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About this event

FILM & TAPE EXPO 2026 — Global Event Research & Buyer Targeting Brief

Event Snapshot (from official event site)

  • Event title: FILM & TAPE EXPO
  • Dates: October 27–29, 2026
  • Venue: Shenzhen World Convention and Exhibition Center (Baoan New Hall)
  • City & Country: Shenzhen, China
  • Organizer (as listed): RX Kuozhan (Shanghai) Co.,Ltd.
  • Industry positioning: Asia’s leading one-stop B2B exhibition for functional films, bonding, adhesives, and adhesive tapes (and related materials/equipment across the value chain).
  • Scale (site-provided estimates):
    • 180,000㎡ exhibition area (concurrent/expo scale estimate)
    • 3,600+ exhibitors & brands (concurrent/expo scale estimate)
    • 170,000+ professional visitors (estimated)
    • 5,000+ overseas visitors (estimated)
    • 100+ industry high-peak forums (concurrent/event programs)

1) Who attends (BUYERS / ATTENDEES)

FILM & TAPE EXPO is structured as a B2B sourcing and technology exchange platform across the film & adhesive ecosystem. Unlike consumer-facing exhibitions, the highest-value attendance is typically composed of professionals who either: (a) specify materials for production, (b) purchase adhesives/films/tape components, or (c) evaluate processing equipment and secondary processing capabilities for manufacturing lines.

Primary buyer/attendee groups we target

  • Upstream materials buyers
    • Procurement and technical buyers sourcing functional film, adhesive tapes, chemical raw materials, resins, silicones, fluorine-based materials.
  • Secondary processing / converting buyers
    • Decision-makers evaluating converting, coating, lamination, die-cutting (模切), and related processing solutions.
  • End-use application manufacturers
    • Professionals from industries that consume these materials for products: consumer electronics, automotive, new energy, semiconductors, printing/packaging, medical.
  • Technology & engineering roles
    • R&D, process engineering, product engineering, application engineering, and quality teams who test and approve material performance.
  • Commercial roles connected to purchasing
    • Business development, product management, and technical marketing leaders influencing vendor selection.
  • Conference-driven audience
    • Attendees coming specifically for forums (100+ sessions mentioned on the site), often higher concentration of technical leadership and category decision-makers.

What this means for our buyer list targeting

The event’s value is strongest when we segment buyers by (1) material category (film/tape/adhesive/chemicals) and (2) manufacturing intent (specification, procurement, or converting/processing evaluation). We prioritize job titles that typically “own” vendor evaluation, technical qualification, or purchasing decisions within those categories.

2) Where the show is happening + attendee geographic origin

Location: Shenzhen World Convention and Exhibition Center (Baoan New Hall), Shenzhen, China. The official event page also notes 5,000+ overseas visitors (estimated), indicating international attendance beyond China.

Geographic origin (reliable signals from the official page)

  • China-based concentration: High likelihood given the event is held in Shenzhen and positioned as a leading Asia B2B platform for local + regional industrial supply chains.
  • International participation: The official page explicitly estimates 5,000+ overseas visitors, supporting that buyers from outside China attend (often for sourcing, partnerships, and technology evaluation).

Practical targeting approach (recommended)

  • China + Greater Bay Area proximity: Shenzhen, Dongguan, Guangzhou, Hong Kong region supply-chain professionals frequently attend events where industrial converters and electronics/auto/energy ecosystems cluster.
  • Cross-Asia buyer reach: We recommend targeting buyer companies with manufacturing footprints or supply operations across Asia (without assuming specific country shares, since the official page only provides the overseas headcount estimate).
  • Global buyers: For international buyer acquisition, we focus on overseas buyer roles tied to global sourcing, regional procurement, and multinational production procurement.

3) Audience reach (Local / National / Global)

Based on the official website, FILM & TAPE EXPO shows a strong regional-to-global B2B reach. The site emphasizes “Asia’s leading” positioning and provides two quantitative signals that indicate breadth: 170,000+ professional visitors and 5,000+ overseas visitors (estimated).

