
11th International Conference on Research in Social Sciences
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About this event
11th International Conference on Research in Social Sciences
Event type: Academic Conference, Research Conference, Social Sciences, Higher Education, Public Policy, Behavioral Research, International Knowledge Exchange
Date: Exact event dates should be confirmed on the official event website for the 11th edition.
Venue: Exact venue and host city should be confirmed on the official event website for the current edition.
Estimated attendance: Typically a few hundred attendees for this type of international academic conference, with a realistic working estimate of 250–800 attendees depending on host city, hybrid participation, paper acceptance volume, and co-located academic sessions.
This event is best understood as an international research-focused gathering rather than a mass-market commercial trade show. The strongest commercial value usually comes from the ecosystem around higher education, academic publishing, survey and data tools, policy research, nonprofit research programs, education technology, training providers, think tanks, and organizations that need access to social scientists, faculty members, institutional decision-makers, and research professionals.
1️⃣ Who attends: buyers / attendees
The attendee profile for the 11th International Conference on Research in Social Sciences is usually centered on the academic and research community. That means the event attracts researchers, university faculty, doctoral scholars, postgraduate students, policy analysts, independent researchers, journal contributors, social-impact organizations, and institutions involved in public policy, education, behavioral studies, economics, sociology, psychology, political science, anthropology, and related disciplines.
The best buyer-side audience is usually not broad consumer traffic. The most commercially relevant participants are the professional decision-makers hidden inside the academic and institutional audience. These tend to include:
- University deans, department heads, research directors, and faculty leads
- Research program managers and institutional partnerships teams
- Academic publishing leaders and journal development managers
- Survey software, qualitative research, and data analytics providers
- Nonprofit and foundation research teams
- Public policy organizations, think tanks, and international development groups
- Education technology vendors supporting research workflows
- Training, certification, and methodology workshop providers
- Government and intergovernmental bodies with research or policy mandates
- Market research and social-impact consulting firms
In short, the attendee base is intellectually strong, internationally diverse, and highly relevant for organizations that serve research, policy, education, training, data collection, publishing, and evidence-based decision-making.
2️⃣ Where the show is happening + attendee geographic origin
Because this is an international academic conference series, the host city may vary by edition. The exact location for the 11th edition should be verified on the official event website. These conferences are often hosted in major academic or conference-friendly cities in Europe or other globally connected destinations.
Attendee geographic origin is usually broader than a domestic academic seminar and narrower than a giant global expo. In practical terms, the audience often comes from:
- The host country and neighboring regional markets
- European universities and research centers, if hosted in Europe
- North America, especially faculty and researchers presenting papers
- Asia-Pacific institutions sending scholars and postgraduate presenters
- Middle East and Africa participants involved in education, policy, and development research
- International NGOs, foundations, and cross-border research communities
This means the event has real international participation, but the strongest concentration usually follows the host region, the conference’s academic partnerships, and the accessibility of the destination city.
3️⃣ Audience reach
Reach type: International, with strong regional concentration around the host country.
This conference should be treated as a global academic and professional research event. Its reach is typically broader than a local university symposium because paper submissions, speaking participation, and scholarly networking often attract delegates from many countries. At the same time, it is not usually a mass-footfall public exhibition. Its value comes from concentrated relevance rather than massive scale.
For commercial targeting, we would classify the reach as:
- Local: useful for universities, local research centers, nearby institutions, and regional nonprofit organizations
- National: relevant for ministries, education systems, local publishers, and domestic policy groups in the host country
- International: especially strong for academic publishers, survey platforms, qualitative analysis tools, conference technology providers, policy institutes, and research-support organizations
Overall, this is best positioned as an international niche knowledge event with qualified professional depth.
4️⃣ Sample buyer company names + websites
Below is a sample set of strong buyer-fit organizations that align with social sciences research, academic conferences, institutional partnerships, research tooling, policy analysis, education, and publishing. These are useful examples of the kinds of organizations we would prioritize around this event.
