.com | Head of Security / Threat Intelligence & Response Lead / Enterprise Security Partnerships Manager | Strong fit with cyber and resilience tracks, and likely participation across conference programming and demonstrations. |
| 12 | Arcadis | https://www.arcadis.com | Security & Risk Advisory Director / Critical Infrastructure Services Lead | Advisory roles that connect engineering, risk, and security planning often align with resilience and infrastructure protection requirements. |
| 13 | Kier Group | https://www.kier.co.uk | Security Risk Manager / Site Protection Lead / Major Projects Security & Risk Manager | Major construction and infrastructure projects have strong perimeter-protection and site-security needs; expo trails and demonstrations can influence vendor selection. |
| 14 | Capita | https://www.capita.com | Public Sector Security Account Director / Government Solutions Director | Public-sector solution buyers often look for partners who can deliver security outcomes; Capita-type decision roles fit expo’s government-centric programming. |
| 15 | Babcock International | https://www.babcockinternational.com | Defence & Security Business Development Lead / Capability Procurement Manager | Security and resilience-related programmes align well with counter-threat and live demonstration themes that showcase capability and testing. |
| 16 | Port of London Authority | https://www.pla.co.uk | Head of Security / Port Facility Security Manager / Maritime Risk & Resilience Lead | Border/security-adjacent and perimeter security needs are common for port authorities; strong fit for border security trails and counter-threat content. |
| 17 | Police forces & public protection agencies (UK) | https://www.ukpolice.uk (directory) | Protective Security Lead / Major Incident Planning Lead / Counter-Terror Liaison Officer | Government-zone ecosystems typically include public protection and protective security leadership that evaluates solutions through demos, trials, and conference engagement. |
| 18 | Critical infrastructure operators (various) | — | Director of Security & Resilience / Head of Physical Security / Threat & Risk Officer | For the highest buyer density, we build lists from critical infrastructure operators (energy, transport, ports, utilities) with job titles that map directly to expo themes. |
| 19 | Data centre operators (UK/EU) | — | Data Centre Security Director / Physical Security Manager / Resilience & Continuity Lead | The expo includes a “Data Centre Live Demonstrator,” which is a direct relevance hook for data centre security, physical security integration, and resilience decision-makers. |
| 20 | Border and customs-related stakeholders | — | Border Security Programme Manager / Aviation/Border Security Lead / Risk & Compliance Director | “Border Security Trail” indicates a strong emphasis on border-facing capabilities; programme managers and risk/compliance leaders are key targets. |
Best titles to target across the show: Security Director, Head of Security, Security & Resilience Lead, Protective Security Manager, Threat Intelligence/Threat & Risk Manager, Counter-UAS/C-UAS Lead, Perimeter Protection Manager, Border Security Programme Manager, Physical Security Manager, Incident/Continuity Manager, and Programme/Procurement Lead for government contracts.
5) Job profiles, industries & event type
Event type (what kind of buying environment it is)
International Security Expo is a security technology, resilience, and counter-threat event with strong practical components. Based on the official programme sections, it blends:
- Summit & conference tracks (Global Counter Terror & Security Summit; International Security & Resilience Conference)
- Demonstrations (Data Centre Live Demonstrator; LPCB Live Testing Lab; Counter Threat Demonstrations)
- Zones & trails (Government Zone; Perimeter Protection Zone; Drone & Counter UAV Trail; Innovation Awards & Trail; Border Security Trail)
- Pavilions (including “International Cyber Expo” and “Counter-Threat Pavilion,” plus SCEG Pavilion)
- Delegations & meetings (curated interaction indicated by the Global Meetings & Delegations Programme)
Industries we align for
Below are the event-relevant industry categories we recommend using when building buyer lists for roles that influence or purchase security solutions and services:
- Government Administration (protective security, counter-terror, resilience programmes)
- Public Safety (threat mitigation and incident response systems)
- Defense & Space (counter-threat capability, secure systems programmes)
- Security & Investigations (protective services, security operations)
- Telecommunications (secure communications and resilience)
- Computer & Network Security and Information Technology & Services (cyber-resilience, detection/response)
- Industrial Automation (security for operational technology and critical sites)
- Oil & Energy and Utilities (critical infrastructure protection)
- Transportation/Trucking/Railroad (transport security and operational continuity)
