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About this event

Dublin Wellness Expo (Dublin MBE)

The Dublin Wellness Expo (Dublin MBE) is a wellness-focused event designed for people seeking better physical, emotional, and spiritual wellbeing. It combines an exhibitor hall with a rich programme of free talks and workshops, creating a practical, community-based experience where attendees can explore products, services, and lifestyle approaches across the wider mind-body-spirit ecosystem.

Dates & Venue

  • Dates: 2nd, 3rd & 4th October 2026
  • Venue: Hall 4, RDS (Royal Dublin Society)
  • City & Country: Dublin, Ireland
  • Daily Hours:
    • Friday: 4:00 pm to 8:00 pm
    • Saturday: 10:00 am to 7:00 pm
    • Sunday: 10:00 am to 7:00 pm

What the Expo Offers

The expo features over 80 exhibitors dedicated to activities, products, and lifestyles that support improved wellness outcomes. In addition to the exhibitor hall experience, attendees can participate in over 120 free talks and workshops delivered by a wide variety of presenters.

The talk and workshop programme is described as diverse in topics and presenters, while maintaining an overall focus on helping attendees build a healthier and happier version of themselves through mind-body-spirit education, inspiration, and practical engagement.

Exhibitor Experience

With a dedicated exhibitor hall (Hall 4), the Dublin Wellness Expo is structured to allow visitors to learn directly from brands, practitioners, and service providers offering wellness solutions. Attendees can browse offerings, gather information, and engage with exhibitors in-person as part of the broader expo environment.

Talks & Workshops

Alongside the exhibitor area, attendees can join over 120 free talks and workshops. These sessions are positioned as both educational and entertaining, with an underlying theme of inspiring wellness-led lifestyle choices. The programme spans areas such as Yoga & Meditation, reflecting the event’s mind-body emphasis.

Overall Audience Appeal

The Dublin Wellness Expo is built for people who are actively looking for wellness support and guidance—whether they are exploring new practices, researching products and services, or simply seeking inspiration and community around wellbeing. The format (exhibitors + free education sessions) makes it accessible for casual discovery while also offering depth for attendees who want to learn and take action.

Free admission is highlighted as an important part of the event’s accessibility, encouraging broad participation across the weekend.

Data sheet

Dublin Wellness Expo (Dublin MBE) – Event Attendee & Buyer Profile Analysis
Event Date: 2–4 October 2026
Location: RDS (Royal Dublin Society), Dublin 4, County Dublin, Ireland
Event Status: Upcoming
Research Date: 6 July 2026
Event Overview
Event Name Dublin Wellness Expo (Dublin MBE)
Event Date 2–4 October 2026
Event Status Upcoming
Venue Hall 4, RDS (Royal Dublin Society)
City Dublin
State / Region County Dublin
Country Ireland
Organizer MBE Events / Mind Body Experience Events
Official Event Website dublinmindbodyexperience.ie
Event Type Consumer wellness exhibition with talks, workshops, and exhibitor hall
Primary Category Wellness, Health & Fitness
Secondary Applicable Categories Business Services; Education & Training; Medical & Pharma
Audience Reach Primarily regional with national and limited international reach
Estimated Attendance / Expected Footfall Attendance figure not publicly confirmed by the organizer.
Attendance Data Reliability High for dates, venue, and program format; low for attendance count because no public figure was confirmed in the official material reviewed.
Main Purpose of Event To connect visitors with wellness exhibitors, talks, workshops, and holistic lifestyle education focused on physical, emotional, and spiritual wellbeing.
About the Event

Dublin Wellness Expo (Dublin MBE) is a wellness-focused event hosted at the RDS in Dublin 4 and positioned around holistic, mind-body-spirit, and lifestyle improvement themes. The official website describes a free-admission event with an exhibitor hall, more than 80 exhibitors, and over 120 free talks and workshops, making it a content-rich environment for discovery and engagement.

The event is relevant to brands, practitioners, educators, and suppliers serving the wellness ecosystem. For B2B teams, it offers access to a concentrated audience interested in health and wellbeing products, services, classes, retreats, therapies, and complementary lifestyle solutions. It is also useful for lead generation across wellness retail, practitioner partnerships, education, distribution, and community-based consumer engagement.