  • Local / regional: Shenzhen-based and Guangdong/China manufacturing clusters strongly align with the exhibition theme (functional films/adhesives/equipment and end-use applications).
  • National (China): The scale (170,000+ professional visitors) supports that China-wide buyers and industrial stakeholders are present.
  • Global: The explicit 5,000+ overseas visitors indicates meaningful international attendance, making the event suitable for international outreach.

4) Sample buyer company names (BUYERS ONLY) + websites

Below are buyer-fit targets from the film/tape/adhesives supply ecosystem. These are companies we would typically segment and prioritize as buyer accounts depending on your specific product category (materials, adhesives, tapes, equipment, testing, or chemical additives).

Note: We list buyer roles rather than claiming these companies are “exhibitors” or “attending as a group.” The purpose is to provide a high-quality starting point for buyer outreach.

Priority Company Website Best Title to Target Why This is a Good Buyer Fit
1 3M 3m.com Materials Procurement Manager / Adhesives Category Buyer / Technical Sourcing Lead Global adhesives and tape portfolio; strong alignment with film/tape bonding and functional adhesive evaluation cycles.
2 Henkel henkel.com Global Purchasing Manager (Adhesives) / Key Account Supply Chain Lead / R&D-to-Procurement Liaison Broad adhesives + application engineering; buyers are typically involved in performance qualification, supply chain sourcing, and product development inputs.
3 Dow dow.com Procurement Manager (Chemicals) / Adhesives & Materials Category Buyer Materials/chemicals supplier relevance to functional films and adhesive formulations; strong fit for chemical raw materials and coating-related inputs.
4 DUPONT (DuPont) dupont.com Material Sourcing Manager / Specialty Materials Procurement / Technical Marketing Manager (Adhesives/Films) Specialty materials and performance surfaces; relevant to high-functionality film/tape/adhesive system requirements.
5 Covestro covestro.com Procurement Lead (Polymers) / Coatings & Adhesives Materials Buyer Polymer and materials expertise; relevant when a buyer requires resins/chemicals for adhesive and coating systems.
6 BASF basf.com Strategic Sourcing Manager (Chemicals) / Adhesives & Coatings Technical Buyer Chemicals supply chain integration; buyer roles align with chemical raw materials and formulation inputs.
7 LG Electronics lg.com Supplier Quality Manager / Procurement Manager (Electronics Materials) / Product Development Sourcing Consumer electronics end-use demand driver; adhesives/films are critical for devices and packaging layers.
8 Samsung Electronics samsung.com Material Procurement Manager / Supplier Quality & Technical Qualification Lead Semiconductor/electronics application relevance; buyer teams often evaluate functional films, adhesives, and bonding solutions.
9 Apple apple.com Procurement (Materials) / Supplier Sustainability & Quality Lead High standards for adhesive bonding, protective films, and multi-material assembly; strongly aligned with high-functionality materials requirements.
10 Continental (Automotive) continental.com Supplier Purchasing Manager / Materials Engineering Lead / Adhesives & Bonding Buyer Automotive end-use alignment (electronics, displays, assemblies) where tape/adhesive bonding performance is vital.
11 Valeo valeo.com Commodity Buyer (Materials) / Process Engineering Procurement / Supplier Quality Manager Automotive supplier with strong engineering and procurement processes; relevant for tapes/adhesives and functional films used in assemblies.
12 LG Chem lgchem.com Procurement Manager (Materials) / Battery & Electronics Materials Buyer / Strategic Sourcing New energy and electronics materials demand; alignment with high-performance adhesive/film chemistry inputs.
13 CATL catl.com Strategic Procurement / Material Category Buyer (Energy Materials) / Supplier Development Lead New energy supply chain; relevant when adhesive and functional film solutions contribute to battery-related layers or assembly.
14 Tesa tesa.com Adhesive Product Manager / Purchasing & Sourcing Lead / Technical Sourcing Direct adjacency to adhesive tapes and bonding systems; ideal when the client product improves performance, yield, or supply reliability.
15 Scotch/Filmmaking supply (3M tape ecosystem) 3m.com Packaging Adhesives Buyer / Converter Material Procurement / Technical Marketing (Adhesives) Relevant for printing/packaging and protective film use cases connected to tape & bonding operations.
16 EssilorLuxottica (optical assemblies) essilorluxottica.com Supplier Quality / Materials Engineering Buyer / Procurement Lead (Optical Assembly Materials) Though end-use differs, it still depends on precision adhesives/films for manufacturing and assembly quality.
17 Flextronics (Manufacturing/EMS) flex.com Materials Procurement Lead / Supplier Quality Engineering / Manufacturing Technology Buyer Electronics manufacturing relies on bonding, protective films, and tape-based assembly; buyer roles evaluate material performance and supplier reliability.
18 Jabil jabil.com Commodity Buyer (Materials) / Supplier Development / Manufacturing Materials Quality Electronics and new energy supply chains consume functional films and adhesives; procurement and quality teams are the right buyer targets.
19 Shenzhen-focused converter buyers (example target archetype) (To be finalized via client fit & database research) Director of Procurement (Materials) / Die-Cutting Process Engineering Manager / Coating Line Manager Converters/die-cutters/coaters are central to tape/film processing; these buyer roles often need processing inputs, tooling, and materials evaluation support.
20 Testing & qualification buyer archetype (example target) (To be finalized via client fit & database research) Quality Assurance Director / Materials Test Engineering Manager / Lab Operations Lead If your product involves testing, inspection, measurement, or qualification support, testing/quality organizations can be high-intent buyers during high-functionality materials cycles.

