CategoryAgriculture & Forestry
Agra Middle East Exhibition (AgraME) 2026
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About this event
Agra Middle East Exhibition (AgraME) 2026 / Growtech Middle East 2026
Agra Middle East Exhibition (AgraME) 2026—now presented as Growtech Middle East (formerly Agra Middle East / AgraME)—is set to take place on 26–28 October 2026 at Dubai World Trade Centre (DWTC), UAE. Held across Halls 7 & 8, the event brings together the most relevant segments of the agriculture and agri-tech ecosystem in one focused, deal-oriented platform for the Middle East and wider region.
The exhibition is designed to connect solution providers with decision-makers across agriculture, livestock and poultry production, and aquaculture. It unites 150+ exhibitors and attracts 9,000+ attendees, supported by 8,000 SQM of exhibition space and participation from 80+ countries. Alongside the expo floor, the event features expert-led conferences and curated learning tracks addressing priorities shaping food security and agricultural productivity across the region.
Three focused sectors driving the platform
AgraME / Growtech Middle East is structured around three core sectors—each reflecting major regional needs and investment trends. The show positions technology, innovation, and applied agribusiness solutions alongside industry expertise to support measurable outcomes across crop production, protein supply, and sustainable farming systems:
- Agriculture: Precision irrigation, greenhouse and controlled-environment technologies, seeds, crop protection, vertical farming, and agri-tech innovation—linking technology suppliers with commercial farms, government entities, and large-scale investors improving regional crop production.
- Aquaculture: Strategic advancement in seafood production supported by government investment—featuring hatcheries, fish farms, technology providers, and specialists focused on RAS systems, AI-driven monitoring, biosecurity, and sustainable feed solutions.
- Livestock, Poultry & Animal Health: Solutions that strengthen regional protein demand through feed optimisation, breeding and genetics, farm management systems, veterinary solutions, disease control, and animal welfare—connecting suppliers with producers aiming for efficiency, scalability, and high-performance operations.
Conferences and summits for targeted industry engagement
Growtech Middle East 2026 includes a strong conference line-up focused on practical challenges and forward-looking strategies in agriculture and food resilience. The official program highlights the following conference tracks:
- Future Food Resilience Summit
- Middle East Aquaculture Forum
- Middle East Livestock Forum
- MENA Regenerative Agriculture Summit
Why this event matters for agriculture and agri-tech buyers
The event’s positioning emphasizes business matchmaking and technical learning: it is built to help participants discover breakthrough agri-tech solutions and innovations across crop production, smart farming, livestock management, aquaculture systems, and water management. The event also supports attendee learning with CPD-certified content—attendees can request a CPD certificate after attending the event.
Event snapshot
| Detail | Information |
|---|---|
| Event name | Agra Middle East Exhibition (AgraME) 2026 / Growtech Middle East (formerly Agra Middle East) |
| Dates | 26–28 October 2026 |
| Venue | Dubai World Trade Centre (DWTC) |
| Location | UAE |
| Halls | Halls 7 & 8 |
| Exhibitors | 150+ |
| Attendees | 9,000+ |
| Exhibition space | 8,000 SQM |
| Countries participating | 80+ |
If we are mapping the event for market outreach, AgraME / Growtech Middle East 2026 is a high-signal platform for agriculture and agri-tech stakeholders seeking innovation adoption, industry collaboration, and solution discovery in the Middle East—supported by a clearly defined sector structure and conference programming centered on food security and resilience.