- Logistics & Supply Chain (supply chain threat resilience, facility security)
- Real Estate (where physical security and building protection decision-makers exist)
- Events Services / Market Research for ecosystem roles (less common for procurement, but present around programmes and demos)
Job profiles to target (mapped to expo zones and demo topics)
- Security & Resilience leadership: Head of Security, Security Director, Security & Resilience Manager, Critical Infrastructure Protection Lead
- Counter-threat and counter-terror roles: Counter-Terror Programme Manager, Counter-Threat Capability Lead, Threat & Risk Manager
- Physical and perimeter protection roles: Perimeter Protection Manager, Protective Security Manager, Site Security Manager
- Drone and counter-UAS roles: Counter-UAS Lead, Drone Security Programme Manager, UAS Security Operations Lead
- Data centre and testing/assurance roles: Data Centre Security Director, Physical Security Manager (Data Centres), Security Assurance/Test Coordinator
- Government contracting roles: Government Contracts Lead, Public Sector Procurement Manager, Strategic Partnerships Manager
- Cyber & resilience roles (via International Cyber Expo): Head of Cyber Security, Security Operations Lead, Cyber Resilience Programme Director
6) Estimated attendance (expected total footfall)
The provided official website text does not include an attendance figure. Therefore, we do not estimate a specific number here. For buyer-list planning, we instead recommend designing coverage around the show’s programme architecture: Government Zone, multiple trails, live demonstrators, summits/conference sessions, and pavilions.
If you share your target buyer type (government vs critical infrastructure vs cyber vs physical/perimeter vs data centre security), we can recommend the most efficient buyer segmentation and outreach sizing methodology.
7) Key focus areas & buyer engagement
International Security Expo is structured to make technologies “visibly testable” and “contextually relevant,” which creates strong engagement opportunities for buyers who need proof, integration insight, and operational confidence.
Key focus areas indicated by the official programme:
- Global counter-terror & security strategy (Global Counter Terror & Security Summit)
- Security and resilience integration (International Security & Resilience Conference)
- Live demonstrators including:
- Data Centre live demonstration
- LPCB live testing lab activities
- Counter threat demonstrations
- Perimeter protection and physical security trails (Perimeter Protection Zone)
- Drone & counter-UAV operational responses (Drone & Counter UAV Trail)
- Innovation and industry recognition (Innovation Awards & Trail)
- Border security capabilities (Border Security Trail)
- Cyber integration (International Cyber Expo)
Buyer engagement methods that typically resonate at events like this:
- Meeting summit speakers and track-aligned stakeholders (conference-led qualification)
- Focusing outreach on “live demonstration attendees” (data centre, testing lab, counter-threat demos)
- Aligning messaging to zone/trail themes (e.g., perimeter protection, counter-UAS, border security)
- Targeting delegation meeting participants (use case-driven meetings are often the most decision-maker dense)
8) Client product review — best buyer targeting requires your product website
We can only narrow “best buyers” accurately if we review your product and confirm what problem it solves (e.g., perimeter protection hardware, counter-UAS detection, data centre security, cyber-resilience software, testing/assurance tools, integrated security platforms, training/services, etc.).
Please share your client product website link.
After we review the site, we will map the offering to the event’s exact programme hooks (summit themes, demo categories, zones/trails/pavilions) and produce a refined “best buyer” list and titles.
How we will determine best buyer fit (examples of what we look for):
- If your product is perimeter protection: we prioritize physical security owners, perimeter managers, protective security managers, and programme/procurement leads in critical infrastructure and government-facing organizations.
- If your product is counter-UAS / drone detection & mitigation: we prioritize counter-UAS leads, threat response operations heads, border/aviation security programme managers, and security operations directors.
- If your product is data centre security: we prioritize data centre security directors, physical security managers, resilience/continuity leads, and security assurance/test-related roles.
- If your product is cyber-resilience: we prioritize cyber security directors, security operations leaders, and resilience programme owners connected to the International Cyber Expo pavilion track.
- If your product is testing, certification, assurance, or live lab tooling: we prioritize standards/assurance roles, technical compliance leaders, and evaluation/test coordinators.