Top 5 buyer-fit priorities to start with (send first): 3M, Henkel, Dow, BASF, tesa. These map strongly to the event’s core themes: functional films, bonding, adhesives, and adhesive tape systems (materials + technical evaluation + sourcing).

5) Job profiles, industries & event type

Event type (how it functions)

  • Industry trade exhibition (B2B) centered on functional films, adhesive tapes, bonding/adhesives, chemical raw materials, and film/tape processing equipment.
  • Technology + business matchmaking environment supported by dedicated buyer programs and concurrent forums (100+ sessions mentioned).

Best job profiles to target (buyer decision & influence roles)

  • Procurement & sourcing roles
    • Strategic Sourcing Manager (Chemicals / Adhesives / Polymers)
    • Commodity Buyer (Materials)
    • Category Manager, Adhesives/Tapes/Films
    • Supplier Development & Qualification Lead
  • Technical decision roles
    • Materials Engineering Manager
    • Process Engineering Manager (Coating/Lamination/Die-cut)
    • Product Development / Application Engineering Manager
    • Supplier Quality Manager (SQE)
    • R&D Lead (Functional Materials)
  • Commercial + program ownership
    • Business Development Manager (Materials/Solutions)
    • Key Account Manager (Industrial Materials)
    • Product Marketing Manager (Adhesives/Films)
  • Operations linked to lines and throughput
    • Manufacturing Technology Director
    • Operations Procurement Lead
    • Plant Manager (where materials directly impact yield/cost)

Industries the event explicitly serves

The official page states that the exhibition covers applications across:

  • Consumer electronics
  • Automotive
  • New energy
  • Semiconductors
  • Printing and packaging
  • Medical

6) Estimated attendance (expected total footfall)

The official site provides quantified scale estimates for the exhibition environment:

  • Professional visitors: 170,000+ (estimated)
  • Overseas visitors: 5,000+ (estimated)
  • Exhibition area: 180,000㎡ (estimated concurrent/expo scale)
  • Exhibitors & brands: 3,600+ (estimated concurrent/expo scale)
  • Forums: 100+ high-peak forums (mentioned)

How we interpret “buyer density” for targeting:
High footfall is expected, but buyer concentration varies by hall/zone and by whether someone attends for technical qualification or for sourcing. Our list should filter by buyer roles (procurement, materials engineering, supplier quality, product/application engineering) rather than generic attendee labels.

7) Key focus areas & buyer engagement

The official page positions the event around one-stop B2B solutions for functional films and adhesives across the supply chain. It also highlights zones and themed areas. We translate these into buyer engagement themes we recommend for outreach.