| Priority | Company | Website | Best Title to Target | Why This is a Good Buyer Fit |
|---|---|---|---|---|
| 1 | Elsevier | https://www.elsevier.com | Institutional Partnerships Manager / Journal Development Manager / Academic Relations Manager | Very strong fit for academic publishing, journal growth, research dissemination, and faculty engagement across social sciences. |
| 2 | SAGE Publishing | https://www.sagepub.com | Publishing Director / Academic Marketing Manager / Institutional Sales Manager | SAGE is deeply aligned with social sciences, research methods, journals, and university audiences. |
| 3 | Wiley | https://www.wiley.com | Journal Partnerships Manager / Academic Account Manager / Research Solutions Director | Strong fit for publishing, academic content, digital learning, and researcher-facing institutional solutions. |
| 4 | Springer Nature | https://www.springernature.com | Editor / Institutional Partnership Lead / Conference Partnerships Manager | Excellent fit for scholarly publishing, conference-related outreach, and researcher network development. |
| 5 | Clarivate | https://clarivate.com | Research Analytics Director / Academic Solutions Consultant / Regional Sales Director | Strong fit for citation analytics, institutional intelligence, library solutions, and research performance tools. |
| 6 | ProQuest | https://about.proquest.com | Library Sales Manager / Academic Solutions Manager / Content Partnerships Manager | Relevant for universities, libraries, dissertation access, and research content distribution. |
| 7 | Qualtrics | https://www.qualtrics.com | Higher Education Account Executive / Research Solutions Consultant / Customer Success Manager | Excellent fit because social sciences researchers frequently need survey, experience, and behavioral research tools. |
| 8 | QuestionPro | https://www.questionpro.com | Education Sales Manager / Research Platform Specialist / Partnerships Manager | Good fit for survey research, academic studies, panel collection, and social science fieldwork support. |
| 9 | SurveyMonkey | https://www.surveymonkey.com | Enterprise Account Executive / Education Partnerships Manager / Product Marketing Manager | Fits the audience because many attendees conduct surveys, questionnaires, and behavioral or institutional research. |
| 10 | MAXQDA | https://www.maxqda.com | Academic Partnerships Manager / Regional Marketing Manager / Research Software Specialist | Very strong niche fit for qualitative and mixed-method social science research workflows. |
| 11 | NVivo | https://lumivero.com/products/nvivo | Academic Sales Manager / Research Solutions Consultant / Training Partnerships Lead | Highly relevant for qualitative coding, interviews, thematic analysis, and research methodology adoption. |
| 12 | Westat | https://www.westat.com | Research Director / Business Development Director / Survey Operations Leader | Strong fit for applied research, public policy studies, social science projects, and institutional collaboration. |
| 13 | RAND Corporation | https://www.rand.org | Research Program Director / Partnership Development Director / Policy Research Lead | Excellent fit for policy research, international affairs, social science thought leadership, and evidence-based programs. |
| 14 | Pew Research Center | https://www.pewresearch.org | Research Director / Survey Methodology Lead / Strategic Partnerships Manager | Very strong fit for public opinion, demographics, behavioral studies, and social trend research. |
| 15 | Ipsos | https://www.ipsos.com | Research Manager / Public Affairs Director / Client Development Director | Strong fit for social research, polling, public affairs, market insight, and institutional data work. |
| 16 | Kantar | https://www.kantar.com | Insights Director / Research Partnerships Director / Sector Lead | Relevant for organizations that combine social trends, behavioral data, public insight, and consulting. |
| 17 | Gallup | https://www.gallup.com | Research Director / Education Practice Lead / Institutional Partnerships Manager | Strong buyer fit for polling, workplace and education studies, and public-interest research applications. |
| 18 | UNESCO | https://www.unesco.org | Programme Specialist / Research Coordinator / Education Policy Manager | Relevant for education, cultural policy, global development, and cross-border social science engagement. |
| 19 | Brookings Institution | https://www.brookings.edu | Research Fellow / Program Director / Strategic Partnerships Manager | Strong fit for public policy, economics, governance, and social-impact thought leadership. |
| 20 | ICF | https://www.icf.com | Social Research Director / Evaluation Practice Lead / Business Development Manager | Excellent fit for program evaluation, public-sector consulting, social policy research, and evidence-based services. |
Top priority sample accounts to highlight first: Elsevier, SAGE Publishing, Wiley, Qualtrics, Clarivate, RAND Corporation, Ipsos, Gallup, QuestionPro, and MAXQDA. These cover publishing, research software, analytics, policy research, and data collection very effectively.
5️⃣ Job profiles, industries & event type
Event type: International academic conference with a research and policy orientation.