9) Recommended industries for buyer-list building (using the available industry categories)
Based on the expo themes and the official programme topics, the strongest industry filters for buyer-list building are:
- Government Administration
- Public Policy
- Public Safety
- Security & Investigations
- Defense & Space
- Computer & Network Security
- Information Technology & Services
- Telecommunications
- Oil & Energy
- Utilities
- Transportation/Trucking/Railroad
- Logistics & Supply Chain
- Industrial Automation
- Professional Training & Coaching (only if your offering includes training, exercises, or security capability enablement)
- Events Services / Market Research (optional, for ecosystem roles connected to demonstrations and programme facilitation)
What we need from you to finalize a “best buyers” list for this specific event
- Your client website URL (required for Section 8 mapping)
- Whether we should prioritize UK-only, Europe, or global buyers for this campaign
- Your preference for buyer category: Government/public sector, critical infrastructure, cyber-resilience, data centre security, perimeter protection, counter-UAS, or a mix
- Target budget range and ideal number of buyer records
Once we receive the client website, we will deliver a refined buyer segmentation and a prioritized outreach-ready list of organizations and job titles mapped to the International Security Expo’s zones, trails, demonstrator categories, and summit/conference tracks.
Data sheet
International Security Expo – Event Attendee & Buyer Profile Analysis
Event Date: 29–30 September 2026 |
Location: Olympia, London, United Kingdom |
Event Status: Upcoming |
Research Date: 1 July 2026
Event Overview
| Event Name | International Security Expo |
| Event Date | 29–30 September 2026 |
| Event Status | Upcoming |
| Venue | Olympia London |
| City | London |
| State / Region | Greater London |
| Country | United Kingdom |
| Organizer | Not explicitly confirmed in the provided official text; official event website indicates the event is hosted at Olympia London. |
| Official Event Website | InternationalSecurityExpo.com |
| Event Type | B2B trade show, conference, demonstrations, government zone, and security-focused networking event |
| Primary Category | Security & Defense |
| Secondary Applicable Categories | IT & Technology; Building & Construction; Logistics & Transportation |
| Audience Reach | Global security, resilience, government, and critical-infrastructure audience |
| Estimated Attendance / Expected Footfall | Attendance figure not publicly confirmed by the organizer. |
| Attendance Data Reliability | Low to Medium. Official website confirms the event format and positioning, but no current-year attendance number was provided in the supplied source text. |
| Main Purpose of Event | To connect government, industry, academia, and end-user security communities through exhibitions, conference programming, demonstrations, and targeted networking. |
About the Event
International Security Expo is a specialist B2B security event held at Olympia London, bringing together government stakeholders, security suppliers, technology providers, system integrators, consultants, and end-user organizations. The official event positioning emphasizes a “vital link” between government, industry, academia, and the broader end-user community, which makes the event highly relevant for procurement-led conversations, public sector engagement, and solution discovery across the security ecosystem.
The event’s structure suggests a strong market position for buyers and sellers focused on counter-terror, perimeter protection, border security, critical infrastructure, cyber-enabled security, and operational resilience. Its combination of exhibition zones, summit content, live demonstrations, and government-oriented programming makes it useful for lead generation, account targeting, partnership development, and decision-maker outreach across both public and private sector security markets.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Government buyers and security planners | Central government, local authorities, public safety bodies, border and transport agencies | Policy, specification, procurement, and operational oversight | High-value audience for security technology, screening, surveillance, access control, and resilience solutions |
| Procurement and sourcing teams | Public sector procurement teams, enterprise sourcing departments, category managers | Supplier shortlisting, tendering, commercial evaluation | Direct fit for vendors seeking formal buying cycles and framework opportunities |
| Critical infrastructure operators | Airports, rail, ports, utilities, data centers, energy operators, large estates | Security operations, asset protection, resilience planning, capital projects | Strong target for perimeter, monitoring, incident response, and physical security vendors |
| Security directors and heads of security | Corporate security teams, venue operators, property groups, campuses, hospitality groups | Technical evaluation, threat mitigation, vendor selection | Important for systems integrators, monitoring platforms, and security service providers |
| Facilities and estates leaders | Real estate portfolios, campuses, hospitals, universities, office estates | Building access, visitor management, resilience, physical upgrades | Relevant for access control, CCTV, perimeter, and integrated building-security suppliers |