1. Who Attends: Buyers / Attendees
Buyer / Attendee Segment Typical Organizations Buying Role or Influence Relevance to Exhibitors / Suppliers
Wellness consumers Individuals, families, community members End-user purchasing and product trial Primary audience for wellness products, services, classes, and experiences
Holistic practitioners Therapists, coaches, healers, instructors Influencers, resellers, referral partners Potential buyers of training, tools, books, consumables, and service packages
Wellness studio owners Yoga studios, meditation centers, wellness clinics Owner-operator, procurement, partnership decision-maker Relevant for supplies, memberships, equipment, software, and programs
Retail buyers Health food shops, specialty retailers, pharmacies Category selection and product sourcing Useful for brands selling supplements, wellness goods, and consumer health products
Distributors / wholesalers Wellness distributors, importers, wholesale suppliers Channel procurement and line expansion High-value audience for brands seeking regional and national distribution
Program and course buyers Training providers, associations, educators Curriculum, workshop, and content acquisition Relevant for workshop hosts, content licensors, and certification providers
Event sponsors / brand partners Consumer wellness brands, local service firms Marketing and partnership budget holders Interested in visibility, sampling, lead capture, and community trust
Media / content creators Wellness publications, bloggers, podcasters Awareness and amplification Useful for reach, referrals, and post-event promotion
2. Event Location and Attendee Geographic Origin
Geographic Area Likely Attendee Origin Buyer Concentration Notes
Host city: Dublin Very high local attendance High Primary catchment for consumers, practitioners, and local wellness businesses
County Dublin / Greater Dublin Area High commuter and metro-area attendance High Strong concentration of service businesses, studios, clinics, and retailers
Nearby business hubs Cork, Galway, Limerick, Belfast, regional Irish cities Medium Likely travel from other Irish cities for exhibitors, speakers, and committed attendees
National reach Irish attendees from across the country Medium to high Likely given the event’s wellness niche and weekend schedule
International reach Limited visitors from the UK and nearby European markets Low to medium Possible but not explicitly confirmed in official material reviewed
3. Audience Reach
Reach Level Assessment Explanation
Primary: Regional Regional event with national pull The Dublin location and wellness format make it a strong draw for the greater Dublin area and surrounding Irish regions, with additional national visitors likely.
4. Sample Buyer Companies and Websites
Buyer Company / Organization Buyer Type Why It Is Relevant Website Best Job Titles to Target Evidence Level
MBE Events Organizer / event operator Official organizer and core commercial stakeholder for the expo series dublinmindbodyexperience.ie Event Director, Sponsorship Manager, Partnerships Manager Confirmed Speaker Organization
Royal Dublin Society (RDS) Venue operator Venue stakeholder and events infrastructure provider rds.ie Venue Sales Manager, Event Operations Manager Strong Market Fit, Attendance Not Confirmed
Health Stores Ireland Retail association / buyer network Represents wellness retail buyers who source natural health and lifestyle products healthstores.ie Buying Director, Category Manager, Store Owner Strong Market Fit, Attendance Not Confirmed
Holland & Barrett Retail buyer Natural health retailer aligned to supplement and wellness product sourcing hollandandbarrett.ie Buying Manager, Category Manager, Merchandising Director Strong Market Fit, Attendance Not Confirmed
Pharmacy Chain / Independent Pharmacy Groups Health retail buyer Potential buyers for OTC wellness, supplements, and lifestyle health products pharmacy.ie Retail Buyer, Category Manager, Head of Trading Strong Market Fit, Attendance Not Confirmed
Yoga Dublin Studio operator Typical attendee and potential buyer of classes, training, mats, and wellness services yogadublin.com Studio Owner, Operations Director, Program Manager Strong Market Fit, Attendance Not Confirmed
The Samaritans Ireland Nonprofit / wellbeing stakeholder Wellbeing and mental health-aligned organization with possible partnership interest samaritans.org/ireland Partnerships Manager, Program Director, Community Engagement Lead Strong Market Fit, Attendance Not Confirmed
Nuffield Health Health club / wellness operator Relevant for wellness programming, memberships, recovery services, and consumer health nuffieldhealth.com Operations Director, Partnerships Director, Procurement Manager Strong Market Fit, Attendance Not Confirmed
Herbalife Nutrition Wellness brand / distributor network Natural fit for supplement, nutrition, and community-selling audiences herbalife.com Business Development Director, Field Marketing Manager, Distributor Support Lead Strong Market Fit, Attendance Not Confirmed