Best job profiles to target
- Dean
- Head of Department
- Director of Research
- Professor / Associate Professor
- Research Program Manager
- Institutional Partnerships Manager
- Academic Relations Manager
- Journal Development Manager
- Editorial Director
- Research Analytics Director
- Library Director
- Survey Methodology Lead
- Public Policy Director
- Program Evaluation Director
- Social Research Manager
- Education Partnerships Manager
- Training & Development Manager
- Conference Partnerships Manager
- Regional Sales Manager, Higher Education
- Business Development Director, Research Solutions
Best industry filters to use
Based on the industry list provided, the strongest industry filters for this event are:
- Higher Education
- Education Management
- Research
- E-Learning
- Information Services
- Publishing
- Market Research
- Management Consulting
- Public Policy
- International Affairs
- Nonprofit Organization Management
- Government Administration
- Professional Training & Coaching
- Information Technology & Services
- Computer Software
- Online Media
- Human Resources
- Philanthropy
Most useful industry combinations by use case
- For academic tools and research software: Higher Education, Research, Computer Software, Information Services
- For publishing and content platforms: Publishing, Higher Education, Information Services, Online Media
- For policy, nonprofit, and development-focused products: Public Policy, International Affairs, Nonprofit Organization Management, Government Administration
- For training, workshops, and methodology services: Professional Training & Coaching, Education Management, E-Learning, Research
- For survey, analytics, and data platforms: Market Research, Research, Computer Software, Information Technology & Services
6️⃣ Estimated attendance / expected total footfall
For a conference of this nature, expected footfall is usually moderate in scale but high in professional relevance. Without the official current-edition registration numbers, a practical estimate is 250–800 attendees, with some editions potentially landing below or above that range depending on destination, submission volume, and hybrid participation model.
That estimate usually includes:
- Paper presenters and speakers
- Faculty members and researchers
- PhD candidates and postgraduate scholars
- Academic guests and institutional delegates
- Research tool providers and conference partners
- Policy, nonprofit, and think tank professionals
This is not a giant convention center event driven by anonymous traffic. It is a focused, professional, intellectually engaged audience where the value comes from role quality, research relevance, and international representation.
7️⃣ Key focus areas & buyer engagement
Key focus areas typically include:
- Sociology
- Psychology
- Political science
- Economics
- Anthropology
- Education research
- Public policy
- Behavioral and cultural studies
- Gender studies
- Human development
- Migration, identity, and social change
- Research methodology
- Quantitative and qualitative analysis
- Cross-disciplinary social science innovation
Best buyer engagement angle
The best engagement strategy is to position this event around its concentration of researchers, institutions, and knowledge leaders. The strongest business conversations typically revolve around:
- Research software and data collection platforms
- Qualitative and quantitative analysis tools
- Academic publishing and journal partnerships
- University partnerships and institutional subscriptions
- Training workshops and methodology education
- Library and information services
- Policy research collaboration
- Evaluation, impact measurement, and social research consulting
Recommended positioning language
We would position the audience as a community of research leaders, faculty, policy thinkers, academic institutions, publishing stakeholders, and methodology-focused professionals. That framing is much stronger than treating the conference as a generic academic gathering, because it highlights the commercial value in institutional decision-makers and research-enablement functions.
8️⃣ Client-product fit note
To refine the best buyer segments properly, we need the client website. Once we review the client’s product, service, and market category, we can narrow the ideal target accounts and job titles much more precisely.
Please share the client website, and we will review it and confirm the best-fit buyers for this event.
How buyer fit changes based on client offering
- If the client sells research software: we would prioritize universities, think tanks, survey firms, policy institutes, and qualitative/quantitative research teams.
- If the client sells publishing or journal services: we would prioritize editors, publishing directors, university research offices, libraries, and faculty leaders.
- If the client sells training or workshops: we would prioritize department heads, methodology instructors, doctoral program leads, and professional training organizations.
- If the client sells policy consulting or evaluation services: we would prioritize nonprofits, international organizations, government-linked research bodies, and social-impact consultancies.
- If the client sells education technology: we would prioritize higher education institutions, e-learning firms, academic support platforms, and institutional innovation teams.
9️⃣ Final recommendation
Yes, this is a solid event for reaching a specialized, international, research-oriented professional audience. It is especially attractive when the client’s offering is relevant to higher education, social research, publishing, policy analysis, survey technology, institutional partnerships, training, or data-driven decision-making.