| Technology and cyber-security leaders | CIOs, CTOs, CISOs, IT directors, security architecture teams | Technology selection, integration, digital risk oversight | Relevant for integrated security platforms, AI analytics, data, identity, and secure infrastructure |
| Prime contractors and subcontractors | Defense contractors, infrastructure delivery firms, systems integrators | Partner sourcing, subcontracting, solution integration | Strong channel opportunity for niche product vendors and service specialists |
| Consultants and advisors | Security consultants, risk advisors, resilience specialists, engineering consultants | Specification influence, due diligence, project recommendations | Important multiplier audience for vendor credibility and pipeline creation |
| Association, standards, and public policy leaders | Security associations, standards bodies, policy organizations | Agenda-setting, industry guidance, stakeholder convening | Useful for thought leadership and ecosystem visibility |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: London | High | Very high | Major concentration of government, finance, infrastructure, and security decision-makers. |
| Host region: Greater London and South East England | High | Very high | Dense cluster of HQs, public sector bodies, airports, transport hubs, and regulated environments. |
| Nearby business hubs | High | High | Oxford, Cambridge, Reading, Slough, Birmingham, and Bristol can drive senior attendance. |
| National reach: United Kingdom | Medium to High | High | Likely attendance from central government, local authorities, transport, utilities, and enterprise security teams across the UK. |
| International reach | Medium | Medium to High | The official positioning and government/end-user focus indicate cross-border relevance, especially for security suppliers and delegations. |
| Key sectors / corridors | High | High | Airports, rail, ports, public buildings, data centers, utilities, and border security corridors are likely to be well represented. |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Global | Primary classification | The event is positioned around government, industry, academia, and end-user security communities, which supports international participation and cross-border buyer relevance. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| UK Home Office | Government / procurement | Core public-sector security stakeholder for border, safety, and resilience solutions. | gov.uk | Procurement Manager, Commercial Manager, Security Policy Lead | Strong Market Fit, Attendance Not Confirmed |
| Metropolitan Police Service | Public safety buyer | Relevant for surveillance, command-and-control, protective equipment, and operational security. | met.police.uk | Head of Procurement, Commercial Lead, Security Operations Manager | Strong Market Fit, Attendance Not Confirmed |
| Transport for London | Transport / infrastructure operator | Large-scale transport security, crowd management, access control, and resilience needs. | tfl.gov.uk | Category Manager, Head of Security, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| NHS England | Public sector / healthcare operator | Hospitals and healthcare estates often require security, access, visitor management, and resilience systems. | england.nhs.uk | Procurement Lead, Estates Director, Security Manager | Strong Market Fit, Attendance Not Confirmed |
| Network Rail | Rail infrastructure operator | High-security infrastructure environment with strong demand for perimeter and monitoring solutions. | networkrail.co.uk | Infrastructure Security Manager, Procurement Manager, Project Director | Strong Market Fit, Attendance Not Confirmed |
| Heathrow Airport | Airport operator | Security screening, perimeter protection, access control, and operational resilience are central to the airport environment. | heathrow.com | Head of Security, Procurement Director, Operations Manager | Strong Market Fit, Attendance Not Confirmed |
| Babcock International Group | Defense / prime contractor | Relevant for government and defense supply chains, security engineering, and subcontracting. | babcockinternational.com | Capture Manager, Subcontracts Manager, Procurement Director | Strong Market Fit, Attendance Not Confirmed |
| QinetiQ | Defense technology / contractor | Strong overlap with security innovation, testing, and advanced defense-related capabilities. | qinetiq.com | Business Development Director, Procurement Manager, Program Manager | Strong Market Fit, Attendance Not Confirmed |
| Sodexo UK & Ireland | Facilities / managed services | Estate and facilities operators often procure integrated security and visitor management services. | sodexo.co.uk | Facilities Director, Procurement Manager, Operations Director | Strong Market Fit, Attendance Not Confirmed |
| Crown Commercial Service | Public procurement organization | Relevant to framework agreements, supplier onboarding, and government buying channels. | crowncommercial.gov.uk | Category Manager, Commercial Lead, Procurement Specialist | Strong Market Fit, Attendance Not Confirmed |
| Canary Wharf Group | Commercial real estate / estate operator | Large estate footprint with strong demand for physical security, access, and integrated monitoring. | canarywharf.com | Security Director, Estates Manager, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| London Heathrow Cargo and logistics ecosystem | Logistics / trade operator | Supply chain and cargo security buyers are relevant for screening, tracking, and perimeter solutions. | heathrow.com | Cargo Operations Manager, Security Manager, Procurement Lead | Strong Market Fit, Attendance Not Confirmed |