The Organic Centre Education / sustainability organization Aligned to natural living, education, and wellness community programming theorganiccentre.ie Education Manager, Partnerships Lead, Community Outreach Coordinator Strong Market Fit, Attendance Not Confirmed
Sage Clinic / Holistic Health Clinic Group Clinic operator Likely buyer for services, equipment, and practitioner networking sageclinic.ie Clinic Director, Operations Manager, Procurement Lead Strong Market Fit, Attendance Not Confirmed
Bio-Kult Consumer health brand Potential sponsor/exhibitor archetype for probiotics and gut-health products bio-kult.com Brand Manager, Trade Marketing Manager, Sales Director Strong Market Fit, Attendance Not Confirmed
5. Job Profiles, Industries and Event Type
Priority Job Title / Function Department Seniority Level Why This Role Matters
1 Owner / Founder / Managing Director Executive Owner Often decides on purchases, partnerships, and event participation directly.
2 Procurement Manager / Buyer Procurement / Purchasing Manager Sources products, equipment, and services for wellness retail and service businesses.
3 Category Manager / Merchandising Manager Merchandising / Commercial Manager / Director Controls product assortment, retail placement, and vendor selection.
4 Partnerships Director / Business Development Manager Partnerships / BD Manager / Director Evaluates sponsorships, co-marketing, affiliate, and referral opportunities.
5 Operations Director / Studio Manager Operations Director / Manager Buys tools, services, and systems needed to run wellness venues and services.
6 Marketing Manager / Brand Manager Marketing Manager Supports exhibitor acquisition, audience development, and consumer growth.
7 Program Manager / Events Manager Programs / Events Manager Coordinates speakers, workshops, education, and community activations.
8 Wellbeing Lead / HR Manager HR / People / Wellness Manager / Director Purchases employee wellness programs, workshops, and health benefits.
Priority Apollo Industry Why It Fits the Event Best Buyer Use Case
1Health, Wellness & FitnessCore industry match for the expo’s wellness positioning.Consumer wellness brands, studios, practitioners, and service providers.
2Hospital & Health CareRelevant where the event overlaps with wellbeing, prevention, and lifestyle health.Clinics, integrative health providers, wellness programs.
3RetailRetail buyers often source wellness products and gifts.Health stores, specialty retail, gift and lifestyle products.
4Food & BeveragesNutrition, supplements, and functional food brands are natural fits.Healthy food, drink, and supplement buyers.
5Consumer GoodsMany exhibitors sell consumer wellness goods and lifestyle products.Product sourcing, retail distribution, gifting.
6Import & ExportUseful for distributors and importers sourcing international wellness brands.Channel sales and cross-border product sourcing.
7Events ServicesSponsors, partners, and exhibitors may be event-service buyers.Exhibitions, workshops, experiences, activations.
8Education ManagementThe event includes talks and workshops, creating education-led engagement.Training providers, course sellers, certification bodies.
9Alternative MedicineStrong overlap with holistic and mind-body-spirit themes.Practitioners, therapies, treatments, holistic services.
10Professional Training & CoachingMany attendees may seek coaching, classes, and professional development.Coaches, mentors, trainers, and course creators.
6. Estimated Attendance
Metric Figure Status Source / Basis Notes
Estimated total footfall Not publicly confirmed Confirmed unavailable Official event website reviewed Use only as a prospecting event; do not treat as verified attendance data.
Exhibitor count 80+ Confirmed Official event website Official site states “over 80 Exhibitors.”
Talks / workshops 120+ Confirmed Official event website Strong content-led event, useful for audience engagement.
Speaker count Not publicly confirmed Not confirmed Official event website reviewed The site confirms talks and workshops, but not a speaker total.
Sponsor count Not publicly confirmed Not confirmed Official website / sponsor area Sponsors are mentioned, but no count was publicly provided in the reviewed content.
Historical attendance Not publicly confirmed Unavailable No verified organizer-published figure located Attendance figure not publicly confirmed by the organizer.
7. Key Focus Areas and Buyer Engagement
Focus Area Typical Buyer Need Buyer Engagement Opportunity Relevant Supplier Offering
Wellness productsRetail-ready consumer goodsSampling, demos, and product educationSupplements, oils, natural health products, accessories
Workshops & educationCurated learning and inspirationLead capture via talks, classes, and sign-up offersCourses, coaching, certifications, educational content
Holistic therapiesTreatment discovery and practitioner selectionConsultation bookings and referralsTherapy services, tools, booking systems