Core exhibitor/buyer themes (derived from official scope + highlights)

  • Functional films & adhesive tapes for high-performance applications
  • Adhesives & chemical raw materials (including resins, silicones, fluorine-based materials)
  • Film tape processing equipment & auxiliary equipment (plus accessories)
  • Secondary processing needs (coating, lamination, die-cutting, etc., aligned with the event’s converting relevance)

Themed zones mentioned on the official page

  • New Energy Materials and Equipment Zone
  • International Pavilion
  • Highly-Functional Material Zone
  • ESG Materials Zone

Buyer engagement angles we recommend

  • Performance & qualification outcomes: “Improve bonding reliability, adhesion strength, temperature resistance, moisture resistance, or process stability.”
  • Yield & manufacturing efficiency: “Reduce defects, optimize coating/lamination parameters, improve die-cut outcomes, shorten qualification cycles.”
  • ESG alignment: “Lower environmental impact, compliance readiness, and sustainable materials/processing approaches (aligned with ESG Materials Zone).”
  • Application-first messaging: Tailor to consumer electronics / automotive / new energy / semiconductors / printing-packaging / medical use cases.

8) Client-product fit: review required + best buyer suggestions based on your requirements

We can narrow this down to the best buyer profiles for your client only after we review your client’s product category and positioning. Please share:

  • Your client website URL
  • Product category (materials, adhesives/tapes, chemical raw materials, processing equipment, testing/inspection, auxiliary consumables, etc.)
  • Target applications (e.g., consumer electronics, automotive, new energy/battery, semiconductors, printing/packaging, medical)
  • Target buyer type (end-use manufacturers vs converters vs materials formulators vs equipment users)
  • Geography preference (China only, APAC, or global)

How we will “map” your client product to event buyer segments

We will align your product to the event’s official scope and themed zones to decide which buyer titles and industries are highest-intent. For example:

  • If your client sells functional films/adhesives/tapes: prioritize category procurement, application engineering, and supplier quality roles at electronics/auto/new energy/medical manufacturers and converter companies.
  • If your client sells chemical raw materials/resins/silicones/fluorine-based inputs: prioritize strategic sourcing, chemical procurement, and formulations/technical purchasing roles at adhesives/materials manufacturers and ecosystem partners.
  • If your client sells processing equipment (coating/lamination/die-cut systems or auxiliary line components): prioritize process engineering managers, manufacturing technology directors, and line investment procurement at converters and electronics packaging/film processing plants.
  • If your client sells ESG/compliance-ready material solutions: prioritize sustainability leads, materials qualification teams, and ESG program owners in procurement + quality organizations.

What we need from you to finalize the “best buyers” list

Please provide the client website. After we review it, we will return: (a) the best buyer industry subset aligned to your offering, (b) the best job titles to target, (c) a prioritized buyer company list (15–20+ starter companies, buyer-only), (d) outreach positioning that matches FILM & TAPE EXPO’s buyer intent.

9) Industry suggestions (aligned to your required industry taxonomy)

The official page indicates the event’s primary industries span functional materials, adhesives/chemicals, and end-use applications in consumer electronics, automotive, new energy, semiconductors, printing/packaging, and medical. Below are the industry categories we recommend using the taxonomy you provided (Apollo-style industry list).

Primary industries to use (highest relevance)

  • Plastics
  • Chemicals
  • Packaging & Containers
  • Paper & Forest Products (if paper/label/packaging film layers are relevant to your offering)
  • Electrical/Electronic Manufacturing
  • Semiconductors
  • Medical Devices (if medical applications are in scope)
  • Automotive
  • Industrial Automation (if your product touches production lines/automation/equipment)
  • Mechanical or Industrial Engineering (equipment, processing lines, engineering purchasing)
  • Renewables & Environment (especially if ESG materials, sustainability, or new energy applications are central)
  • Events Services (only if your outreach includes sponsorship/partnering offerings; otherwise skip)

Secondary industries to use (depending on your client product)

  • Research (if your solution is R&D support, labs, qualification systems, materials analysis)
  • Marketing & Advertising (only for brand/product marketing teams; usually not the primary buyer role for sourcing)
  • Outsourcing/Offshoring (if converters/contract manufacturing are key targets)
  • Logistics & Supply Chain (if your product includes supply-chain enablement for materials distribution)
  • Utilities (rare, but sometimes relevant for industrial sustainability programs)

Recommended next step (so we can deliver your “best buyer list”)

Please send us the client website (and a short product description). After that, we will produce a highly targeted buyer list for FILM & TAPE EXPO 2026 with: (1) buyer company priorities, (2) the exact best job titles, (3) matching industries from your taxonomy, and (4) a buyer-fit justification per company.