| Serco | Public services / contractor | Works across defense, government services, and operational delivery where security procurement is common. | serco.com | Commercial Director, Procurement Manager, Business Development Director | Strong Market Fit, Attendance Not Confirmed |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Security Officer / Head of Security | Security / Operations | C-level / Director | Owns security strategy, budgets, and solution evaluation. |
| 2 | Chief Procurement Officer / Procurement Director | Procurement / Commercial | C-level / Director | Controls supplier selection, tendering, and commercial approval. |
| 3 | CISO / IT Director / CTO | IT / Cyber / Technology | C-level / Director | Important for converged physical and cyber security platforms. |
| 4 | Strategic Sourcing Manager / Category Manager | Procurement | Manager | Evaluates vendors, frameworks, and supplier performance. |
| 5 | Facilities Director / Estates Manager | Facilities / Estates | Director / Manager | Buys access control, visitor management, and perimeter solutions. |
| 6 | Operations Director / Security Operations Manager | Operations | Director / Manager | Often controls deployment and implementation decisions. |
| 7 | Contracting Officer / Commercial Manager | Commercial / Legal / Procurement | Manager / Senior Manager | Key for vendor onboarding and formal procurement routes. |
| 8 | Program Manager / Project Director | Programs / Projects | Manager / Director | Drives implementation of security upgrades and integrations. |
| 9 | Business Development Director / Partnerships Director | Commercial / Partnerships | Director | Relevant for channel alliances, integrator relationships, and ecosystem growth. |
| 10 | Supplier Diversity Manager / Small Business Liaison Officer | Procurement / Supplier Diversity | Manager / Senior Manager | Useful where public sector or large contractors seek diverse suppliers. |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Government Administration | Core public-sector audience for security procurement and policy. | Government and public safety buying teams |
| 2 | Defense & Space | Direct relevance to defense contractors, homeland security, and secure infrastructure. | Prime contractors, subcontractors, defense buyers |
| 3 | Computer Software | Security platforms, command software, AI analytics, and monitoring tools. | Security software buyers and integrators |
| 4 | Computer & Network Security | Critical for converged cyber-physical security environments. | CISO, IT security, secure infrastructure teams |
| 5 | Security & Investigations | Direct match for private security and protective services decision-makers. | Security service providers and buyers |
| 6 | Logistics & Supply Chain | Relevant for cargo, transport, border, and screening environments. | Transport operators, ports, and logistics teams |
| 7 | Facilities Services | Large estates need access control, visitor flow, and building security. | Facilities and estates leaders |
| 8 | Commercial Real Estate | Property portfolios and business districts invest heavily in physical security. | Estate operators, property security teams |
| 9 | Airlines/Aviation | Airports and aviation stakeholders require layered security infrastructure. | Airport operators and aviation security teams |
| 10 | Transportation/Trucking/Railroad | Rail, transit, and freight networks are major security buyers. | Rail operators and transport authorities |
| 11 | Utilities | Critical infrastructure and resilience demand is strong in utilities. | Energy, water, and utility security leaders |
| 12 | Information Technology & Services | Broad base for converged security, data, and systems integration buyers. | Enterprise IT and security decision-makers |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | Not publicly confirmed | Confirmed absence of public figure | Official website text provided | Use as a lead-generation event, but do not rely on a published attendance count. |
| Exhibitor count | Not publicly confirmed in supplied text | Unavailable | Official website text provided | Exhibitor directory exists on site, but no count was provided in the supplied text. |
| Buyer count | Not publicly confirmed | Unavailable | Official website text provided | Buyer-side audience is implied by the event structure, not numerically published. |
| Speaker count | Not publicly confirmed in supplied text | Unavailable | Official website text provided | Multiple conference tracks are listed, but a count was not provided. |
| Sponsor count | Not publicly confirmed in supplied text | Unavailable | Official website text provided | Sponsor pages are referenced on the site navigation. |
| Historical attendance | Not used as a confirmed figure here | Historical / prior-year evidence not provided in supplied text | No verified prior-year attendance number supplied | Attendance figure not publicly confirmed by the organizer. |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Physical security | Perimeter control, access management, screening, and monitoring | Demonstrate integrated protection and risk reduction | CCTV, access control, barriers, sensors, screening equipment |
| Government procurement | Frameworks, compliance, supplier qualification | Match supplier capabilities to public-sector requirements | Tender support, compliance documentation, approved supplier status |