Distribution and retailNew brands and product linesChannel development and wholesale conversationsWholesale pricing, reseller support, territory rights
Community partnershipsLocal visibility and trustPartnerships with studios, charities, and local groupsCo-branded programs, sponsorship, referral partnerships
Digital transformationBetter bookings, CRM, and audience nurtureCapture leads for post-event conversionCRM, email marketing, booking software, landing pages
Lead Quality Assessment
Factor Assessment Explanation
Buyer relevanceHighStrong fit for wellness brands, practitioners, retail suppliers, and partnership-led service providers.
Decision-maker availabilityMediumMany attendees are consumers; business buyers are present but not formally published in a current buyer list.
Data collection potentialMediumGood on-site lead capture potential through workshops, exhibitor interactions, and sign-up offers.
Apollo targeting potentialHighStrong segmentation possible across wellness retail, health services, education, and partnerships.
Geographic targeting potentialHighClear targeting around Dublin, Ireland, and nearby UK / EU wellness markets.
Best outreach approachHigh-touch and educationalUse demo offers, workshop invites, partnership messaging, and category-specific product benefits.
Overall lead qualityHighUseful for wellness-sector prospecting, though more consumer and practitioner-heavy than a pure procurement show.
Best use caseEvent lead generationAttendee list building, exhibitor prospecting, sponsorship sales, and post-event nurture.
Limitations / risksModerateNo public attendee count and no verified current-year attendee list were confirmed in the reviewed materials.
Apollo.io Targeting Recommendation
Filter Type Recommended Filters Purpose
Apollo industriesHealth, Wellness & Fitness; Retail; Food & Beverages; Hospital & Health Care; Consumer Goods; Education Management; Professional Training & Coaching; Events ServicesAlign with wellness buyers, product sellers, educators, and event partners.
DepartmentsProcurement; Purchasing; Operations; Marketing; Partnerships; Business Development; Product; Retail; EducationReach both commercial buyers and partnership decision-makers.
SeniorityOwner; Partner; CXO; VP; Director; Head; ManagerPrioritize people who can approve purchases, sponsorships, or stocking decisions.
Job titlesOwner, Founder, Managing Director, Procurement Manager, Category Manager, Buying Manager, Retail Buyer, Partnerships Manager, Business Development Director, Operations Director, Studio Manager, Program Manager, Marketing ManagerFocus outreach on roles likely to buy, stock, sponsor, or refer.
GeographyIreland; Dublin; Leinster; United Kingdom; Northern IrelandTarget the strongest likely catchment areas for the event.
Employee size1–10; 11–50; 51–200; 201–500Captures local studios, boutiques, clinics, and mid-sized wellness brands.
Keywordswellness, holistic, yoga, meditation, nutrition, supplement, health store, spa, therapy, practitioner, natural health, mindfulnessRefines accounts aligned to the event theme and exhibitor mix.
Company typePrivate; SMB; non-profit where relevant; retail / service operatorsBest fit for wellness event sponsors, exhibitors, and local buyers.
TechnologiesCRM, email marketing, booking software, e-commerce, POS, event registrationUseful for suppliers selling software and growth tools to wellness businesses.
Revenue rangeLow to mid revenue segments where appropriateMatches independent operators and growing wellness brands.
Suggested Apollo Search Logic: (industry contains “Health, Wellness & Fitness” OR “Retail” OR “Food & Beverages” OR “Hospital & Health Care”) AND (title contains “Owner” OR “Founder” OR “Managing Director” OR “Buyer” OR “Procurement” OR “Category Manager” OR “Partnerships” OR “Business Development” OR “Operations” OR “Studio Manager”) AND geography in Ireland or Dublin.
Client Fit Review Required
Please share the client website or product/service details. I will review the client offering and identify the highest-fit buyer companies, Apollo industries, seniority levels, departments, and job titles from this event.
Sources & Verification Notes
Source Type What It Verified Reliability
Dublin Mind Body Experience – Official Event Page Official organizer website Event name, free admission, Hall 4, RDS, Dublin 4, dates, hours, exhibitor count, talks/workshops count, event positioning Very High
Royal Dublin Society (RDS) Venue website Venue identity and Dublin location context High
Mind Body Experience Events Home Page Official organizer website Organizer branding, event series structure, related MBE events, site navigation and event ecosystem Very High
Official event page content reviewed for this report Primary source extract Confirmed 2026 dates and format; identified no publicly confirmed attendance figure Very High

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