Data sheet
Growtech Middle East (AgraME) 2026 – Event Attendee & Buyer Profile Analysis
Event Date: 26–28 October 2026 | Location: Dubai World Trade Centre, Dubai, UAE | Event Status: Upcoming
Research Date: 6 July 2026
Research Date: 6 July 2026
Event Overview
| Event Name | Growtech Middle East (AgraME) 2026 |
| Event Date | 26–28 October 2026 |
| Event Status | Upcoming |
| Venue | Dubai World Trade Centre (Halls 7 & 8) |
| City | Dubai |
| State / Region | Dubai |
| Country | United Arab Emirates |
| Organizer | Informa Connect / Informa PLC |
| Official Event Website | informaconnect.com/agra-middle-east/ |
| Event Type | Trade show, exhibition, conference, and buyer-supplier networking platform |
| Primary Category | Agriculture & Forestry |
| Secondary Applicable Categories | Food & Beverages; Science & Research; Industrial Engineering; Environment & Waste |
| Audience Reach | Global audience with strong Middle East and MENA concentration |
| Estimated Attendance / Expected Footfall | 9,000+ attendees (official website claim) |
| Attendance Data Reliability | Confirmed by official event website for the 2026 edition |
| Main Purpose of Event | To connect agriculture, livestock, and aquaculture solution providers with buyers, decision-makers, and innovators focused on food security, productivity, and sustainable agri-tech |
About the Event
Growtech Middle East (formerly AgraME) is a specialized agriculture and agri-tech exhibition held in Dubai at the Dubai World Trade Centre. The event positions itself as a premier regional platform for advancing agriculture and food security in the Middle East, with focused coverage of agriculture, aquaculture, and livestock, poultry, and animal health. It is supported by an exhibition floor, expert-led conferences, and sector-specific forums that bring together commercial operators and technology providers.
The event matters because it concentrates decision-makers from farms, food production, government, investment, and agri-innovation ecosystems into one deal-oriented venue. For exhibitors and service providers, it offers a practical channel for sourcing leads, meeting procurement and operations teams, introducing new technologies, and building partnerships across a market driven by water efficiency, controlled-environment farming, protein supply, and food resilience priorities.
1. Who Attends: Buyers / Attendees
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| Commercial agriculture operators | Large farms, greenhouse operators, controlled-environment growers | Purchasing, operational, and technology selection influence | High-value buyers for irrigation, seed, crop protection, greenhouse, and automation solutions |
| Livestock and poultry producers | Integrated producers, feed operators, animal health groups | Procurement and farm management decisions | Relevant for feed, genetics, veterinary, barn systems, welfare, and disease control suppliers |
| Aquaculture operators | Fish farms, hatcheries, aquaculture technology adopters | Technology and capex decision-makers | Strong fit for RAS, monitoring, feed, water quality, and biosecurity providers |
| Government buyers and food security authorities | Ministries, food security agencies, agricultural authorities | Policy, program funding, tendering, and project sponsorship | Important for national programs, pilot projects, and public-sector procurement |
| Large-scale investors and agribusiness owners | Family offices, investment groups, agrifood companies | Capital allocation and strategic partnerships | Relevant for projects involving new facilities, expansion, and technology adoption |
| Distributors and importers | Agri-input distributors, equipment importers, regional wholesalers | Product sourcing and channel development | Strong channel partners for international suppliers entering MENA markets |
| Consultants, researchers, and industry advisors | Agri consultants, research firms, innovation advisors | Influence over recommendations, technology shortlists, and project design | Useful for lead generation, partnerships, and spec-in opportunities |
| Media and associations | Agriculture media, trade associations, industry bodies | Influence, promotion, and ecosystem credibility | Supports reach, visibility, and category positioning |
2. Event Location and Attendee Geographic Origin
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Host city: Dubai | UAE-based buyers, distributors, government stakeholders, and regional agribusinesses | High | Dubai is a major business hub and a practical meeting point for regional trade |
| Host state / region: Dubai | UAE agriculture, food security, logistics, and investment stakeholders | High | Strong local relevance for procurement, distribution, and project partnerships |
| Nearby business hubs | Abu Dhabi, Sharjah, Ajman, Doha, Riyadh, Jeddah, Manama, Muscat | High | Accessible for short-haul business travel and cross-border sourcing |