Data sheet

FILM & TAPE EXPO – Event Attendee & Buyer Profile Analysis
Event Date: October 27–29, 2026
Location: Shenzhen World Exhibition & Convention Center, Shenzhen, China
Event Status: Upcoming
Research Date: July 1, 2026
Event Overview
Event Name FILM & TAPE EXPO
Event Date October 27–29, 2026
Event Status Upcoming
Venue Shenzhen World Exhibition & Convention Center (Baoan New Hall)
City Shenzhen
State / Region Guangdong
Country China
Organizer RX Kuozhan (Shanghai) Co., Ltd.
Official Event Website film-expo.com/en-gb.html
Event Type Annual B2B trade exhibition
Primary Category Industrial Engineering
Secondary Applicable Categories Packing & Packaging; Electric & Electronics; Auto & Automotive; Medical & Pharma; IT & Technology; Power & Energy
Audience Reach Global B2B sourcing and supply chain audience with strong Asia-Pacific concentration
Estimated Attendance / Expected Footfall 170,000+ professional visitors (estimated by organizer for the concurrent exhibition scale)
Attendance Data Reliability Estimated; organizer-published projected scale for the concurrent exhibition platform
Main Purpose of Event To connect upstream and downstream companies across the functional film, adhesive tape, chemical raw materials, processing equipment, and application value chain for sourcing, business development, and technical exchange
About the Event

FILM & TAPE EXPO is an annual B2B trade exhibition in Shenzhen focused on functional films, adhesive tapes, chemical raw materials, secondary processing equipment, and related materials such as adhesives, resins, silicone- and fluorine-based inputs, coating materials, and processing tools. The official site positions the event as a one-stop platform for the film and tape industry value chain, bringing together raw material suppliers, equipment makers, converters, and end-use application providers.

The event matters because it sits at the intersection of advanced manufacturing, materials innovation, and industrial procurement. Its exhibitor and visitor mix is highly relevant to buyers in consumer electronics, automotive, new energy, semiconductors, printing and packaging, medical, and related sectors that source functional materials, converting equipment, and application-specific solutions. The show also supports business matchmaking and technical education through themed zones and conference sessions.