Best audience segments to prioritize:
- University faculty and research leadership
- Research directors and institutional partnership teams
- Academic publishers and journal development teams
- Survey, data, and analytics providers
- Think tanks and public policy organizations
- Nonprofit and foundation research units
- Training and methodology solution providers
- Library and scholarly content decision-makers
Overall quality rating for B2B relevance: 7.8/10
Why this score is strong: the event has credible international reach, high knowledge density, institutional audiences, and strong relevance for research and higher-education-aligned products.
Main caution: this is a specialized academic conference, so the audience is highly qualified but narrower than a mainstream commercial expo. Success depends heavily on matching the client offer to academic, policy, research, or institutional needs.
Data sheet
| Event Name | 11th International Conference on Research in Social Sciences |
| Event Date | Exact current-edition dates not publicly confirmed in the materials provided |
| Event Status | Unconfirmed pending verification from the official event website |
| Venue | Exact venue not publicly confirmed in the materials provided |
| City | Kuala Lumpur |
| State / Region | Federal Territory of Kuala Lumpur |
| Country | Malaysia |
| Organizer | Organizer name not confirmed from the provided materials |
| Official Event Website | Official current-edition website link was not supplied in the request and should be verified before outreach or list-building |
| Event Type | Academic conference / international research conference / knowledge exchange event |
| Primary Category | Education & Training |
| Secondary Applicable Categories | Science & Research; Business Services |
| Audience Reach | International / global academic reach with regional concentration in Asia-Pacific likely |
| Estimated Attendance / Expected Footfall | Estimated 250–800 attendees for this type of international research conference; not organizer-confirmed |
| Attendance Data Reliability | Estimated based on event type and user-provided reference description; official attendance figure not publicly confirmed by the organizer in the supplied materials |
| Main Purpose of Event | Presentation of social science research, peer exchange, publication and academic networking, policy discussion, institutional collaboration, and research-related supplier engagement |
The 11th International Conference on Research in Social Sciences appears to be an international academic gathering focused on the presentation and discussion of social science research, higher education collaboration, behavioral and public policy topics, and cross-border scholarly exchange. Based on the materials provided, it should be treated primarily as a research-oriented conference rather than a broad commercial trade exhibition.
From a business development perspective, the event matters most for organizations serving universities, faculty, doctoral researchers, policy institutes, research programs, academic publishers, survey platforms, analytics providers, training firms, and nonprofit or public-sector knowledge ecosystems. Its strongest commercial value is in relationship-led outreach to institutional decision-makers and research stakeholders rather than high-volume transactional buying.
| Buyer / Attendee Segment | Typical Organizations | Buying Role or Influence | Relevance to Exhibitors / Suppliers |
|---|---|---|---|
| University faculty and researchers | Universities, schools of social sciences, research centers | Influence software selection, publishing decisions, research collaboration, and institutional purchasing requests | High relevance for research tools, publishing, academic services, data platforms, and training providers |
| Doctoral scholars and postgraduate researchers | Graduate schools, doctoral programs, research institutes | End users and future institutional influencers; often recommend tools and publication channels | Good fit for survey platforms, statistical software, reference tools, and training courses |
| Higher education administrators | Universities, colleges, international offices, research management units | Budget and approval influence for conference participation, partnerships, and institutional subscriptions | Relevant for enterprise education solutions, faculty development, and academic partnership services |
| Policy researchers and think tank professionals | Public policy institutes, think tanks, international development bodies | Influence research partnerships, commissioned studies, and knowledge dissemination | Strong fit for data services, field research support, knowledge management, and dissemination tools |
| Government and public policy stakeholders | Education ministries, social policy units, public universities, government research departments | Programmatic influence, grant allocation, policy collaboration, and institutional procurement | Relevant for evidence tools, policy analytics, training, and research program support |
| Academic publishers and journal representatives | Publishing houses, journal platforms, indexing services | Partnership buyers and channel decision-makers rather than traditional attendees-only | Relevant for publication partnerships, author acquisition, and conference sponsorship |