| National reach | Across the UAE | High | Attracts buyers from agriculture, aquaculture, and animal health value chains nationwide |
| International reach | MENA, South Asia, Europe, Africa, and global agri-tech suppliers | Medium to High | Official website states participation from 80+ countries |
| Trade corridor relevance | GCC, Levant, East Africa, South Asia import/export corridors | High | Useful for distributors and cross-border channel partners |
3. Audience Reach
| Reach Level | Assessment | Explanation |
|---|---|---|
| Global | Primary classification | The official website states 80+ countries are represented, indicating broad international reach, while the event remains highly relevant to MENA buyers. |
4. Sample Buyer Companies and Websites
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| Nature for Environmental and Agricultural Solutions | Sponsor / market participant | Official Gold Sponsor; relevant for environmental and agricultural solution purchasing networks | natureforyou.com | Managing Director; Procurement Manager; Business Development Director | Confirmed Sponsor / Exhibitor |
| Enjaz Trading | Sponsor / trading organization | Official Silver Sponsor; likely involved in regional sourcing and distribution | enjaztrading.com | Commercial Director; Head of Sourcing; Sales Director | Confirmed Sponsor / Exhibitor |
| Ma/ag SRL | Sponsor / agriculture supply participant | Official Silver Sponsor; relevant for agri-input and supply relationships | maagsrl.com | CEO; Export Manager; Procurement Lead | Confirmed Sponsor / Exhibitor |
| Montel | Associate sponsor / market participant | Official Associate Sponsor; useful for innovation and trade engagement | montel.com | Commercial Manager; Partnerships Manager; Product Lead | Confirmed Sponsor / Exhibitor |
| Agritecture | Supporting partner / advisory organization | Official Supporting Partner; active in controlled-environment agriculture and market advisory | agritecture.com | Founder; Consultant; Strategy Director | Confirmed Speaker Organization / Partner |
| Coherent Market Insights | Knowledge partner / market intelligence | Official Knowledge Partner; relevant for data, strategy, and market research buyers | coherentmarketinsights.com | Research Director; Insights Manager; Strategy Lead | Confirmed Sponsor / Exhibitor |
| Frost & Sullivan | Knowledge partner / advisory organization | Official Knowledge Partner; strong relevance to innovation-led buyers and investors | frost.com | Vice President; Consulting Director; Market Analyst | Confirmed Sponsor / Exhibitor |
| Goumbook | Impact partner / sustainability organization | Official Impact Partner; relevant to sustainability, ESG, and food systems programs | goumbook.com | Executive Director; Sustainability Lead; Program Manager | Confirmed Speaker Organization / Partner |
| Gulf Aquaculture LLC | Exhibitor / aquaculture operator | Official exhibitor; relevant for fish farming and aquaculture solution buyers | gulfaquaculture.com | Operations Manager; Procurement Manager; Farm Director | Confirmed Sponsor / Exhibitor |
| Oman Flour Mills | Exhibitor / food production organization | Official exhibitor; relevant to food production, ingredient sourcing, and regional supply chains | omanflourmills.com | Supply Chain Director; Procurement Head; Category Manager | Confirmed Sponsor / Exhibitor |
| Wafra Greentech | Exhibitor / agri-tech organization | Official exhibitor; strong fit for tech-enabled agriculture and controlled-environment farming buyers | wafragreentech.com | CEO; Innovation Director; Business Development Manager | Confirmed Sponsor / Exhibitor |
| Green Oasis AG | Exhibitor / horticulture supply organization | Official exhibitor; relevant to growers and horticulture procurement | greenoasis.ag | Sales Director; Technical Manager; Product Manager | Confirmed Sponsor / Exhibitor |
| EverGreen Fertilizers | Exhibitor / input supplier | Official exhibitor; strong fit for crop production and input procurement audiences | evergreenfertilizers.com | Head of Sales; Agronomist; Procurement Director | Confirmed Sponsor / Exhibitor |
| Chung Shan Pte Ltd | Exhibitor / equipment and supply organization | Official exhibitor; relevant to agricultural supply and import channels | chungshan.com.sg | Export Manager; Sales Manager; Sourcing Lead | Confirmed Sponsor / Exhibitor |
| Coco Roots | Exhibitor / growing media supplier | Official exhibitor; relevant to growers, greenhouse operators, and horticulture buyers | cocoroots.com | Commercial Manager; Export Director; Procurement Manager | Confirmed Sponsor / Exhibitor |
5. Job Profiles, Industries and Event Type
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Chief Procurement Officer / Head of Procurement | Procurement | C-level / Director | Owns supplier selection, sourcing strategy, and vendor consolidation for agriculture and food operations |