1. Who Attends: Buyers / Attendees
Buyer / Attendee Segment Typical Organizations Buying Role or Influence Relevance to Exhibitors / Suppliers
Procurement and sourcing teams Manufacturers, converters, OEMs, packaging companies, electronics firms Evaluate materials, negotiate pricing, shortlist suppliers Directly relevant for films, tapes, adhesives, and processing equipment suppliers
Product and materials engineering R&D teams, product development groups, application labs Specify performance requirements and validate new materials Important for technical selling and application-led qualification
Operations and manufacturing leaders Plants, converters, contract manufacturers, industrial processors Approve process improvements and capacity-related investments Relevant for processing equipment, tooling, automation, and yield improvement offers
Quality and compliance teams Electronics, automotive, packaging, medical and industrial suppliers Confirm material performance, certifications, and regulatory fit Strong fit for compliant materials, testing, and traceability solutions
Business development and partnerships teams Distributors, converters, integrators, brand owners Explore channel partnerships and new market opportunities Useful for partnership-led growth and territory expansion
Distributor / importer / wholesaler teams Materials distributors, trading companies, importers, agents Source products for resale and regional coverage High relevance for suppliers seeking channel partners and resellers
End-use application buyers Consumer electronics, EV/battery, solar, packaging, medical device manufacturers Select fit-for-purpose materials and supply-chain partners Key audience for solution selling and new product launches
2. Event Location and Attendee Geographic Origin
Geographic Area Likely Attendee Origin Buyer Concentration Notes
Shenzhen host city Local manufacturers, electronics firms, converters, trading companies High Shenzhen is a major manufacturing and electronics hub with strong supply-chain activity
Guangdong province OEMs, processors, packaging companies, industrial buyers High Strong regional concentration due to electronics, automotive, and materials manufacturing base
Greater Bay Area and nearby hubs Dongguan, Guangzhou, Foshan, Huizhou, Zhongshan, Hong Kong, Macau High Cross-city procurement and distributor traffic is likely
National China Buyers from major industrial provinces and coastal manufacturing regions High Relevant for domestic sourcing, manufacturing expansion, and distributor appointments
International Asia-Pacific Buyers from Japan, Korea, Southeast Asia, Taiwan, and India Medium to High Official site references overseas visitors and international pavilions
Global sourcing markets Multinational buyers, suppliers, and channel partners Medium Best fit for companies sourcing from Asia or building regional supply chains
3. Audience Reach
Reach Level Assessment Explanation
Global Primary classification The official site cites overseas visitors, international pavilions, and a cross-border supply-chain focus, indicating global sourcing and buyer reach.
4. Sample Buyer Companies and Websites
Buyer Company / Organization Buyer Type Why It Is Relevant Website Best Job Titles to Target Evidence Level
BYD Company Limited Automotive / EV OEM Large buyer of functional films, tapes, insulation materials, and process-related consumables byd.com Procurement Manager, Materials Engineer, Supplier Quality Manager Strong Market Fit, Attendance Not Confirmed
Huawei Technologies Co., Ltd. Electronics / ICT OEM High-volume requirements for materials used in devices, displays, packaging, and manufacturing huawei.com Category Manager, Procurement Director, Packaging Engineer Strong Market Fit, Attendance Not Confirmed
Tencent Holdings Limited Technology / consumer device ecosystem Potential buyer through electronics packaging, device supply chain, and technology partnerships tencent.com Procurement Lead, Packaging Buyer, Operations Director Strong Market Fit, Attendance Not Confirmed
DJI Consumer electronics / industrial hardware Uses specialty films, tapes, adhesives, and precision assembly materials dji.com Materials Procurement, Product Engineering, Supply Chain Manager Strong Market Fit, Attendance Not Confirmed
CATL (Contemporary Amperex Technology Co., Ltd.) Battery / new energy manufacturer Strong demand for battery-related films, tapes, insulation, barrier, and packaging materials catl.com Strategic Sourcing Manager, Materials Director, Production Engineer Strong Market Fit, Attendance Not Confirmed
LG Energy Solution Battery / energy storage Relevant for high-performance adhesive, insulation, and functional film applications lgensol.com Procurement Manager, Materials Engineer, Quality Manager Strong Market Fit, Attendance Not Confirmed
Foxconn Technology Group Electronics manufacturing services Large-scale electronics assembly consumes tapes, films, labels, and process materials foxconn.com Procurement Director, Materials Buyer, Manufacturing Operations Manager Strong Market Fit, Attendance Not Confirmed
OPPO Consumer electronics OEM Devices and packaging require specialty films, tapes, and display-related materials oppo.com Category Manager, Packaging Buyer, Product Development Lead Strong Market Fit, Attendance Not Confirmed
TCL Technology Displays / consumer electronics Displays and consumer devices use films, adhesives, and surface materials tcl.com Procurement Manager, Display Materials Engineer, Supplier Development Strong Market Fit, Attendance Not Confirmed