| Education technology and research software evaluators | EdTech firms, institutional IT, research support offices | Evaluate usability, adoption, and institutional deployment potential | Good fit for data collection, analytics, LMS-linked research, and collaboration platforms |
| Nonprofit and development program researchers | NGOs, foundations, social impact organizations | Buy or influence monitoring, evaluation, learning, and field research services | Relevant for evaluation tools, survey systems, training, and consulting |
| Geographic Area | Likely Attendee Origin | Buyer Concentration | Notes |
|---|---|---|---|
| Kuala Lumpur | Local university faculty, policy researchers, students, institutional staff | Moderate to high | Host city likely attracts nearby universities, public institutions, and regional academic networks |
| Greater Klang Valley / Selangor corridor | Researchers and administrators from major higher education clusters | High | Important source of institutional buyers for research software, publishing, and training |
| Malaysia national market | Academics, postgraduate students, ministry-linked stakeholders, nonprofit researchers | High | Malaysia provides a practical national catchment for a social sciences conference held in Kuala Lumpur |
| Southeast Asia | Researchers and institutions from Singapore, Indonesia, Thailand, Philippines, Vietnam, Brunei | Moderate | Likely regional draw due to location and subject matter, but current-edition country breakdown not confirmed |
| Wider international market | Scholars, presenters, and authors from Europe, Middle East, Africa, and other Asia-Pacific markets | Moderate | International conference positioning suggests broader participation, but no current country list was supplied |
| Reach Level | Assessment | Explanation |
|---|---|---|
| Global | Primary classification | The event is described as an international conference and is likely to attract cross-border academic participation, even if the largest concentration may come from Malaysia and Asia-Pacific. |
| Regional | Secondary reach description | Kuala Lumpur location supports strong regional access for Southeast Asian universities, research centers, and policy stakeholders. |
| Buyer Company / Organization | Buyer Type | Why It Is Relevant | Website | Best Job Titles to Target | Evidence Level |
|---|---|---|---|---|---|
| University of Malaya | Public university | Major Malaysian research university with strong social sciences and postgraduate research activity | um.edu.my | Dean, Research Director, Head of Department, Lecturer, Senior Lecturer, Library Director | Strong Market Fit, Attendance Not Confirmed |
| Universiti Kebangsaan Malaysia | Public university | Relevant for social science research, faculty participation, and institutional partnerships | ukm.my | Deputy Vice Chancellor Research, Dean, Research Fellow, Procurement Manager | Strong Market Fit, Attendance Not Confirmed |
| Universiti Putra Malaysia | Public university | Large higher education institution with active research communities and conference participation potential | upm.edu.my | Dean, Director Research Management, Social Science Faculty Lead, Librarian | Strong Market Fit, Attendance Not Confirmed |
| International Islamic University Malaysia | Public university | Relevant for social sciences, humanities, and international academic exchange | iium.edu.my | Professor, Conference Chair, Head of Research Center, Academic Affairs Director | Strong Market Fit, Attendance Not Confirmed |
| Taylor's University | Private university | Active higher education institution in Greater Kuala Lumpur with likely faculty and institutional interest | taylors.edu.my | Research Director, School Dean, Program Director, Institutional Partnerships Lead | Strong Market Fit, Attendance Not Confirmed |
| Monash University Malaysia | International branch campus | Likely relevant for internationally connected faculty, postgraduate research, and research services adoption | monash.edu.my | Head of School, Senior Lecturer, Research Office Manager, Academic Partnerships Lead | Strong Market Fit, Attendance Not Confirmed |
| Universiti Teknologi MARA | Public university system | Large national academic footprint with research, teaching, and conference participation relevance | uitm.edu.my | Dean, Senior Lecturer, Research Coordinator, Procurement Officer | Strong Market Fit, Attendance Not Confirmed |
| ISEAS – Yusof Ishak Institute | Think tank / research institute | Relevant for regional policy, social science research, and publication or collaboration activity | iseas.edu.sg | Research Fellow, Program Director, Publications Manager, Partnerships Lead | Strong Market Fit, Attendance Not Confirmed |
| Khazanah Research Institute | Policy research institute | Strong fit for policy research, social data, and public-interest scholarship networks | krinstitute.org | Research Director, Policy Analyst, Program Manager, Knowledge Partnerships Lead | Strong Market Fit, Attendance Not Confirmed |
| UNESCO Bangkok | Intergovernmental / education and social research stakeholder | Relevant to education policy, social development, and international research collaboration ecosystems | bangkok.unesco.org | Program Specialist, Education Officer, Research Partnerships Manager, Policy Advisor | Strong Market Fit, Attendance Not Confirmed |
| Priority | Job Title / Function | Department | Seniority Level | Why This Role Matters |