| 2 | Procurement Manager / Strategic Sourcing Manager | Procurement / Supply Chain | Manager | Handles vendor evaluation, tenders, and purchase decisions for inputs and equipment |
| 3 | Operations Director / Farm Operations Manager | Operations | Director / Senior Manager | Influences operational technology, productivity upgrades, and site-level sourcing |
| 4 | Supply Chain Director / Logistics Manager | Supply Chain / Logistics | Director / Manager | Relevant for importers, distributors, cold-chain, and input availability planning |
| 5 | Agronomy Director / Head of Agronomy | Agronomy / Technical | Director / Head | Influences crop protection, nutrient, seed, and controlled-environment technology decisions |
| 6 | Aquaculture Manager / Hatchery Manager | Aquaculture / Production | Manager | Key decision-maker for systems, feed, water quality, and biosecurity purchases |
| 7 | Veterinary Director / Animal Health Manager | Veterinary / Animal Health | Director / Manager | Relevant for disease control, welfare, diagnostics, and treatment solutions |
| 8 | Business Development Director / Partnerships Director | Commercial / Partnerships | Director | Important for channel development, alliances, and distributor recruitment |
| 9 | Category Manager / Buying Manager | Buying / Merchandising | Manager | Relevant for retailers, wholesalers, and food service procurement linked to agri-supply |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Farming | Core industry represented in the agriculture track | Commercial farms, greenhouse operators, agronomy buyers |
| 2 | Food & Beverages | Food security and supply chain relevance | Processors, ingredient buyers, sourcing teams |
| 3 | Logistics & Supply Chain | Import/export and distribution are central to agri-trade | Distributors, importers, cold chain, warehousing |
| 4 | Government Administration | Public-sector food security and agricultural policy buyers are highly relevant | Ministries, authorities, procurement departments |
| 5 | Agriculture | Direct match to the event theme and exhibitor ecosystem | Input suppliers, growers, farm services |
| 6 | Environmental Services | Water efficiency, sustainability, and regenerative agriculture are core themes | Water, waste, sustainability, ESG services |
| 7 | Machinery | Agricultural equipment and automation are key buying areas | Irrigation, greenhouse, handling, and processing equipment buyers |
| 8 | Medical Devices | Relevant mainly through veterinary, diagnostics, and animal health systems | Veterinary and diagnostic buyers |
| 9 | Wholesale | Strong fit for distribution and channel partners | Agri-input wholesalers, importers, regional distributors |
| 10 | Research | The conference and innovation tracks attract technical and market research stakeholders | R&D, innovation, and market intelligence buyers |
6. Estimated Attendance
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | 9,000+ | Confirmed | Official event website | Organizer publishes 9,000+ attendees for 2026 |
| Exhibitor count | 150+ | Confirmed | Official event website | Exhibitor count published on the event homepage |
| Buyer count | Not publicly confirmed | Not confirmed | Official website does not publish a buyer count | Likely mixed buyer-supplier attendance; no separate buyer number disclosed |
| Speaker / expert count | Not publicly confirmed | Not confirmed | Agenda published, but no speaker total stated on the copied official content | Speaker names may be available on agenda pages, but total not verified here |
| Sponsor count | At least 5 named sponsor/partner groups | Confirmed | Official event website | Gold, Silver, Associate, Supporting, Knowledge, and Impact partners are listed |
| Historical attendance | Not used as a substitute for 2026 confirmation | Historical / prior-year evidence | Official site and legacy AgraME positioning | Current edition has direct official attendance guidance, so prior-year data is not required |
7. Key Focus Areas and Buyer Engagement
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Food security | Production resilience and import substitution | Position solutions as scalable and region-ready | Protected agriculture, seed, logistics, production systems |
| Water efficiency | Lower water usage and irrigation optimization | High-fit conversation for cost reduction and sustainability | Drip irrigation, sensors, smart irrigation, water treatment |
| Controlled-environment farming | Yield consistency and climate management | Demonstrate ROI on greenhouse and vertical farming investments | Greenhouses, HVAC, lighting, climate controls |
| Aquaculture technology | Biosecurity, monitoring, feed efficiency | Target hatcheries and fish farms with precision solutions | RAS, sensors, feed, water quality, automation |
| Livestock and poultry productivity | Feed optimization, disease control, welfare | Cross-sell to farm operators and animal health teams | Feed systems, veterinary, housing, monitoring |