Gree Electric Appliances Home appliances manufacturer Needs tapes, films, insulation, labels, and packaging solutions gree.com Procurement Director, Materials Buyer, Production Manager Strong Market Fit, Attendance Not Confirmed
SF Holding Co., Ltd. Logistics / supply chain Packaging, labeling, and industrial supply chain solutions are relevant to logistics operations sf-express.com Packaging Procurement, Operations Director, Supply Chain Manager Strong Market Fit, Attendance Not Confirmed
Wanhua Chemical Group Chemicals / materials producer Relevant as a supplier ecosystem participant and potential buyer of process materials, coatings, and films whchem.com Strategic Sourcing, R&D Manager, Business Development Director Strong Market Fit, Attendance Not Confirmed
Lenovo Computer / electronics OEM Uses packaging, labeling, functional films, and assembly materials at scale lenovo.com Procurement Manager, Packaging Engineer, Supply Chain Director Strong Market Fit, Attendance Not Confirmed
5. Job Profiles, Industries and Event Type
Priority Job Title / Function Department Seniority Level Why This Role Matters
1 Chief Procurement Officer / VP Procurement Procurement Executive Own supplier strategy, spend approvals, and sourcing standards
2 Director / Manager of Procurement Procurement Director / Manager Evaluates suppliers and negotiates contracts for materials and equipment
3 Strategic Sourcing Manager Sourcing Manager Targets cost reduction and supplier diversification
4 Supply Chain Director / Manager Supply Chain Director / Manager Manages supplier continuity, inventory, and inbound materials flow
5 Materials Engineer / R&D Manager R&D / Engineering Manager / Senior IC Specifies film, tape, adhesive, and coating performance requirements
6 Operations Director / Plant Manager Operations / Manufacturing Director Influences productivity, equipment selection, and production reliability
7 Supplier Quality Manager Quality / Supplier Quality Manager Validates supplier quality systems and conformance
8 Business Development Director / Partnerships Director Commercial Director Builds distribution, OEM, and channel partnerships
9 Category Manager / Buying Manager Merchandising / Procurement Manager Important for distributor and OEM sourcing decisions
Priority Apollo Industry Why It Fits the Event Best Buyer Use Case
1 Mechanical or Industrial Engineering Core fit for processing equipment, converting machinery, and production engineering Equipment suppliers, automation, tooling, and process optimization
2 Chemicals Adhesives, resins, coatings, and raw materials are central to the show Chemical suppliers, formulation partners, and raw material sourcing
3 Packaging & Containers Packaging films, labels, barrier materials, and converting applications are highly relevant Packaging buyers, converters, and label material procurement
4 Electrical/Electronic Manufacturing Electronics assembly and display applications are key end-use markets OEM procurement, materials qualification, and device packaging
5 Automotive Automotive and EV applications are explicitly referenced by the organizer Tier suppliers, OEM materials teams, and EV supply-chain buyers
6 Consumer Electronics Major application area for functional films, tapes, and assembly consumables Device makers, EMS firms, and component suppliers
7 Semiconductors High-value materials and process control demand is relevant to semiconductor packaging and assembly Advanced materials, clean manufacturing, and technical qualification
8 Medical Devices Medical-sector applications are cited by the organizer Medical-grade films, tapes, sterile packaging, and compliance-led sourcing
9 Retail Relevant for retail packaging, labels, and supply chain sourcing teams Packaging procurement and private-label buyers
10 Import & Export Distributors, trading firms, and cross-border material buyers are strong attendees Channel development and international sourcing partnerships
11 Logistics & Supply Chain Supply chain visibility and material flow are central to the event Distribution, warehousing, and sourcing operations
12 Government Administration Useful where public procurement, standards, and industrial policy intersect Public sector sourcing, standards, and industrial development
6. Estimated Attendance
Metric Figure Status Source / Basis Notes
Estimated total footfall 170,000+ professional visitors Estimated Organizer-published scale for the concurrent exhibition platform The website notes this is the total estimated scale of the concurrent exhibitions
Exhibitor count 3,600+ exhibitors and brands Estimated Organizer-published scale for the concurrent exhibition platform Not limited to one show only; includes concurrent platform scale
Buyer count Not publicly separated Not publicly confirmed Official site mentions professional visitors and invited buyer programs, but not a separate buyer total Attendance figure not publicly confirmed by the organizer.
Speaker count 100+ industry forums Estimated Organizer-published statement Forum/session count is stated, not the number of speakers
Sponsor count Not publicly confirmed Not publicly confirmed No official sponsor total located in the provided source text Not used for scale planning
7. Key Focus Areas and Buyer Engagement
Focus Area Typical Buyer Need Buyer Engagement Opportunity Relevant Supplier Offering