|---|---|---|---|---|
| 1 | Dean / Associate Dean | Academic Leadership | Director / VP | Influences conference participation, partnerships, budgets, and faculty-facing solutions |
| 2 | Director of Research / Research Office Director | Research Administration | Director | Key buyer or recommender for research systems, data services, and grant support tools |
| 3 | Head of Department | Faculty / Departmental Leadership | Manager / Director | Approves tools, memberships, and departmental collaborations |
| 4 | Professor / Senior Lecturer / Lecturer | Academic / Research | Senior / Mid-Level | Primary end users and strong internal influencers for research and publishing tools |
| 5 | Library Director / Electronic Resources Librarian | Library / Information Services | Director / Manager | Important for subscriptions, databases, journal packages, and knowledge resources |
| 6 | Procurement Manager / Purchasing Officer | Procurement | Manager | Handles contracting and institutional buying once academic demand is validated |
| 7 | Program Manager / Policy Analyst | Public Policy / Research Programs | Manager / Senior IC | Relevant for think tanks, NGOs, and government-linked research initiatives |
| 8 | Partnerships Director / International Office Director | Partnerships / External Relations | Director | Useful for sponsorship, collaboration, exchange programs, and institutional alliances |
| Priority | Apollo Industry | Why It Fits the Event | Best Buyer Use Case |
|---|---|---|---|
| 1 | Higher Education | Core institutional audience for an international social sciences conference | Universities, faculties, graduate schools, research centers |
| 2 | Research | Directly aligned with institutes, think tanks, and funded research bodies | Policy research, commissioned studies, knowledge programs |
| 3 | Education Management | Captures institutional administrators and academic management teams | Institutional subscriptions, training, and partnerships |
| 4 | Government Administration | Relevant where education, social policy, and public research bodies participate | Policy evaluation, public research support, data tools |
| 5 | Nonprofit Organization Management | Social impact and development organizations often commission or consume social science research | M&E, field studies, policy and program learning |
| 6 | Information Services | Fits database providers, abstracting/indexing, and research intelligence vendors | Knowledge access, citation, analytics, repository services |
| 7 | Publishing | Academic and research publishing is commercially relevant to conference delegates | Journal sales, author acquisition, conference proceedings |
| 8 | Market Research | Useful for social research methods vendors and fieldwork organizations | Survey design, qualitative and quantitative research services |
| 9 | Computer Software | Captures analytics, survey, reference, and collaboration platforms relevant to researchers | Research workflow, data analysis, transcription, survey platforms |
| 10 | E-Learning | Relevant for training providers, academic skills platforms, and online research education | Research methods training, certification, virtual learning modules |
| Metric | Figure | Status | Source / Basis | Notes |
|---|---|---|---|---|
| Estimated total footfall | 250–800 | Estimated | User-provided benchmark for comparable international academic conferences | Working estimate only; attendance figure not publicly confirmed by the organizer |
| Exhibitor count | Not publicly confirmed | Unconfirmed | No official exhibitor prospectus supplied | Likely limited compared with a trade show; event appears content-led |
| Buyer count | Not publicly confirmed | Unconfirmed | No attendee segmentation report supplied | Buyer profile is institution-led rather than pure procurement-led |
| Speaker count | Not publicly confirmed | Unconfirmed | Agenda and speaker roster not supplied | Should be verified on the official program page |
| Sponsor count | Not publicly confirmed | Unconfirmed | No sponsor list supplied | May be modest versus trade-oriented events |
| Historical attendance | No prior-year official figure supplied | Historical / prior-year evidence unavailable | Not available in the provided materials | Use official brochures or prior-year wrap-up pages if later sourced |
| Focus Area | Typical Buyer Need | Buyer Engagement Opportunity | Relevant Supplier Offering |
|---|---|---|---|
| Research methodology | Better qualitative and quantitative research execution | Workshops, demos, method clinics, author resources | Survey tools, analytics software, data coding platforms, training services |
| Academic publishing | Journal placement, peer-review pathways, visibility, indexing | Editorial outreach, author acquisition, publication support | Publishing services, journal partnerships, manuscript support |
| Public policy and social impact | Evidence for program design and policy recommendations | Institutional collaboration and commissioned research discussions | Policy analytics, fieldwork support, evaluation consulting |
| Higher education collaboration | International academic partnerships and faculty networking | MoU discussions, exchange opportunities, co-authorship networks | Institutional partnership services, conference sponsorship, exchange platforms |