| Supply chain and distribution | Reliable import, warehousing, and channel access | Use event to identify regional channel partners | Distributorships, logistics services, sourcing agreements |
Lead Quality Assessment
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | Very High | The event is centered on agriculture, livestock, and aquaculture decision-makers with direct buying needs. |
| Decision-maker availability | High | Strong likelihood of senior operators, procurement leaders, and technical managers attending. |
| Data collection potential | High | Official exhibitor list, agenda, sponsors, and sector pages support structured targeting. |
| Apollo targeting potential | Very High | Clear Apollo industry, department, and title mapping is available for agriculture, food, logistics, and government accounts. |
| Geographic targeting potential | High | Dubai’s international connectivity supports UAE, GCC, MENA, and global regional trade targeting. |
| Best outreach approach | High-touch B2B outreach | Use account-based prospecting, exhibitor intelligence, and role-based segmentation. |
| Overall lead quality | Very High | Strong fit for B2B attendee list building, supplier outreach, and regional account development. |
| Best use case | Event lead generation and account targeting | Best for agri-tech vendors, farm inputs, equipment, water systems, logistics, and advisory services. |
| Limitations / risks | Moderate | Current-year attendee list is not publicly confirmed in the copied content; buyer-side identities must be validated before outreach. |
Apollo.io Targeting Recommendation
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Farming; Food & Beverages; Logistics & Supply Chain; Government Administration; Environmental Services; Machinery; Wholesale; Research; Agriculture | Targets core buyer and ecosystem accounts relevant to agri-business purchasing |
| Departments | Procurement; Supply Chain; Operations; Business Development; Partnerships; Product; Engineering; Sustainability | Aligns with buying, evaluation, and implementation functions |
| Seniority | Manager; Director; VP; CXO; Owner; Partner; Head | Prioritizes people with budget influence and vendor selection authority |
| Job titles | Chief Procurement Officer, Procurement Manager, Strategic Sourcing Manager, Supply Chain Director, Operations Director, Farm Manager, Agronomy Director, Aquaculture Manager, Veterinary Director, Business Development Director, Partnerships Director, Category Manager | Targets the exact roles most likely to buy, influence, or specify solutions |
| Geography | United Arab Emirates; Saudi Arabia; Qatar; Oman; Bahrain; Kuwait; Egypt; Jordan; Kenya; South Africa; India | Focus on source markets and trade corridors relevant to Dubai-based regional sourcing |
| Employee size | 11–50; 51–200; 201–500; 501–1000; 1001–5000; 5000+ | Covers SMEs, regional distributors, and large agribusiness buyers |
| Keywords | agritech, agriculture, greenhouse, irrigation, aquaculture, livestock, poultry, food security, controlled environment, water management, farm management, feed, veterinary | Refines search to event themes and purchase intent areas |
| Company type | Privately held; public company; government; association; distributor; importer; operator | Captures both buyers and channel partners |
| Technologies | ERP, supply chain software, farm management systems, irrigation technology, automation, IoT sensors, greenhouse controls, water treatment, RAS | Useful for identifying digital and operational technology buyers |
| Revenue range | Mid-market to enterprise where available | Prioritizes companies with active procurement and project budgets |
Suggested Apollo Search Logic: (Farming OR Agriculture OR Aquaculture OR Livestock OR Poultry OR Food & Beverages OR Logistics & Supply Chain) AND (Procurement OR Sourcing OR Operations OR Supply Chain OR Business Development OR Partnerships) AND (Manager OR Director OR VP OR Head OR Owner OR Chief) AND (United Arab Emirates OR Saudi Arabia OR Qatar OR Oman OR Bahrain OR Kuwait OR Egypt OR Jordan OR Kenya OR India)
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Sources & Verification Notes
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| Growtech Middle East / AgraME official event website | Official organizer source | Event name, 2026 dates, venue, halls, exhibitor count, attendee count, country coverage, theme, sponsors, exhibitor list, and conference structure | Very High |
| Dubai World Trade Centre | Venue website | Venue identity and Dubai location reference | High |
| Informa Connect | Organizer website | Organizer identity and event platform ownership | High |
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Tell us your work email and our AI instantly builds a buyer list matched to Agra Middle East Exhibition (AgraME) 2026 — the best‑fit companies to target, the exact decision‑maker job titles, and the industry filters that fit what you sell.
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