Functional films Performance, durability, barrier, optical, and surface properties Technical demos, material samples, application validation Specialty film materials and custom converting services
Adhesive tapes Bonding, insulation, masking, protection, assembly support Use-case selling into electronics, automotive, and packaging Industrial tapes, thermal tapes, EMI shielding tapes
Adhesives and resins Chemical performance, compatibility, and process stability R&D led meetings with formulation and procurement teams Formulated adhesives, resins, and specialty chemicals
Processing equipment Throughput, quality, precision, and line efficiency Factory ROI discussions, live machine demonstrations Coating, slitting, lamination, converting, inspection equipment
New energy applications Battery, EV, solar, insulation, and lightweight materials Targeted buyer meetings with new energy supply-chain teams Battery films, protective tapes, thermal management materials
Packaging and labeling Printability, adhesion, durability, and cost efficiency Category manager outreach and distributor programs Packaging films, label materials, printable adhesives
Medical applications Compliance, safety, sterilization, traceability Compliance-focused product qualification meetings Medical-grade films, tapes, and sterile packaging materials
Lead Quality Assessment
Factor Assessment Explanation
Buyer relevance Very High The show is built around industrial materials, converters, and application buyers with direct sourcing needs.
Decision-maker availability High Procurement, sourcing, engineering, and operations leaders are the most likely attendees.
Data collection potential High Strong event platform, exhibitor directory, visitor programs, and business matchmaking improve lead discovery.
Apollo targeting potential Very High Multiple targetable industries, departments, and seniority tiers align well with Apollo filters.
Geographic targeting potential High Strong regional concentration in Guangdong plus broad domestic and Asia-Pacific reach.
Best outreach approach Very High Pre-show outreach to procurement and engineering teams, followed by onsite qualification and post-show follow-up.
Overall lead quality Very High Excellent fit for attendee list building, supplier targeting, and B2B prospecting in industrial materials ecosystems.
Best use case Lead generation and account-based selling Well suited for building targeted lists of buyers, distributors, converters, and OEM procurement teams.
Limitations / risks Medium Public current-year attendee lists are not fully disclosed; some attendance metrics are organizer estimates tied to the concurrent platform.
Apollo.io Targeting Recommendation
Filter Type Recommended Filters Purpose
Apollo industries Mechanical or Industrial Engineering; Chemicals; Packaging & Containers; Electrical/Electronic Manufacturing; Automotive; Consumer Electronics; Semiconductors; Medical Devices; Logistics & Supply Chain; Import & Export; Retail Capture the main buyer ecosystem around functional films, tapes, adhesives, and processing equipment
Departments Procurement; Supply Chain; Operations; Manufacturing; R&D; Engineering; Quality; Business Development; Product Find decision-makers and technical evaluators
Seniority Manager; Director; VP; CXO; Head; Owner for smaller distributors/converters Prioritize people with purchase authority and vendor evaluation influence
Job titles Procurement Manager; Strategic Sourcing Manager; Materials Engineer; Packaging Engineer; Supply Chain Director; Operations Director; Product Development Manager; Supplier Quality Manager; Category Manager; Business Development Director Target likely buyers and influencers for event-based outreach
Geography China; Guangdong; Greater Bay Area; East China; Southeast Asia; Japan; South Korea; Taiwan; India Match the event’s strongest feeder markets and export-oriented buyer base
Employee size 51–200; 201–500; 501–1,000; 1,001–5,000; 5,000+ Covers distributors, converters, mid-market manufacturers, and large OEMs
Keywords functional film, adhesive tape, coating, lamination, converting, raw materials, resins, silicone, fluorine, packaging film, battery materials, display materials, EMI shielding, die-cutting Increase relevance when filtering companies and contacts
Company type Manufacturer; OEM; Converter; Distributor; Importer; Wholesaler; Trading Company; EMS provider; Packaging company Focus on firms with actual buying or channel decisions

Suggested Apollo Search Logic: (functional film OR adhesive tape OR coatings OR converting OR lamination OR "materials procurement") AND (procurement OR sourcing OR supply chain OR R&D OR engineering OR operations) AND (automotive OR electronics OR packaging OR battery OR semiconductor OR medical device OR distributor).

Client Fit Review Required

Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.

Sources & Verification Notes
Source Type What It Verified Reliability
FILM & TAPE EXPO official website Official organizer website Event name, dates, venue, organizer, scope of exhibits, exhibition scale, visitor profile, concurrent events, and contact details Very High
Official website content provided by user Primary source excerpt Confirmed scale figures, focus industries, themed zones, and buyer-program references Very High
FILM & TAPE EXPO meta description and homepage content Official event page content Purpose as a B2B exhibition and application areas across electronics, automotive, new energy, packaging, and medical sectors Very High

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