| Research data and information access | Access to datasets, databases, literature, repositories | Library and research office meetings | Database subscriptions, repositories, indexing and discovery services |
| Training and professional development | Skill-building in methods, writing, analysis, and research management | Short-course promotion and faculty development discussions | E-learning, workshops, certification, coaching |
| Factor | Assessment | Explanation |
|---|---|---|
| Buyer relevance | High | Strong relevance for academic, research, publishing, policy, and training-related suppliers |
| Decision-maker availability | Medium | Senior academic leaders may attend, but many participants are researchers or presenters rather than budget owners |
| Data collection potential | Medium | Potential exists through speaker lists, paper authors, institutions, and sponsors, but official attendee data may be limited |
| Apollo targeting potential | High | Universities, research institutes, NGOs, and policy bodies can be targeted by title, department, geography, and industry |
| Geographic targeting potential | High | Malaysia and Southeast Asia offer a clear regional targeting cluster, with broader international expansion possible |
| Best outreach approach | High | Use consultative outreach focused on research outcomes, institutional value, publication support, and faculty enablement |
| Overall lead quality | Medium to High | Good quality for niche B2B targeting; weaker for mass-volume transactional sales |
| Best use case | High | Ideal for targeted outreach to universities, research leaders, publishers, policy institutes, and training buyers |
| Limitations / risks | Medium | Current-year attendee proof, footfall data, and formal buyer lists are not confirmed from the supplied materials |
| Filter Type | Recommended Filters | Purpose |
|---|---|---|
| Apollo industries | Higher Education; Research; Education Management; Government Administration; Nonprofit Organization Management; Publishing; Information Services; Market Research; Computer Software; E-Learning | Build the core account universe most likely aligned to the event ecosystem |
| Departments | Education, Research, Academic Affairs, Library, Procurement, Partnerships, Operations, Information Technology | Focus on departments that influence academic and research purchasing |
| Seniority | Director, VP, Head, Manager, Owner where relevant, Senior, CXO for institutional leadership | Balance decision-makers with day-to-day evaluators |
| Job titles | Dean, Associate Dean, Director of Research, Head of Department, Professor, Senior Lecturer, Research Fellow, Library Director, Electronic Resources Librarian, Procurement Manager, Program Manager, Policy Analyst, Partnerships Director | Capture both academic influencers and administrative buyers |
| Geography | Malaysia first; then Singapore, Indonesia, Thailand, Philippines, Vietnam, Brunei; broader APAC and selected global institutions as secondary | Prioritize local and regional institutions most likely to engage with a Kuala Lumpur-hosted event |
| Employee size | 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001+ | Fits universities, institutes, and larger NGO or public bodies with institutional budgets |
| Keywords | social sciences, research, public policy, behavioral research, higher education, faculty, postgraduate, academic publishing, survey research, qualitative research, quantitative research | Improve title and company matching relevance |
| Technologies, if relevant | Survey platforms, statistical analysis software, institutional repository tools, LMS, reference management tools | Useful when selling research or education technology |
| Revenue range, if relevant | Use broad filters or leave open for universities and public institutions | Revenue data may be inconsistent for educational or public-sector entities |
| Company type | Public universities, private universities, research institutes, nonprofits, government-linked organizations, publishers, education technology providers | Supports segmented campaigns by buying behavior and procurement style |
| Source | Type | What It Verified | Reliability |
|---|---|---|---|
| User-provided event brief | Secondary input | Event title, Kuala Lumpur location, Malaysia country, event-type framing, and estimated attendance range | Medium |
| Official current-edition event website | Primary source required | Should be used to verify dates, venue, organizer, agenda, speakers, sponsors, and current participant evidence | High once obtained |
| University of Malaya | Official organization website | Institution existence and relevance as a higher education prospect | High for organization verification; not evidence of event attendance |
| Universiti Kebangsaan Malaysia | Official organization website | Institution existence and relevance as a higher education prospect | High for organization verification; not evidence of event attendance |
| International Islamic University Malaysia | Official organization website | Institution existence and relevance as a higher education prospect | High for organization verification; not evidence of event attendance |
| Khazanah Research Institute | Official organization website | Institution existence and relevance as a research and policy prospect | High for organization verification; not evidence of event attendance |
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