| Counter-terror and resilience | Threat detection, incident readiness, emergency planning | Position solutions as resilience enablers | Risk assessments, command systems, drills, response tools |
| Border and transport security | Screening, freight security, passenger safety | Target operators and agencies managing transport networks | X-ray systems, analytics, detection, identification systems |
| Cyber-physical convergence | Single platform visibility across physical and digital risks | Engage CISOs and security architects | Identity, monitoring software, SOC tools, integration platforms |
| Critical infrastructure protection | High-assurance resilience and compliance | Target utilities, data centers, transport, and energy operators | Perimeter systems, hardened communications, incident response |
| Security consulting and specification | Advice, design input, and vendor comparison | Influence early-stage buying decisions | Consultative selling, technical workshops, case studies |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event is explicitly aimed at government, industry, academia, and end-user security communities. |
| Decision-maker availability | High | Security, procurement, facilities, and operations leaders are likely audience segments. |
| Data collection potential | High | Strong event framing for attendee segmentation, account mapping, and targeted outreach. |
| Apollo targeting potential | Very High | Clear industry, title, and department targeting paths across public and private sectors. |
| Geographic targeting potential | High | London-centric but with national and international buyer reach. |
| Best outreach approach | Very High | Account-based outreach, procurement-led messaging, and security operations use-case marketing. |
| Overall lead quality | Very High | Strong event for buyer intelligence, attendee list building, and deal-focused B2B prospecting. |
| Best use case | Lead generation and buyer profiling | Best suited to security, public sector, critical infrastructure, and technology suppliers seeking qualified contacts. |
| Limitations / risks | Medium | No public attendee count in supplied text and no confirmed current-year attendee list in the provided source text. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Government Administration; Defense & Space; Computer & Network Security; Security & Investigations; Logistics & Supply Chain; Facilities Services; Commercial Real Estate; Utilities; Transportation/Trucking/Railroad; Airlines/Aviation | Align search to highest-probability buyer sectors. |
| Departments | Procurement; Operations; Security; Facilities; IT; Cybersecurity; Commercial; Programs; Supply Chain | Capture both direct buyers and technical influencers. |
| Seniority | Manager; Director; VP; CXO; Head; Senior Manager | Prioritize decision-makers and budget holders. |
| Job titles | Chief Security Officer, CISO, Head of Security, Security Director, Procurement Director, Procurement Manager, Category Manager, Facilities Director, Estates Manager, Operations Director, Program Manager, Commercial Manager, Contracting Officer | Target the most commercially relevant attendees. |
| Geography | United Kingdom; Greater London; Europe; Middle East; EMEA | Reflect the event’s London base and international security audience. |
| Employee size | 201–500; 501–1,000; 1,001–5,000; 5,001–10,000; 10,000+ | Prioritize organizations with formal procurement and security budgets. |
| Keywords | security, surveillance, access control, perimeter, resilience, counter-terror, border security, critical infrastructure, command center, CCTV, screening, risk management | Improve relevance for event-aligned account discovery. |
| Company type | Government; Enterprise; Public Sector; Prime Contractor; Operator; Infrastructure Owner; Managed Services Provider | Differentiate true buyers from general vendors. |
| Revenue range | Use higher-revenue filters for enterprise and infrastructure targets; keep public-sector accounts separate where needed. | Focus on organizations with complex buying processes. |
Suggested Apollo Search Logic: (industry contains “Government Administration” OR “Defense & Space” OR “Computer & Network Security” OR “Facilities Services” OR “Transportation/Trucking/Railroad”) AND (title contains “Procurement” OR “Security” OR “Facilities” OR “Operations” OR “CISO” OR “Director” OR “Manager”) AND (geo contains “United Kingdom” OR “Greater London” OR “EMEA”) AND (keywords contain “access control” OR “perimeter” OR “surveillance” OR “critical infrastructure” OR “resilience”).
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| International Security Expo official website | Official organizer / event website | Event dates, venue positioning at Olympia London, event structure, zones, summit, demonstrations, and government/security relevance | High |
| Olympia London official website | Venue website | Venue identity and host location in London | High |
| Official site navigation references: Exhibitor List, Sponsors, Premier Partners, Advisory Council, Government Zone, Border Security Trail | Official event site structure | Confirmed that the event includes structured buyer-facing programming and exhibitor/sponsor content areas | High |
| Provided official website text excerpt | Primary source excerpt | “vital link between Government, industry, academia and the entire end-user community” and Olympia London placement | High |
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